Popular games supplier Play’n Go has joined the Canadian Gaming Association and will now increase its North American portfolio.

This partnership will benefit both operators and suppliers, as the CGA was created to represent both types of business.

At this current moment in time, the CGA has over 70 members and has been around for almost 20 years – increasing the range of diversity year by year.

President and CEO of the Canadian Gaming Association, Paul Burns, spoke about the new partnership with Play’n Go and how the objectives for both companies align.

He said (Via CGA): “We’re pleased to welcome Play’n Go to the Canadian Gaming Association. Play’n GO’s values align perfectly with our own – advancing the evolution of Canada’s gaming industry in a safe way that protects players. We’re glad to have them on board.”

Play’n Go is live in Canadian provinces already, including Ontario and Quebec, with products such as the ever-popular Lotto-Quebec.

The supplier has made a huge push into its focus of the North American markets, partnering with BetMGM to push sports betting in Pennsylvania.

PA has also seen a further focus from Play’n Go, as it has partnered with Rush Street Interactive and has seen success since opening in April.

Head of Region, North America at Play’n Go, Saam Hafezi, has revealed the companies aims to provide safe and regulated formats to the North American iGaming/Canadian online casino industry.

He said (Via Play’n Go): “Play’n Go has long advocated for a safe, regulated iGaming industry, and we’re proud to join an official body like the Canadian Gaming Association that shares those goals.

“We look forward to collaborating with fellow stakeholders within the Association to achieve a brighter, more sustainable future for us all, and we thank the Canadian Gaming Association for accepting our membership application.”