Click here if you can’t see my interview with Ted Rubin.

Ted Rubin has been on the forefront of social media marketing innovation but when I asked him what was his exciting him about the future, he had a very surprising answer. I liked the conversation so much that I knew I needed to record it for all my friends on {grow}! It’s a short interview but Ted talks fast so he covers a lot of ground, including:

  • Disconnect between agency pitches and business needs
  • The glacial rate of social media change at the enterprise level
  • The number one reason social media is not being spread to employees
  • The need for a small-town mentality on the web