Have you ever considered reaching out to influencers to win more exposure and sales?
If you have not considered it yet, seriously, you should. Why?
Because it is hands down the easiest way to bring new eyes to your work.
All it takes is creating awesome content that provides value to the readers and some basic outreach to bring the influencers on your team. That’s all.
And it’s super effective. Here is a Tomoson study that proves it perfectly.
I honestly never bothered about reaching out to influencers until recently, when one of our blogs on customer service was chosen by Shep Hyken, an influencer in that niche, to be featured on his weekly roundup blog.
And it helped me in gaining some valuable exposure for our blog.
And our product as well, in the form of new signups.
What did I do to get featured? Nothing. It was just the magic of creating valuable content working in my favor.
But it was a rare case that he himself stumbled upon my blog and liked what he read. Most of the time you’ll have to reach out to them and show your awesome content to get it featured. Because, you know, they are busy being influencers.
Other than influencer marketing — the topic which I am focusing on in this blog, there are a ton of other reasons to reach out to someone.
Customer development. Networking. Sales. Press. Recruiting. Partnerships or for some personal purpose, you name it…..
But before reaching out you need a point of contact, which is generally their email address. Even if you have considered implementing influencer marketing in your content marketing strategy before, it can get really difficult to find one, and it consumes a lot of time as well.
Well, actually, it’s not so difficult or time-consuming if you know where to look from.
In this post, I’m going to introduce you to the 3 top-rated chrome plugins that can find ANYONE’s email address without wasting much of your time-
Rated 4.4/5 stars — 134 Ratings.
Users — 41000+
Datanyze insider tells you a lot more than just email addresses. It a completely sales oriented prospect tool. Datanyze is my personal favorite because of it’s highlight feature and also because it is a complete browser extension, not just limited to google chrome. For free, they give you 20 credits and 1 search query eats up 1 credit point.
After downloading the extension, it gives you the ability to fetch email addresses by highlighting any name and their designation. You will just have to right click on the name, click on its icon and it will fetch their email for you. Perfect for fetching email addresses of influencers.
It’s accuracy is what they will have to work on. But don’t worry, there is a bonus tool for checking if the fetched email is correct or not(end of the blog)
Additional features, if you click on it’s icon from the toolbar, it will give you information about the domain’s physical presence, social media presence, contact info and some basic information.
Rated 4.5/5 stars — 577 ratings.
Users — 90,000+
Called as Rapportive on steroids, Clearbit literally lives in your inbox. It is a chrome gmail extension that is renowned for its effectiveness by the likes of techcrunch. The best feature about clearbit is literally its integration with gmail. They give you 40 searches per month for free.
After downloading the extension, you will see it’s icon appear in your gmail account.
It will show up in your gmail like this.
Click the button and put the name of the company you want to search for.
Say, I want to contact an editor of ‘The Huffington Post’ to pitch my awesome article that I wrote specially for them.
And there you go, just in a matter of seconds you have her email. Now you can focus on writing the perfect pitch by clicking on ‘Email Kerstin’, quick ain’t it?
Rated 4.7/5 stars– 6,037 ratings.
Users — 170,000
Email hunter is the highest rated and most popular email finder out there.
With Email hunter you can find email addresses in bulk by searching for a domain. You’ll just have to enter any company domain in and you’ll instantly get a list of all publicly available email addresses associated with it. Simple as that. And you get 150 searches per month in their free plan.
You can manually go to their site and search for email addresses, they have a easy signup process. After creating my account, I searched for Hubspot.
There you go, 871 email adresses found. All the email addresses of Hubspot employees shows up. The best part about email hunter is that it cites the sources from where they fetched their data.
For a quicker search, just download its chrome extension. After you install it successfully, an orange fox will appear in the toolbar.
The extension works proactively and fetches real-time data as you browse the internet. Since, it searches via domain, it will show you all the email addresses linked to a specific domain. In this case, Hubspot.com
If you have an email address, but you’re not 100% sure it’s correct(which will always be the case) head over to Mailtester to see if it’s real. It usually gives a really good indication of whether it’s a valid email address.
But the tool is dependent on how the websites mail servers are set up.
On occasions, mail servers block email verification and it will be highlighted in yellow, in which case, you’re out of luck.
If it returns in red, that means the email doesn’t exist.
Most of the time, however, it’s green, so pop this in your bookmarks, and it’ll save you a bundle of time.
I personally like Datanyze, doesn’t matter how less users or stars it has than its competitors. Try them all and let me know which is your personal favorite in the comments. Would love to hear it from you :)