As a digital agency owner — especially one with limited resources — recruiting remote workers is easier said than done. Even though there’s a large talent pool to choose from, you’re sure to have questions and concerns as you move through the process.

Small digital agency owners don’t have an endless supply of time and money to conduct a global search for qualified workers. Instead, if you find yourself in this position, you need to recruit in the most efficient and effective manner possible.

Here are three tips you can use to your advantage:

1. Cast a Wide Net

While it may not be 100 percent true that anyone can work in tech, it’s important to note that you shouldn’t limit yourself to candidates that have industry and/or agency experience.

Define the role, make a list of responsibilities, and cast a wide net to find candidates with the applicable skill set.

For example, if you run a tech-focused marketing agency, you’re working in a niche environment. Consider talent from all backgrounds.

2. Make Your Agency Stand Out

Candidates in today’s day and age have more power and flexibility than ever before. In the past, before remote work really hit its stride, candidates applied primarily for job openings in their local area. But with remote work, this is no longer necessary.

Find ways to make your agency stand out. For instance, you could provide new hires with a laptop computer and any other equipment they need to do their job. Or you could use employee engagement software like Motivosity to better connect with employees and create a rock-solid culture.

An agency that stands out is an agency that’ll attract top talent.

3. Get Help

Let’s face it: small digital agency owners don’t have hours on end to recruit remote workers. This has the potential to result in a bad hire.

Fortunately, there’s help to be had, and it doesn’t have to cost you an arm and a leg.

  • Ask a current employee to help you with your search.
  • Hire a recruiting agency, such as Robert Half, that specializes in remote staffing.
  • Compare and utilize recruiting software with an online service like G2 or Select Software Reviews.

Don’t micromanage the recruiting process. Get help from one or more of the resources above.

When the time comes — if it’s not already here — to recruit remote workers to your digital agency, use these three tips for guidance. They’ll lead you toward talent that can help take your agency to the next level!