Twitter Facebook LinkedIn Flipboard 0 According to Forrester, 25% of all companies encountered a significant data breach in the last 12 months, the average cost of which in the U.S. was $5.4 million, and rising 5% each year. Half of these costs are tied to the lost business that comes when customers no longer feel secure with a company. In a recent study, Verizon found that 98% of breaches were made by external agents and 97% were preventable through simple or intermediate controls. As companies race to meet all of their customers’ omni-channel preferences, they often leave security by the wayside. In the infographic below, Ping Identity discusses the expectations of customers today, the detrimental costs of a data breach, and steps every company should take to ensure security across all channels and build a good reputation. Twitter Tweet Facebook Share Email This article was written for Business 2 Community by Kane Pepi.Learn how to publish your content on B2C Author: Kane Pepi Kane Pepi is an experienced financial and cryptocurrency writer with over 2,000+ published articles, guides, and market insights in the public domain. Expert niche subjects include asset valuation and analysis, portfolio management, and the prevention of financial crime. Kane is particularly skilled in explaining complex financial topics in a user-friendly … View full profile ›More by this author:VoIP Basics: Everything Beginners Should Know!Bitcoin Investment, Trading & Mining: The Ultimate Guide for BeginnersIs This a Better Way to Set Your 2020 Goals and Resolutions?