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    • Best Cryptos
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      • Best Move to Earn Crypto
      • Best Utility Tokens
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      • Coins to Buy on the Dip
      • Fastest Growing Crypto
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      • Most Promising Cryptos
      • Next Crypto to Explode
    • Invest in Crypto
      • How to Invest in Bitcoin
      • How to Invest in DeFi
      • Long Term Investments
      • Low Market Cap Cryptos
      • Most Undervalued Cryptos
      • Penny Cryptocurrencies
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      • Crypto Bank Accounts
      • How to Spend Bitcoin
      • How to Spend Ethereum
    • Bitcoin Casinos
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      • Bitcoin Blackjack Sites
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      • Earn Free Crypto
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        • Aqru Review
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        • Earn Interest on Stables
        • What is APY in Crypto?
        • Yield Farming Platforms
        • Yield Farming vs Staking
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        • Best DeFi Apps
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        • Best DEX Coins
        • DAO Crypto Projects
        • DeFi Lending Platforms
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        • DeFi Swap Exchange
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    • Buy Crypto
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    • Bitcoin Price Prediction
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • Axie Infinity Prediction
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      • CateCoin Price Prediction
      • Cardano Price Prediction
      • Chia Coin Price Prediction
      • DeFi Coin Price Prediction
      • DogeBonk Price Prediction
      • Dogecoin Price Prediction
      • Dogelon Mars Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Hoge Coin Price Prediction
      • Kishu Inu Price Prediction
      • LBLOCK V1 Prediction
      • LBLOCK V2 Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Samoyed Coin Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • SXP Coin Price Prediction
      • VeChain Price Prediction
      • XRP Price Prediction
    • Best Altcoins
      • Buy Battle Infinity
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Cartesi
      • Buy Chiliz
      • Buy Cronos
      • Buy Dash
      • Buy EOS
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy FTX Token
      • Buy HBAR
      • Buy IOST
      • Buy IOTA
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Pitbull Coin
      • Buy Polkadot
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
    • Best Crypto Exchanges
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      • Binance Review
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      • Crypto.com Visa Card
      • Crypto Credit Cards
      • Crypto Tax Software
      • Margin Trading Exchanges
      • Social Trading Platforms
    • Best Meme Coins
      • Best Dog Cryptos
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Kiba Inu
      • Buy Shiba Inu
      • Buy Tamadoge
    • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Chainlink
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Polygon
      • Buy Ren
      • Buy Serum
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
    • Best Web 3.0 Coins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Filecoin
      • Buy Theta
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    • How To Buy NFTs
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      • Best Utility NFT Projects
      • Buy NFTs on Binance
      • How to Flip NFTs
      • Make Money With NFTs
    • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy DeFi Kingdoms
      • Buy Enjin
      • Buy Gala
      • Buy GMT
      • Buy Immutable X
      • Buy The Sandbox
    • NFT News
      • Celebrity Backed NFTs
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      • Cheapest NFT Projects
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      • New NFT Projects
      • NFT Calendar
      • NFT Horse Racing Projects
      • NFT Trading Card Games
      • Sport NFT Drops
    • Invest in the Metaverse
      • Best Metaverse Apps
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      • How to Invest in NFTs
      • Metaverse Projects
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      • Identity 20XY Review
      • NFT Land Projects
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      • Azuki NFTs
      • CryptoPunks NFTs
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      • World of Women NFTs
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      • OpenSea
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  • Stocks
    • Types of Stocks
      • Best Biotech Stocks
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      • Buy DocuSign Stock
      • Buy DWAC Stock
      • Buy eBay Stock
      • Buy Etsy Stock
      • Buy Ford Stock
      • Buy Gamestop Stock
      • Buy Hertz Stock
      • Buy Lockheed Martin Stock
      • Buy Matterport Stock
      • Buy Monday.com Stock
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      • Buy Medifast Stock
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      • Buy Nike Stock
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      • Buy Roblox Stock
      • Buy Pfizer Stock
      • Buy SAVA Stock
      • Buy Spotify Stock
      • Buy Tesla Stock
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      • Buy Upstart Stock
      • Buy XELA Stock
      • Buy Zoom Stock
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    • Best Trading Platforms
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      • How to Day Trade Stocks
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      • XTB Review
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      • Best Forex Signals
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      • High Leverage Brokers
      • Low Spread Forex Brokers
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      • Algorithmic Trading
      • Bitcode AI Review
      • BitiCodes Review
      • Bitindex Prime Review
      • BitIQ Review
      • BitTrader Review
      • Crypto Bank Review
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      • Crypto Engine Review
      • Immediate Edge Review
      • Meta Profit Review
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      • Prime Advantage Review
      • Quantum AI Review
      • Quantum Code Review
      • Teslacoin Review
      • Today Profit Review
      • 7Tesler Review
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      • Bitcoin Blueprint Review
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      • Bitcoin Revolution Review
      • Bitcoin Rocket Review
      • Bitcoin Smarter Review
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      • BitcoinX Review
      • Bitprime Gold Review
      • BitProfit Review
      • Bit Index AI Review
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  • Investing
      • Best Cryptos
      • Best Beginner Cryptos
      • Best Crypto Under $1
      • Best Crypto Winter Tokens
      • Best Emerging Cryptos
      • Best ERC20 Tokens
      • Best Future Cryptocurrency
      • Best Move to Earn Crypto
      • Best Utility Tokens
      • Best Video Game Crypto
      • Coins to Buy on the Dip
      • Fastest Growing Crypto
      • Hottest Cryptos Right Now
      • Most Promising Cryptos
      • Next Crypto to Explode
      • Invest in Crypto
      • How to Invest in Bitcoin
      • How to Invest in DeFi
      • Long Term Investments
      • Low Market Cap Cryptos
      • Most Undervalued Cryptos
      • Penny Cryptocurrencies
      • New Cryptos
      • Best Crypto ICOs
      • Best Crypto IDOs
      • Best Crypto IEOs
      • Best Crypto STOs
      • Best Crypto Crowdsales
      • Best Crypto Presales
      • Best Crypto Private Sales
      • Buying Coins Pre Launch
      • Crypto Games
      • Best Blockchain Games
      • Best GameFi Cryptos
      • Best Gaming Crypto Coins
      • Best Play to Earn Games
      • Crypto News
      • Best Crypto Reddit
      • Best Crypto Alerts Sites
      • Best Crypto Signals
      • Crypto Tiktok Trends
      • Crypto Youtube Channels
      • Twitter Crypto Trends
      • Crypto Wallets
      • Best Cardano Wallets
      • Best DeFi Wallets
      • Best Ethereum Wallets
      • Best XRP Wallets
      • Crypto Bank Accounts
      • How to Spend Bitcoin
      • How to Spend Ethereum
      • Bitcoin Casinos
      • Best Bitcoin Gambling Sites
      • Best Crypto Lotteries
      • Bitcoin Blackjack Sites
      • Bitcoin Roulette Sites
      • Bitcoin Slots Sites
      • Ethereum Casinos
      • Earn Free Crypto
      • Best Crypto Airdrops
      • Best Crypto Faucets
      • Best Crypto Giveaways
      • Earn Free Bitcoin
      • Make Money With Crypto
      • Earn Interest on Crypto
      • Aqru Review
      • Best Staking Coins
      • Crypto Interest Accounts
      • Crypto Lending Platforms
      • Crypto Loan Sites
      • Crypto Savings Accounts
      • Crypto Staking
      • Earn Interest on Bitcoin
      • Earn interest on Ethereum
      • Earn Interest on Stables
      • What is APY in Crypto?
      • Yield Farming Platforms
      • Yield Farming vs Staking
      • DeFi Crypto Guides
      • Best DeFi Apps
      • Best DeFi Interest Rates
      • Best DEX Coins
      • DAO Crypto Projects
      • DeFi Lending Platforms
      • DeFi Staking Platforms
      • DeFi Swap Exchange
      • DeFi Yield Farming
      • Worldwide Crypto Guides
      • Best Africa Crypto Projects
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      • Buy Bitcoin AU
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      • Buy Bitcoin DE
      • Buy Bitcoin SG
      • Buy Bitcoin UAE
      • Buy Bitcoin UK
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      • Crypto Exchanges AU
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      • Bitcoin Mining Sites
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      • Crypto Marketing
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  • Cryptocurrency
      • Buy Crypto
      • Buy Bitcoin
      • Buy BTC with Apple Pay
      • Buy BTC with Credit Card
      • Buy BTC with Bank Wire
      • Buy BTC with eToro
      • Buy BTC with Paypal
      • Buy BTC with Prepaid Card
      • Bitcoin Price Prediction
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • Axie Infinity Prediction
      • Battle Infinity Prediction
      • CateCoin Price Prediction
      • Cardano Price Prediction
      • Chia Coin Price Prediction
      • DeFi Coin Price Prediction
      • DogeBonk Price Prediction
      • Dogecoin Price Prediction
      • Dogelon Mars Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Hoge Coin Price Prediction
      • Kishu Inu Price Prediction
      • LBLOCK V1 Prediction
      • LBLOCK V2 Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Samoyed Coin Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • SXP Coin Price Prediction
      • VeChain Price Prediction
      • XRP Price Prediction
      • Best Altcoins
      • Buy Battle Infinity
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Cartesi
      • Buy Chiliz
      • Buy Cronos
      • Buy Dash
      • Buy EOS
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy FTX Token
      • Buy HBAR
      • Buy IOST
      • Buy IOTA
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Pitbull Coin
      • Buy Polkadot
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
      • Best Crypto Exchanges
      • Best Altcoin Exchange
      • Best Metaverse Platforms
      • Best Crypto Apps
      • Best DeFi Exchange
      • Best P2P Exchange
      • Binance Referral Bonus
      • Binance vs Coinbase
      • Binance Review
      • Best Binance Alternatives
      • Best Coinbase Alternatives
      • Bitstamp Review
      • Bitstamp Sign Up Bonus
      • Coinbase Review
      • Coinbase Sign Up Bonus
      • Crypto.com Review
      • Crypto.com Sign Up Bonus
      • Crypto.com Visa Card
      • Crypto Credit Cards
      • Crypto Tax Software
      • Margin Trading Exchanges
      • Social Trading Platforms
      • Best Meme Coins
      • Best Dog Cryptos
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Kiba Inu
      • Buy Shiba Inu
      • Buy Tamadoge
      • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Chainlink
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Polygon
      • Buy Ren
      • Buy Serum
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
      • Best Web 3.0 Coins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Filecoin
      • Buy Theta
  • NFTs
      • How To Buy NFTs
      • Best NFT Apps
      • Best NFT Games
      • Best NFT Giveaways
      • Best NFT Lawyers
      • Best NFT Lottery Sites
      • Best NFT Presales
      • Best NFT Staking Projects
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      • Buy NFTs on Binance
      • How to Flip NFTs
      • Make Money With NFTs
      • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy DeFi Kingdoms
      • Buy Enjin
      • Buy Gala
      • Buy GMT
      • Buy Immutable X
      • Buy The Sandbox
      • NFT News
      • Celebrity Backed NFTs
      • Celebrity NFT Owners
      • Cheapest NFT Projects
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      • Most Expensive NFTs
      • New NFT Projects
      • NFT Calendar
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      • Invest in the Metaverse
      • Best Metaverse Apps
      • Best Metaverse Games
      • How to Invest in NFTs
      • Metaverse Projects
      • Metaverse Real Estate
      • Real Estate Investment Club Review
      • Identity 20XY Review
      • NFT Land Projects
      • Best NFTs To Buy
      • Azuki NFTs
      • CryptoPunks NFTs
      • Lucky Block NFTs
      • PolygonPunks NFTs
      • Prime Ape Planet NFTs
      • VeeFriends NFTs
      • World of Women NFTs
      • NFT Marketplaces
      • Binance
      • Crypto.com
      • DraftKings
      • Looksrare
      • Magic Eden
      • NFT Launchpad
      • NFT Music Platforms
      • OpenSea
      • Rarible
  • Stocks
      • Types of Stocks
      • Best Biotech Stocks
      • Best Bitcoin ETFs
      • Best Blockchain Stocks
      • Best Cannabis Stocks
      • Best Cheap Stocks
      • Best DeFi Stocks
      • Best Dividend Stocks
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      • Best Oil Stocks
      • Best Penny Stocks
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      • Best 5G Stocks
      • Best Upcoming IPOs
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      • Company Stocks
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      • Buy Alphabet Stock
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      • Buy AT&T Stock
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      • Buy Oil Stocks
      • Buy Stocks on eToro
      • Buy Stocks via Credit Card
      • Buy Stocks with PayPal
      • Invest in Stocks
      • Invest in NFT Stocks
    • Trading
        • Best Trading Platforms
        • Best Investment Apps
        • Capital.com Review
        • Copy Trading Platforms
        • Demo Accounts for Stocks
        • Day Trading Platforms UK
        • eToro Review
        • eToro Review UK
        • eToro Review ZA
        • How to Day Trade Stocks
        • How to Trade Commodities
        • How to Trade Crypto
        • How to Trade ETFs
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    Digital & Social⟩Instagram

    10 Quick Tips for Off-the-Chart Instagram Growth

    author imageMargot Whitney Last updated: 19 May 2020
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    With 1 billion people using the social platform each month and over 200 million Instagrammers visiting at least one business profile daily, Instagram is a must for businesses. The question really is why wouldn’t you want to grow your brand on this platform?

    Especially now, when social distancing is mandated and more people than ever staying home, the time we all spend online is growing. Instagram is becoming both a social home and a welcomed distraction.

    instagram growth hummingbird high

    Whether users are watching videos of the very trendy Dalgona coffee being whipped together, seeking out an escape from their couch, or just using the platform to kill time between meals, your business has a real opportunity to reach them on Instagram—and an opportunity to grow while doing so. However, this growth is not just going to happen. Here are 10 strategies for Instagram growth that you can start working on now.

    1. Post frequently and consistently

    Without consistent posting, your audience’s expectations and interests are going to subside. If you post every day for a while but then you don’t post again for a month, your followers are either going to be confused or have forgotten about your completely. In fact, they may no longer be following you when you finally decide to post again.

    “Keeping a consistent schedule makes sure you maximize engagement without hitting any lulls or stretches without updates,” according to Buffer. “Any Instagram strategy should clearly outline a target post frequency to help keep you on track.”

    MFlynn Instagram

    M. Flynn is a local Boston jewelry store that posts almost daily on Instagram!

    So create a schedule and then make sure you can stick to it. Which bring me to my next tip.

    2. Use a scheduling tool

    Posting on a consistent schedule is critical for growth, but that’s easier said than done. This is why for massive growth on Instagram, planning ahead and using a scheduling tool is the best way to go. Not only is scheduling your Instagram posts ahead going to save you time, but it is also going to reduce stress and chance for error.

    Luckily, Instagram makes this simple for all of you social media marketers out there. Instagram has a scheduling feature withinthe Facebook Ads Manager, and there are several other posting tools available, many of which come with other helpful growth features. Check out this list if you are interested in using a third party social scheduling tool to keep your followers engaged.

    3. Try out Instagram Live

    Did you know that 82% of people would rather watch a live video than see a social media post?

    Lucky for you, Instagram Live makes this possible, and there are plenty of reasons why you should give it a try.

    Instagram Live Q&A example

    For one, Instagram Live videos give you the top spot on your followers’ story feeds. Instagram Live videos also automatically send push notifications to your followers to let them know you are live. Last, but certainly not least, Instagram’s algorithm appears to be favoring business accounts that use this feature by boosting their organic engagement and making their profiles easier to discover.

    4. Partner with other brands

    What better way to fast-track your Instagram growth than partner with a brand that already has a large following? This is like two-for-one marketing because not only are you going to expose your content to your current audience, but an entirely new audience as well through a mutually beneficial partnership.

    To acquire successful, business growing partnerships, ensure the companies you seek to partner with align well with your business objectives. Their audience needs to be relevant to your own. It is also important to come up with a game plan when proposing partnerships. How will this relationship benefit your proposed partner? What will a joint Instagram marketing campaign look like?

    Take the example below from Outdoor Voices, a women’s active wear brand, and a dance class company, Melody Dance Fit. This match is perfect as the product and service here are a natural fit: activewear and exercise classes. The companies also worked together to build a campaign called “Virtual Recess,” where the participants wear Outdoor Voice clothing while providing an Instagram Live dance class. Genius!

    instagram growth virtual recess

    5. Run contests

    An Instagram contest is another way to drive even more exposure to your page to grow your account. Why? For one, people love free stuff! If you are giving ANYTHING away people are likely to enter. Contests and giveaways work so well on Instagram because there are several ways you can require folks to enter that can help up your follower and engagement numbers grow. For instance, you can ask people to:

    • Repost photos
    • Comment and tag friends
    • Like your posts
    • Share your posts or stories

    The other nice thing is that these contests or giveaways do not always need to be overly planned or complicated to run.

    Here’s a great example of a contest I saw recently run by a wellness blogger I follow.

    instagram growth instagram contest

    As you can see the concept for her contest was really simple, and the entry required liking a few of her posts and tagging a friend. In return, she entered folks into a raffle to win two books from her book club.

    instagram growth insta contest

    This is great because the entry to the contest not only increases her post engagement, but it also helps expose her brand to more potential followers as users are tagging new people who may not follow her yet.

    6. Become an Instagram Story regular

    Just like Instagram Live, Instagram Stories should be your friend! Why? Well for one, 500 million people use Instagram Stories every day with one-third of the most viewed stories coming from businesses. Stories have continued growing in popularity, and showing your brand off in them gives your audience another way to engage with your business. You can also run Instagram Story ads to promote your business to an even larger audience.

    The other thing that is great about stories is that they are easy to do. Creating an Instagram Story simply requires a quick photo or video to be shared with low risk, as it only lives there for 24 hours. You can also save older stories to display on your page under relevant groupings if you would like to prolong their life like the example below.

    instagram growth capo restaurant

    7. Make your Instagram page cohesive

    This tip is key for Instagram growth: You need to ensure your page feels wonderfully consistent and relevant to your brand. People like consistency.

    The first way to do this is by ensuring your photo backgrounds and lighting remain consistent during the shooting/filming process. For instance,if you are in fashion marketing, do not photograph your clothing items against a different background for every post. Perhaps you’re going for a natural vibe. In this case, you may want to photograph your models in the same forest or field, or on the same streets, to share new styles. Lighter backgrounds typically work well, and if you are using natural light you want to ensure you’re taking your photos either outside or close to a window, but not in direct sunlight as the glare will likely be too harsh.

    Take the example below from J.Crew. This feed clearly gives off a nautical vibe with the stripes, blues and whites, and frequent beach and waterfront backgrounds.

    instagram growth jcrew

    Step two to giving a consistent feel to your feed is using the same Instagram filter or editing techniques for each post. This will ensure your images appear cohesive. Figure out what filters work best on the look you’re going for, and even play around with your own editing capabilities. I typically love doing my own edits by brightening up the photo, adding some saturation to bring out the colors, and some tilt-shift to focus on the main subject of the photograph.

    8. Use hashtags

    The other quick and effective (and free) way to grow your Instagram account is using hashtags strategically. In fact, Instagram posts that use hashtags gain a 12.6% increase in engagement when compared those without.

    “Not only do hashtags help social media users organize and categorize content, but they’re also one of the driving forces behind some of today’s best marketing campaigns,” says Maddy Osman on Sprout Social.

    Hashtagging is so effective because it helps categorize similar content, which makes yours even more discoverable. This is likely why hashtagged posts get so much more engagement than those without.

    Instagram hashtag post with yogurt and granola

    If you are unsure of how to use hashtags in the most effective manner, check out this guide to Instagram hashtagging to become a pro.

    9. Pay to play

    I know, I know, you were looking for growth opportunities that did not involve opening your wallet, right? While it is definitely possible to grow your Instagram account organically, investing even a small amount can have a potentially huge ROI. How so? Well, first of all, Instagram allows you to control your budget, target your ads towards a very specific audience, and select from a wide variety of ad formats (story ads, video ads, photo ads, carousel ads, etc.). Sponsoring just one post can drive a significantly higher amount of exposure.

    With so many options and flexibility in the way you can advertise it may seem overwhelming. Therefore, start small by promoting one of your most popular organic posts in your feed to a relevant audience, track the performance, and re-evaluate. Even if your budget is small, the ROI has the potential to be large, so experiment with some paid content to increase your growth rate on Instagram.

    10. Give back

    Last, but certainly not least, a great way to grow is your Instagram presence is to show the genuine and caring side of your business, especially now. If your company is able to help others then, in even just a small way, then why not help? Whether it’s making masks for healthcare workers, donating to your local food bank, or providing meals for busy nurses, there are so many ways to give back to your community. And if you are doing so, why not share what you are doing with your audience? Not only will it show them the caring spirit behind your business, it could even inspire them to give back as well!

    Here is a lovely example from Boston-based restaurant and café owner Joanne Chang who is doing so much to help feed our hospital workers during a time when her business is definitely suffering. Showing this kind of a generous spirit is truly inspiring.

    instagram growth joannebchang

    Now, get to work and try out these 10 tips for Instagram growth—who knows how big your platform could get!

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      This article originally appeared on WordStream and has been republished with permission.
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    Author: Margot Whitney

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    More by this author:
    • The Complete Guide to Creating Your Own Snapchat Filters
    • The Complete Guide to Instagram Filters
    • 8 Tips for Making Incredible Instagram Live Videos

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