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      • Coins to Buy on the Dip
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        • Aqru Review
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        • Earn Interest on Bitcoin
        • Earn interest on Ethereum
        • Earn Interest on Stables
        • What is APY in Crypto?
        • Yield Farming Platforms
        • Yield Farming vs Staking
      • DeFi Crypto Guides
        • Best DeFi Apps
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        • Best DEX Coins
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    • Buy Crypto
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    • Bitcoin Price Prediction
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • Axie Infinity Prediction
      • Battle Infinity Prediction
      • Cardano Price Prediction
      • Chia Coin Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Dogelon Mars Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Hoge Coin Price Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Samoyed Coin Prediction
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      • Stepn GMT Price Prediction
      • SXP Coin Price Prediction
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      • XRP Price Prediction
    • Best Altcoins
      • Buy Battle Infinity
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Cartesi
      • Buy Chiliz
      • Buy Cronos
      • Buy Dash
      • Buy EOS
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy FTX Token
      • Buy HBAR
      • Buy IOST
      • Buy IOTA
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Pitbull Coin
      • Buy Polkadot
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      • Buy Solana
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      • Buy VeChain
      • Buy XRP
      • Buy ZCash
    • Best Crypto Exchanges
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      • Binance vs Coinbase
      • Binance Review
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      • Crypto.com Visa Card
      • Crypto Credit Cards
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      • Margin Trading Exchanges
      • Social Trading Platforms
    • Best Meme Coins
      • Best Dog Cryptos
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Kiba Inu
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      • Buy Tamadoge
    • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Chainlink
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Polygon
      • Buy Ren
      • Buy Serum
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
    • Best Web 3.0 Coins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Filecoin
      • Buy Theta
  • NFTs
    • How To Buy NFTs
      • Best NFT Apps
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      • Best Utility NFT Projects
      • Buy NFTs on Binance
      • How to Flip NFTs
      • Make Money With NFTs
    • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy DeFi Kingdoms
      • Buy Enjin
      • Buy Gala
      • Buy GMT
      • Buy Immutable X
      • Buy The Sandbox
    • NFT News
      • Celebrity Backed NFTs
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      • Cheapest NFT Projects
      • Coolest NFT Projects
      • Most Expensive NFTs
      • New NFT Projects
      • NFT Calendar
      • NFT Horse Racing Projects
      • NFT Trading Card Games
      • Sport NFT Drops
    • Invest in the Metaverse
      • Best Metaverse Apps
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      • How to Invest in NFTs
      • Metaverse Projects
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      • Azuki NFTs
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  • Stocks
    • Types of Stocks
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      • Buy Adobe Stock
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      • Buy Medifast Stock
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      • How to Day Trade Stocks
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      • Islamic Brokers
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      • Paper Trading Platforms
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      • Best Forex Signals
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    • Trading Robots
      • Algorithmic Trading
      • Bitcode AI Review
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      • Crypto Bank Review
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      • Bit Index AI Review
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Business 2 Community
  • Investing
      • Best Cryptos
      • Best Beginner Cryptos
      • Best Crypto Under $1
      • Best Crypto Winter Tokens
      • Best Emerging Cryptos
      • Best ERC20 Tokens
      • Best Future Cryptocurrency
      • Best Utility Tokens
      • Coins to Buy on the Dip
      • Fastest Growing Crypto
      • Most Promising Cryptos
      • Next Crypto to Explode
      • Invest in Crypto
      • How to Invest in Bitcoin
      • How to Invest in DeFi
      • Long Term Investments
      • Low Market Cap Cryptos
      • Most Undervalued Cryptos
      • Penny Cryptocurrencies
      • New Cryptos
      • Best Crypto ICOs
      • Best Crypto IDOs
      • Best Crypto IEOs
      • Best Crypto STOs
      • Best Crypto Crowdsales
      • Best Crypto Presales
      • Best Crypto Private Sales
      • Buying Coins Pre Launch
      • Crypto Games
      • Best Blockchain Games
      • Best GameFi Cryptos
      • Best Gaming Crypto Coins
      • Best Play to Earn Games
      • Crypto News
      • Best Crypto Reddit
      • Best Crypto Signals
      • Crypto Tiktok Trends
      • Crypto Youtube Channels
      • Twitter Crypto Trends
      • Crypto Wallets
      • Best Cardano Wallets
      • Best DeFi Wallets
      • Best Ethereum Wallets
      • Best XRP Wallets
      • Crypto Bank Accounts
      • How to Spend Bitcoin
      • How to Spend Ethereum
      • Bitcoin Casinos
      • Best Bitcoin Gambling Sites
      • Best Crypto Lotteries
      • Bitcoin Blackjack Sites
      • Bitcoin Roulette Sites
      • Bitcoin Slots Sites
      • Ethereum Casinos
      • Earn Free Crypto
      • Best Crypto Airdrops
      • Best Crypto Faucets
      • Best Crypto Giveaways
      • Earn Free Bitcoin
      • Make Money With Crypto
      • Earn Interest on Crypto
      • Aqru Review
      • Best Staking Coins
      • Crypto Interest Accounts
      • Crypto Lending Platforms
      • Crypto Loan Sites
      • Crypto Savings Accounts
      • Crypto Staking
      • Earn Interest on Bitcoin
      • Earn interest on Ethereum
      • Earn Interest on Stables
      • What is APY in Crypto?
      • Yield Farming Platforms
      • Yield Farming vs Staking
      • DeFi Crypto Guides
      • Best DeFi Apps
      • Best DeFi Interest Rates
      • Best DEX Coins
      • DAO Crypto Projects
      • DeFi Lending Platforms
      • DeFi Staking Platforms
      • DeFi Swap Exchange
      • DeFi Yield Farming
      • Worldwide Crypto Guides
      • Best Africa Crypto Projects
      • Best Asia Crypto Projects
      • Best China Crypto Projects
      • Buy Bitcoin AU
      • Buy Bitcoin CA
      • Buy Bitcoin DE
      • Buy Bitcoin IN
      • Buy Bitcoin SG
      • Buy Bitcoin UAE
      • Buy Bitcoin UK
      • Buy Bitcoin ZA
      • Crypto Exchanges AU
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      • Bitcoin Mining Sites
      • Best Coins to Mine
      • Ethereum Mining
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      • Monero Mining
      • Crypto Marketing
      • Financial PR Agencies
      • ICO Marketing
      • Web3 Marketing
  • Cryptocurrency
      • Buy Crypto
      • Buy Bitcoin
      • Buy BTC with Apple Pay
      • Buy BTC with Credit Card
      • Buy BTC with Bank Wire
      • Buy BTC with eToro
      • Buy BTC with Paypal
      • Buy BTC with Prepaid Card
      • Bitcoin Price Prediction
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • Axie Infinity Prediction
      • Battle Infinity Prediction
      • Cardano Price Prediction
      • Chia Coin Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Dogelon Mars Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Hoge Coin Price Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Samoyed Coin Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • SXP Coin Price Prediction
      • VeChain Price Prediction
      • XRP Price Prediction
      • Best Altcoins
      • Buy Battle Infinity
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Cartesi
      • Buy Chiliz
      • Buy Cronos
      • Buy Dash
      • Buy EOS
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy FTX Token
      • Buy HBAR
      • Buy IOST
      • Buy IOTA
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Pitbull Coin
      • Buy Polkadot
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
      • Best Crypto Exchanges
      • Best Altcoin Exchange
      • Best Metaverse Platforms
      • Best Crypto Apps
      • Best DeFi Exchange
      • Best P2P Exchange
      • Binance Referral Bonus
      • Binance vs Coinbase
      • Binance Review
      • Best Binance Alternatives
      • Best Coinbase Alternatives
      • Bitstamp Review
      • Bitstamp Sign Up Bonus
      • Coinbase Review
      • Coinbase Sign Up Bonus
      • Crypto.com Review
      • Crypto.com Sign Up Bonus
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      • Crypto Credit Cards
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      • Margin Trading Exchanges
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      • Best Meme Coins
      • Best Dog Cryptos
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Kiba Inu
      • Buy Shiba Inu
      • Buy Tamadoge
      • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Chainlink
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Polygon
      • Buy Ren
      • Buy Serum
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
      • Best Web 3.0 Coins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Filecoin
      • Buy Theta
  • NFTs
      • How To Buy NFTs
      • Best NFT Apps
      • Best NFT Games
      • Best NFT Giveaways
      • Best NFT Lawyers
      • Best NFT Lottery Sites
      • Best NFT Presales
      • Best NFT Wallets
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      • Buy NFTs on Binance
      • How to Flip NFTs
      • Make Money With NFTs
      • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy DeFi Kingdoms
      • Buy Enjin
      • Buy Gala
      • Buy GMT
      • Buy Immutable X
      • Buy The Sandbox
      • NFT News
      • Celebrity Backed NFTs
      • Celebrity NFT Owners
      • Cheapest NFT Projects
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      • Most Expensive NFTs
      • New NFT Projects
      • NFT Calendar
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      • Invest in the Metaverse
      • Best Metaverse Apps
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      • How to Invest in NFTs
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      • NFT Land Projects
      • Best NFTs To Buy
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      • Prime Ape Planet NFTs
      • VeeFriends NFTs
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      • Binance
      • Crypto.com
      • DraftKings
      • Looksrare
      • Magic Eden
      • NFT Launchpad
      • NFT Music Platforms
      • OpenSea
      • Rarible
  • Stocks
      • Types of Stocks
      • Best Biotech Stocks
      • Best Bitcoin ETFs
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      • Best Cannabis Stocks
      • Best Cheap Stocks
      • Best DeFi Stocks
      • Best Dividend Stocks
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      • Best Upcoming IPOs
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      • Buy Oil Stocks
      • Buy Stocks on eToro
      • Buy Stocks via Credit Card
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      • Invest in Stocks
      • Invest in NFT Stocks
    • Trading
        • Best Trading Platforms
        • Best Investment Apps
        • Capital.com Review
        • Copy Trading Platforms
        • Demo Accounts for Stocks
        • Day Trading Platforms UK
        • eToro Review
        • eToro Review UK
        • eToro Review ZA
        • How to Day Trade Stocks
        • How to Trade Commodities
        • How to Trade Crypto
        • How to Trade ETFs
        • How to Trade Gold
        • How to Trade NFTs
        • How to Trade Oil
        • Islamic Brokers
        • Low Margin Rate Brokers
        • Paper Trading Platforms
        • XTB Review
        • Best Forex Brokers
        • Best Forex Brokers AU
        • Best Forex Brokers IN
        • Best Forex Brokers UAE
        • Best Forex Brokers UK
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        • Best Stock Brokers ZA
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        • Best Forex Signals
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        • Trading Robots
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        • Bitcode AI Review
        • BitiCodes Review
        • Bitindex Prime Review
        • BitIQ Review
        • Crypto Bank Review
        • Crypto Boom Review
        • Crypto Engine Review
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    Digital & Social⟩Ecommerce

    Top 10 B2B eCommerce Platforms for 2019

    author imageJay Leonard Last updated: 28 April 2019
    Twitter Facebook LinkedIn Flipboard 1

    eCommerce is big business. Goliathes like Amazon and Alibaba have made it official. However, while eCommerce has solidified itself as a big brand playground, B2B eCommerce is still a wild frontier. Recently, Amazon has made initial probings into the B2B space. However, it is still a fragmented space with no clear dominating platform.

    That doesn’t mean there aren’t several B2B eCommerce platforms to choose from. In fact, the industry’s fragmented nature has means there is a plethora of available B2B eCommerce platforms. With such a large and available variety of software solutions picking the right one for your needs can be difficult. We’re here to help:

    The Modern B2B eCommerce Platform Explained

    As I alluded to above, Amazon Business is pushing its way into the B2B space in a very similar strategy they successfully employed for B2C: act as a platform for buyers and sellers to learn, compare, and sell/buy. Same caveats too: Amazon takes a cut and sellers have very limited control over the buyer journey, which could mean diminished sales.

    B2B marketing comes with its own set of challenges that are unlike those of B2C companies. This is where dedicated B2B eCommerce platforms come into play. More and more companies are realizing the importance of setting up their own online infrastructure to launch and promote their services. The additional marketing cost is proving to be worthwhile in order to establish a direct channel with customers, improve conversion rates, and increase brand awareness and customer lifetime value.


    B2B ecommerce sales will be worth around $6.7 trillion and will account for over a quarter (27%) of all B2B sales by 2020.


    9 Comparison Criteria for B2B eCommerce Software

    As mentioned above, choices are a good thing but can also create (good) problems. When standing in front of the smorgasbord of solutions at your disposal it is important to ask yourself if they have the following:

    1. Mobile Compatibility – More and more B2B decision makers are using their mobile devices to search for solutions. Not being mobile friendly can prove costly today.
    2. Compliance – The platform should be able to accommodate GDPR and other mandatory user privacy guidelines that are in effect today.
    3. B2B Functionality – Your B2B eCommerce platform should ideally have eCommerce features directed at B2B buyers like bulk ordering and pricing, account management, and multiple shipping/payment capabilities.
    4. Optimal User Experience – The user should have a customizable marketplace templates to choose from to create an intuitive and user-friendly experience.
    5. 24/7 Availability – Unlike the traditional method where clients need to wait for your response, eCommerce platforms are always open for business.
    6. Marketing functionality – With more and more online searches being made via web and mobile, SEO optimized eCommerce platforms boost your visibility.
    7. Staging environment – There is no way to sugarcoat the fact that humans are error prone. Automated platforms offer a consistent sales solution.
    8. Journey Templates – Selling complex solutions can be challenging. Implementing a digital configurator makes life easier for all sides involved.
    9. Customer Communications – Not only does the client get an instant response, he can also select his desired product/s with just a few clicks.

    The Top 10 B2B eCommerce Platforms of 2019

    Besides the obvious parameters such as pricing, support and usability, we have given extra importance to the integration capabilities of these solutions. We understand that every company today has a complex software ecosystem and choosing a flexible eCommerce platform has become extremely important.

    1. OpenCart B2B Marketplace

    open cart logo

    OpenCart, already a well known B2C eCommerce platform, is now offering a solution for B2B activities. There is even a free version with upgrades available in the form of extensions and add-ons, which may require some technical knowhow to install. However, this is a small price to pay for such a comprehensive solution.

    Compatibility: Inventory/Supply (Y), SEO (Y), CRM (Y), Marketing (Y), Emails (Y)

    Pros: Easy to Use, Strong Community, Good for Small Businesses

    Cons: Requires Technical Knowhow, Iffy Customer Support

    2. Shopify Plus

    Shopify_logo

    Citizen, Tesla, Motorola, Adidas and L’Oreal are just some of the globally recognized brands that are currently using Shopify Plus as their dedicated B2B business solution. Shopify is also well known as one of leading eCommerce B2C platforms, powering almost a million online shops. This proven track record is hard to argue with.

    Compatibility:Inventory/Supply (Y), SEO (N), CRM (Y), Marketing (Y), Emails (Y)

    Pros: Good Integration, Good Customer Support, Fast Interface

    Cons: Pricey, Lack of Customization

    3. Magento Commerce

    magento logo

    This is an extremely popular B2B eCommerce platform which can be used in tandem with your B2C operations. Magento offers an easy-to-install and low maintenance product with good customer support. However, it does lack a few features on the integration side and can also prove to be too costly for small businesses.

    Compatibility: Inventory/Supply (Y), SEO (Y), CRM (N), Marketing (N), Emails (N)

    Pros: Friendly User Interface, Good Customer Support

    Cons: On the Expensive Side, Limited Integration Capabilities

    4. Pepperi

    pepperi logo

    Pepperi is a globally recognized eCommerce brand with the latest product information on hand (inventory, specs, multiple views, videos, etc.), allowing you to match your offering to your customer by using the information you are presented. The customer support has been rumored to fall a bit short sometimes.

    Compatibility: Inventory/Supply (Y), SEO (Y), CRM (Y), Marketing (Y), Emails (Y)

    Pros: Industry Leading Visibility, Good Integration Capabilities

    Cons: Not Cheap, Slow Customer Support, Suited for Enterprise Customers

    5. BigCommerce

    bigcommerce logo

    BigCommerce is a popular eCommerce store builder for B2B purposes, providing you with a comprehensive set of eCommerce tools out-of-the-box. You can access your audience and integrate this platform with most of the solutions required to set up a comprehensive and effective B2B eCommerce ecosystem.

    Compatibility: Inventory/Supply (Y), SEO (N), CRM (Y), Marketing (Y), Emails (N)

    Pros: Comprehensive Solution with Solid Functionality

    Cons: Advanced Features Can Be Costly, Iffy Support

    6. PrestaShop

    prestashop logo

    PrestaShop is open source eCommerce platform and enables high level of customization. With PrestaShop, you can enjoy a selection of professional eCommerce themes, over 50 world-class payment solutions and gateways, integrated customer service tools and quick install features.

    Compatibility: Inventory/Supply (Y), SEO (N), CRM (Y), Marketing (N), Emails (Y)

    Pros: Value for Money, Good Functionality

    Cons: Iffy Support, Cumbersome Installation/Maintenance

    7. InsiteCommerce

    insite logo

    InsiteCommerce is a multipurpose and out-of-the-box B2B eCommerce platform. It helps manufacturers and distributors by offering them endless possibilities and vast functionality. It delivers unique eCommerce user experiences that make it easier for your customers to understand your product and do business with you.

    Compatibility: Inventory/Supply (Y), SEO (Y), CRM (Y), Marketing (N), Emails (Y)

    Pros: Solid Integration Capabilities, Solid Customer Support

    Cons: Complex Customization, Not Cost Friendly

    8. NetSuite

    netsuite-logo

    NetSuite is one of the world’s leading B2B eCommerce platforms that offers a modern and scalable platform. NetSuite allows businesses to automate operations, decrease IT costs and improve real time visibility by providing a one-size-fits-all solution. You also get built-in business intelligence, reporting, and real-time visibility.

    Compatibility: Inventory/Supply (Y), SEO (N), CRM (Y), Marketing (N), Emails (Y)

    Pros: Comprehensive Offering, High Visibility, Good Integration

    Cons: Steep Learning Curve, Not Pocket Friendly

    9. SAP Hybris

    sap hybris logo

    Hybris is an innovative B2B eCommerce solution built for the modern-day requirements of the B2B industry. You can now use it to integrate your web service with ERP solutions. Hybris platform offers seamless integration with marketing tools and supports multiple languages and currencies for a great global reach.

    Compatibility: Inventory/Supply (Y), SEO (Y), CRM (N), Marketing (Y), Emails (Y)

    Pros: Great Integration Capabilities, Highly Customizable

    Cons: Not for Small Businesses, Pricey, Iffy Support

    10. GoEcart

    go ecart

    This widely-used B2B eCommerce platform centralizes all order and inventory information across multiple sales channels into a single interface. GoEcart offers a seamless reporting system that helps in knowing information on performing products, customer preferences, demands peaks and more. SEO tools are also built in.

    Compatibility: Inventory/Supply (Y), SEO (Y), CRM (Y), Marketing (N), Emails (N)

    Pros: High Visibility / Lots of Insights, Effective CRM Capabilities

    Cons: Not Pocket Friendly, Can Overwhelm Newbies

    top 10 ecommerce b2b platforms comparison

    Build Brand Loyalty with Your B2B eCommerce Platform

    With businesses increasingly realizing that Amazon Business is solely focused on turning inventory over quickly, there is a visible shift towards private B2B eCommerce platforms to build lasting relationships with clients. Amazon Business still has its advantages (easy, zero maintenance, traffic), but provides diminished returns in the long run.

    Amazon simply cannot provide customers with a quality user experience, which is important to convey the company vision and product’s advantages to potential customers. The Top-10 list we have provided should help you pick the right B2B eCommerce platform and start bringing in clients for the long term.

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      This article originally appeared on Namogoo and has been republished with permission.
    Find out how to syndicate your content with B2C


    author image

    Author: Jay Leonard

    Jay is a UK-based cryptocurrency expert, specialising in fundamental analysis and medium to long term investments. Jay has a great deal of hands-on experience in analysing financial markets and performing technical analysis. Jay is currently focusing on the institutional adoption of cryptocurrency and what it means for the future of

    … View full profile ›


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    Show Comments (1)
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    • Sam Bayer says:
      May 5, 2019 at 9:22 pm

      Unfortunately you left out what is arguably the most important capability… the ability to integrate with ERP systems. The best B2B platforms have out of the box integration with the most popular ERP systems like SAP.

      Reply

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