Co-founder and CEO of 23 and Me, Anne Wojcicki, joined veteran Sharks Kevin O’Leary, Lori Greiner, Mark Cuban, and Daymond John in the Shark Tank to evaluate four stand-out businesses who are on the hunt for a strategic partner and financial investor. Gallant, Mrs. Goldfarb’s Unreal Deli, Terra-Core Fitness, and Outer all came to the Shark Tank in hopes of landing a partnership deal with the Sharks. Luckily the Sharks were in investment mode and all of tonight’s featured companies left the Shark Tank with a deal from the Sharks.
Anne Wojcicki and Lori Greiner Partner With Gallant
Philadelphia native, owner, and CEO of Gallant, Aaron Hirschhorn, came to the Shark Tank with a revolutionary pet health idea with a steep price tag. Gallant is seeking a Shark willing to invest $500,000 in exchange for 2% of his company. With two branches of the company, Gallant is revolutionizing pet care by allowing pet owners to harvest and bank their pets stem cells for future therapeutic needs as their pet ages. They are looking for a Shark that can help them get their stem cell bank off the ground and help them to grow their therapeutic division. With 4 key patents to lock out the competition and many scientists on board, Aaron needs a business investor and strategic partner to help get Gallant off the ground.
Puppies!!! #SharkTank pic.twitter.com/TvmbzBovTJ
— Shark Tank (@ABCSharkTank) November 16, 2019
Kevin O’Leary offers two different offers to Gallant, one royalty deal and one straight equity offer. Anne Wojcicki and Lori Greiner decide to partner and extend Gallant an offers as well. Because Anne is an expert in this industry and Lori is an expert in selling to consumers they feel that they can be a very powerful team to move this company forward. They initially offer Aaron $500,000 for 8% equity but through counter-offers they agree upon a 5% equity share.
I have always looked for ways to support animals, even moreso now with my seat on the @Petco Foundation Board. Businesses like this are what get me excited for the road ahead and what the future will look like for our four-legged loved ones. #Gallant #SharkTank
— Daymond John (@TheSharkDaymond) November 18, 2019
Mrs. Goldfarb’s Unreal Deli Sores a Deal With Vegetarian Mark Cuban
New York City native Jenny Goldfarb was disappointed when she moved to LA and could not find any traditional NYC delis. With a long history of deli ownership in her family and being a recent convert to veganism, Jenny decided to create her own deli featuring meatless deli products. Each deli meat is made of 100% plant-based recipes featuring whole foods such as beets, chickpeas and spice blends. Because she is getting a great response to her product, she needs help navigating both retail and consumer sales of Unreal Deli.
Can this unreal deli score a real deal in the tank? #SharkTank
— Shark Tank (@ABCSharkTank) November 18, 2019
Jenny is looking for a Shark willing to invest $100,000 for 10% equity in Unreal Deli. Kevin O’Leary, Anne Wojcicki and Mark Cuban are all interested in Mrs. Goldfarb’s business. Kevin offers $100,000 for 20% and before Anne can fully discuss her offer, Mark Cuban extended an offer that required an immediate response. If she listened to any other offers, he would pull his offer off the table. Mark offered $250,000 in exchange for 20% equity. Jenny accepted Mark’s offer.
Listen, I’m not a vegan, but I fully support any business that makes it their mission to provide delicious, health-conscious alternatives to some of the things we eat often. #UnrealDeli #SharkTank
— Daymond John (@TheSharkDaymond) November 18, 2019
Terra-Core Fitness Has The Tank Swarming; Chooses Lori Greiner
Greg Nigro, former VP of franchising for Gold’s Gym, came to the tank in hopes of landing a deal with one of the Sharks for his new company, Terra-Core Fitness. This revolutionary product is an air-filled workout surface that helps to activate 4 times as many muscle groups as standard exercise alone. By pairing their core exercises and their Terra-Core fitness platform, consumers can revolutionize their workout sessions for a $199 investment. Consumer investments are not the only investments Greg is interested in discussing in the Tank. He is hoping that an interested Shark will invest $300,000 for 15% equity in Terra-Core.
Does this exercise invention have what it takes to become the next fitness hit? ️♂️ #SharkTank
— Shark Tank (@ABCSharkTank) November 18, 2019
Lucky for Greg, not just one — but four Sharks were interested in investing in Terra-Core. Anne Wojcicki, Daymond John, Kevin O’Leary, and Lori Greiner all extend offers to Terra-Core. Both Anne and Kevin’s offers involved royalty agreements and Greg did not feel that Terra-Core could support the weight of a royalty agreement at this time. Daymond and Lori both offered straight equity deals, however, Lori’s involved a smaller amount of surrendered equity. Terra-Core agreed to partner with Lori Greiner for $300,000 and a 22.5% equity share.
Get yours now…#SharkTank special https://t.co/rHDf5ouBqh @ABCSharkTank #TerraCore pic.twitter.com/qIeN9i9S04
— Lori Greiner (@LoriGreiner) November 18, 2019
Outer Strikes a Deal With Lori Greiner
Co-founders of outdoor furniture company, Outer, Terry Lin and Jiake Liu came to the Shark Tank looking for a strategic partnership that could help their young company grow and become more efficient. Outer is revolutionizing outdoor furniture with a patented design that prevents rainwater and condensation from saturating the cushions causing “soggy bottom syndrome” when it’s sat on. Their furniture is not the only thing getting a face-lift. Outer is also looking to change the show-room model. Instead of going to showrooms, to view products, Outer pays its current customers to allow future customers to come to their backyard to see the product in-situ.
Have we finally found the perfect product for our patios? #SharkTank
— Shark Tank (@ABCSharkTank) November 18, 2019
Most of the Sharks felt that their valuation was crazy, especially given that their product has only been on the market for 4 months, however, both Lori Greiner and Kevin O’Leary liked their product and design enough to extend Outer an offer. Kevin and Lori got into bidding and counter-offer war until Outer decided to partner with Lori Greiner who will give them a $750,000 loan. She will collect a $30 per unit royalty until a $1 million is paid back. The royalty will then go away and she will be left with a 5% equity share in the company.
I think this is the smartest outdoor furniture I’ve ever seen!! @LiveOuter #SharkTank @ABCSharkTank pic.twitter.com/TtpDJn37qI
— Lori Greiner (@LoriGreiner) November 18, 2019
Which of the businesses featured on tonight’s episode of Shark Tank was your favorite? If you were a Shark, which business would you invest in? Begin the conversation in the comments below!
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