One of the most asked questions and possibly the most important one is “How do I make a great LinkedIn profile?“. I say it is one of the most important questions because nothing I talk about regarding social selling or social marketing on LinkedIn will matter at all if your profiles look like garbage. You NEED to make sure that you profile is polished and is written from the customers point of view. Your LinkedIn profile is your online identity and should be thought of as the profile you build a reputation from, not your online resume.

1. 21 Steps to Create an Awesome LinkedIn Profile

LinkedIn has redefined the online version of a resume and having a well organised LinkedIn profile is now essential. Melonie Dodaro is sometimes described as “Canada’s #1 LinkedIn Expert” and knows her stuff about LinkedIn.

2. How to Create a LinkedIn Profile That Rocks At Generating Leads

Be honest with yourself if you want the best results. Take a long look at your LinkedIn profile with an eye toward where and how you can improve it. I am going to show you how.

3. 12 Resources to Improve Your LinkedIn Profile

You need a multitude of items to make your professional profile stand out. A professional photo should be a no-brainer. Also, use your full name and fill in as much of your experience as you can.

5. 8 Secrets to Building a Stunning LinkedIn Profile

Most profiles on LinkedIn are just plain text — how boring is that? Build a visual profile and you’ll instantly stand out. This LinkedIn feature (called “Professional Portfolio”) allows you to share presentations, photos, videos, links, PDFs and more. So use it to your advantage and show off your creative work!

6. How to Build the Perfect LinkedIn Profile [infographic]

Social media agency Link Humans digs deeper into the things that really make your social media profile stand out.

7. 10 LinkedIn Best Practices

More and more, LinkedIn, like Twitter and Facebook, is being used in integrated marketing plans.  It is also included in social media strategies being developed by many companies.

9. Grads: Perfect Your LinkedIn Profile, and Get the Perfect Job

For recent grads especially, joining and participating on LinkedIn is an important part of the job search. Allen offered these tips for making the most of your LinkedIn account.

10. 22 LinkedIn Secrets LinkedIn Won’t Tell You

you can make your LinkedIn profile your best personal branding tool. These little-known, often-overlooked and seemingly counterintuitive tips deliver big results with minimal effort.

11. 7 LinkedIn Profile Tips and Tricks in 2014 That Make a Difference

Every existing and new person you request to connect with will judge you based upon how well your profile looks and reads. It could make the difference between lots of new valuable connections or very few.

12. 7 tips to supercharge your academic LinkedIn profile

We’re going to fix that by giving you seven easy hacks to turn LinkedIn into a powerful tool for scholarly visibility and networking.

13. 4 tips for maximizing your LinkedIn profile

Putting your best foot forward on LinkedIn is not time consuming, but you should do it thoughtfully and purposefully. Here are four key tips for getting it right.

14. 8 tips for the perfect Linkedin profile

If you want your LinkedIn profile to be seen (and potentially be employed as a result),

15. 5 Tips for Improving Your LinkedIn Profile

Here are some ways you can improve your LinkedIn profile so that you can be found and share it with confidence.

16. 11 Tips & Tricks to Make Your LinkedIn Profile EPIC

Future investors, employees, peers, and customers could be getting a first impression of you via your LinkedIn profile.

17. 9 Tips for Building A Powerful LinkedIn Profile

LinkedIn packs a wallop for those interested in new business development, competitive analysis, research, and professional networking.

18. 5 tips for building a powerful LinkedIn identity for your company

More recently, however, it’s become a more robust publishing platform, and as is the case with anything that has to do with content, it requires its own strategies and goals. Here are a few best practices to help maintain a successful LinkedIn company page.

19. 17 Steps to a Perfect Linkedin Profile [Infographic]

A profile which displays all your skills and expertise can help you stand out from the crowd and reach your target audience.

20. LinkedIn: Creating A Profile That Attracts Prospects

One of the best places to find keywords that other people are using on LinkedIn is in other people’s profiles. Type your keyword (or keyword phrase) into LinkedIn’s Smart Search and see who shows up. Go into their profile and check out their skills section. These are LinkedIn relevant terms and they’re actually quite good keywords.

21. How to Build an Attractive LinkedIn

Whether you’re looking for a job, seeking opportunities to grow your career, or building visibility for your business, a LinkedIn profile is essential.

22. Making Your LinkedIn Profile More Attractive to Potential Partners

Here are a few ways to beef up your profile to attract partners and investors.

23. The 31 Best LinkedIn Profile Tips for Job Seekers

Here, we’ve compiled everything you need to know about tricking out your LinkedIn profile—from crafting a stunning summary to selling your accomplishments, projects, and skills—in one place. Read on for expert-backed ways to make your profile seriously shine—and start getting noticed by recruiters.

26. How to Create an Effective LinkedIn Profile

We believe that encouraging our employees to use LinkedIn supports competitive advantage. Through the collective profiles of our employees, people can see firsthand the outstanding talent and specific skills of our people.

27. 5 most effective tactics to build a LinkedIn profile which gets you found by potential client

60% of potential client would check out your social media profile, typically linkedin ,before  contacting you.

28. How to Write a Damn Good LinkedIn Profile

This LinkedIn Profile guide will give you the information you need to create the perfect LinkedIn profile to make an outstanding first impression with recruiters and potential employers – while also helping you build your professional brand and expand your professional network in general.

29. Top 5 Most Common Errors On LinkedIn That Make You Look Bad

Most people don’t enjoy working on their LinkedIn profiles. They’d much rather be relaxing or pursuing other interests instead of staring at a computer screen trying to optimize their online presence. It’s hard enough working 40+ hours each week. Taking away from our free time to develop our professional identity online sounds boring – which makes it easy to put off.

30. 10 Ways to Make Your LinkedIn Profile Stand Out as a Job Seeker

A LinkedIn profile can easily be worked with so that you stand out from your peers in a positive way.

31. The 31 Best LinkedIn Profile Tips for Job Seekers

Here, we’ve compiled everything you need to know about tricking out your LinkedIn profile—from crafting a stunning summary to selling your accomplishments, projects, and skills—in one place. Read on for expert-backed ways to make your profile seriously shine—and start getting noticed by recruiters.

32. 3 ways to make your LinkedIn profile shine

Though the social media platform started as the darling of recruiters, it’s evolved into something much more, blending the attributes of social media with storytelling (content creation) and what amounts to a news service.

33. 5 Ways To Make Your LinkedIn Profile Look Grown Up

LinkedIn should be treated similarly to Facebook and Twitter except with more weight applied to business professionalism.

34. 17 LinkedIn profile must-haves

Whether you like it or not, you need to take your job search on the social media road. But even then, there are numerous do-and-don’t rules you need to follow. And the most important place of all to cross your t’s and dot your i’s is your LinkedIn profile.

Read more: Myth Busted: Resumes and LinkedIn Profiles Are Not the Same Thing