Web development and technology used to be so straightforward as developers develop codes that make it possible to post articles, insert images, and somehow link all these for SEO purposes. Today, however, development has gotten more sophisticated as the need to keep consumers engaged heightens. With decades of existence, more than 3 billion people online have gotten used to the same old marketing techniques that used to keep them happy exploring websites. Make no mistake about it — content is still king. However, if you really want to keep your consumers engaged, there should be more than just basic articles and images to grab their attention.

This need to keep customers engaged is one of the reasons for the constant leaps and bounds in web development. That’s how video embedding became highly used and the emergence of “listicles” that keeps articles short, sweet, and entertaining. Online quizzes, apps, and online help support became a must in many websites to keep the market captured.

In 2016 however, developers are moving past HTML5, CSS3 and other tech frameworks. Although they still make up a large part of what keeps the web functioning, there’s so much more than can be done to make your internet experience more memorable. Companies aren’t blind to this need as 63% of web entrepreneurs report that web development is critical to their day to day operation. With most of these “advanced additions” becoming mainstream in various websites, it has become even more important for companies to create something that makes them more recognizable than the competition. Companies are shifting from being seen to being heard as the focus increases on interaction and engagement.

But how much farther can web development actually go? You might be surprised! Here are some of the 2016 trends that could lead to big changes in the web design landscape.

Top Web Technology Trends to Watch

Source: Dot Com Infoway