Twitter Facebook LinkedIn Flipboard 0 Is PR Dead? If Not, Where Is It Going? In this interview I ask Gini: * What is the new PR and social communications? * What are the top 5 communications metrics companies must track to monitor the health of their online reputation? * What 3 things are B2B brands not doing now that they need to start right away? * In the socially connected and digital age how have public relations ethics changed? * What’s your best social communications war story? * What can a brand do to repair damaged online reputation and overwhelming the negative comments? * How can a communicator stay relevant in an environment where the tools and strategies are changing faster every year? * How should a brand strategically use paid, earned, shared, and owned media? * Tell us how to structure the perfect book launch brand ambassador program? Watch PR And Communications For The New Century: Gini Dietrich Interview Interviewed: Gini Dietrich @ginidietrich CEO Arment Dietrich Author Spinsucks book and blog. Co-author Marketing in the Round (with Geoff Livingston.) Twitter Tweet Facebook Share Email This article originally appeared on The @Steveology Blog and has been republished with permission.Find out how to syndicate your content with B2C Author: Kane Pepi Kane Pepi is an experienced financial and cryptocurrency writer with over 2,000+ published articles, guides, and market insights in the public domain. Expert niche subjects include asset valuation and analysis, portfolio management, and the prevention of financial crime. Kane is particularly skilled in explaining complex financial topics in a user-friendly … View full profile ›More by this author:VoIP Basics: Everything Beginners Should Know!Bitcoin Investment, Trading & Mining: The Ultimate Guide for BeginnersIs This a Better Way to Set Your 2020 Goals and Resolutions?