Finding the right talent for a company’s culture can be a daunting task. Different methods of recruitment bring in diverse candidates and can speak to the tech and social acumen of these applicants. Recruitment has become an amorphous task, sometimes taking place in person. More often, it relies on a blend of online presence and networking savvy.

Online Recruitment Boards

Recruitment services such as LinkedIn, Craigslist, CareerBuilder, and Monster.com represent a very general pool of employment listings for job seekers. They speak to a broad range of applicants. Sometimes these website allow former clients, colleagues, and supervisors to submit recommendations to a candidate’s profile, bolstering their chances of being recruited.

These general boards often lead to more specific recruitment services. A listing for a particular industry can lead to the company website, which may have its own dedicated recruitment page. These specialized company boards can open the doors to even more job listings in a specialized field.

Social Networking

Social networking is something that is continually reiterated as a major factor in recruitment, with good reason. Hiring businesses often look into an applicant’s web presence to learn more about their professional history. Invest some time in developing a Twitter history and blog. Social networking can give a clear snapshot of a person’s qualifications. As recruiters reach out to former employees and clients for referrals, being connected within their network can open doors to new careers.

Recruitment Events and Fairs

Focused career events can go a long way in helping businesses hire. Events like Startup Riot, National Career Fairs, and others actively seek out new talent. These fairs are populated by recruiters from specialized fields. These help both job-seekers and companies relate on a face-to-face basis. Applicants can learn more about the businesses they are applying to, and ask important questions like “What is the history of your brand?” and, “What are some of the opportunities and challenges your company has faced?” For recruiters, they are able to go further into their candidates’ background and see how their personalities fit into their culture.

Student outreach

Colleges and trade schools are excellent grounds to invest in future employees. Businesses can leverage student dorms to host events, school newspapers for advertising, and word-of-mouth to relay new opportunities. Often, businesses will target academic departments to find candidates who are involved in the fields they’re recruiting in. Students should keep an eye out for announcements on bulletin boards and in campus news for events like these.

In-House Referrals

Companies will often look to current and former clients and employees to recruit new staff. By contacting in-house connections, recruiters are able to find out why an employee or client is excited to back a potential candidate. Referrals can speak to a candidate’s work history and ethic. For job seekers, it is a good idea to cultivate future referrals at every company one works with.

Conclusion

There are an abundance of ways recruiters connect with future employees. Branch out as much as possible and utilize recruitment services, social networking, events, campuses, and in-house connections frequently. Don’t be afraid to think outside the box – having a sense of creativity and fun can help recruiters and candidates make an impression with their online and in-person presence!