Contests are a time-tested way to stir up all sorts of activity on your Facebook Page. But executing a successful one is no joke.
If you’re planning your first contest, or are a veteran who wants explosive results from your upcoming efforts, you’ll want to check out this infographic before you get started. Using the steps outlined below, you can take your contest to the next level and assure success from your efforts.
1. Decide if you really need a contest.
2. Set some goals.
3. Host the right type of contest.
4. Familiarize yourself with Facebook’s policies.
5. Know what YOU want!
6. Decide if you want to use a third-party app.
7. If you do choose a third-party app, make sure it’s flexible, embeddable and has mobile capabilities.
8. If you’re using a third-party app, choose one that won’t bust your budget.
9. Weight pros and cons of fan-gating.
10. Pick a relevant prize.
11. Make it worthwhile.
12. Keep it simple.
13. Make it visible.
14. Tell the world about it.
15. Advertise.
16. Mine the data.
17. Follow up!
Download a copy of Make Your Next Facebook Contest Explode here.
Comments on this article are closed.