Keeping top-of-mind with customers, providing updated content that search engines love and showcasing your company’s particular expertise and knowledge with helpful, relevant information…these results are what a business blog is all about. Your business blog can be published on your website, as a guest blog on a site whose audience you might otherwise not reach or emailed to your own oh-so-valuable mailing list. An effective post serves multiple purposes and should include valuable content but must be designed, structured and written to capture and retain reader engagement. Here’s a checklist for the components…ingredients if you will…that you’ll need to cook up a successful post. Good enough to eat!
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Anatomy of an Awesome Blog Post [Infographic]

Alan Draper
Gambling Expert
Based in the United Kingdom, Business 2 Community editor Alan is part of the team…
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Gambling Expert
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Alan Draper
Gambling Expert
Based in the United Kingdom, Business 2 Community editor Alan is part of the team that’s responsible for ensuring all the content on our site is accurate, relevant and up-to-date. In addition to editing, he is also a writer and an expert on the stock market. Alan has previously written for and been the chief editor of Buyshares.co.uk, Learnbonds.com, StockApps.com and InsideBitcoins.com. As a keen follower of sports, Alan is also the main editor of BasketballInsiders.com.
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