Twitter Facebook LinkedIn Flipboard 0 As Autumn approaches, so does the latest version of MS Dynamics, labelled “MS Dynamics 2013”, which is infinitely less imaginative than its previous incarnation, Orion. So what’s new about MS Dynamics 2013? Not much, if you’re a cloud user (otherwise known as Dynamics Online). This update has already been rolled out to cloud users, which signals a significant shift in the way Microsoft approaches its market. It’s cloud first, everyone else second. The wave of updates that have taken place over the last year has seen Dynamics significantly overhauled in response to customer feedback. Customers wanted more marketing automation – so in came the MarketingPilot features that were promised when Microsoft acquired MarketingPilot. Yammer integration continued, and apps are being released to satisfy tablet and smartphone users. The whole interface of MS Dynamics has changed – again, as a result of customer feedback. Gone are the annoying pop-ups, in is a process-driven interface and complex deal management features. There’s even integration with Bing Maps, as well as Skype. What the on-demand (cloud) release, nicknamed “Polaris”, implied was that on-premise is not the priority. Very soon, it may be dead – and that’s not just for Dynamics, but for everyone. Salesforce have demonstrated the power of exclusively on-demand CRM. For many years, the CRM industry has chattered on about how cloud services are the future – but the market has been slow to catch up. Gartner says that by 2020, cloud CRM sales will reach 50%. It could be sooner, if the CRM technology providers want it to be. The infographic below shows how the Dynamics updates have been rolled out, and what the future holds for CRM users. How Dynamics 2013 has been rolled out Twitter Tweet Facebook Share Email This article was written for Business 2 Community by Kane Pepi.Learn how to publish your content on B2C Author: Kane Pepi Kane Pepi is an experienced financial and cryptocurrency writer with over 2,000+ published articles, guides, and market insights in the public domain. Expert niche subjects include asset valuation and analysis, portfolio management, and the prevention of financial crime. Kane is particularly skilled in explaining complex financial topics in a user-friendlyView full profile ›More by this author:VoIP Basics: Everything Beginners Should Know!Bitcoin Investment, Trading & Mining: The Ultimate Guide for BeginnersIs This a Better Way to Set Your 2020 Goals and Resolutions?