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      • Coins to Buy on the Dip
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        • Aqru Review
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        • Earn Interest on Bitcoin
        • Earn interest on Ethereum
        • Earn Interest on Stables
        • What is APY in Crypto?
        • Yield Farming Platforms
        • Yield Farming vs Staking
      • DeFi Crypto Guides
        • Best DeFi Apps
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        • Best DEX Coins
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    • Buy Crypto
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    • Bitcoin Price Prediction
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • Axie Infinity Prediction
      • Battle Infinity Prediction
      • Cardano Price Prediction
      • Chia Coin Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Dogelon Mars Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Hoge Coin Price Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Samoyed Coin Prediction
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      • Stepn GMT Price Prediction
      • SXP Coin Price Prediction
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      • XRP Price Prediction
    • Best Altcoins
      • Buy Battle Infinity
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Cartesi
      • Buy Chiliz
      • Buy Cronos
      • Buy Dash
      • Buy EOS
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy FTX Token
      • Buy HBAR
      • Buy IOST
      • Buy IOTA
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Pitbull Coin
      • Buy Polkadot
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      • Buy Solana
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      • Buy VeChain
      • Buy XRP
      • Buy ZCash
    • Best Crypto Exchanges
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      • Binance vs Coinbase
      • Binance Review
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      • Crypto.com Visa Card
      • Crypto Credit Cards
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      • Margin Trading Exchanges
      • Social Trading Platforms
    • Best Meme Coins
      • Best Dog Cryptos
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Kiba Inu
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      • Buy Tamadoge
    • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Chainlink
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Polygon
      • Buy Ren
      • Buy Serum
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
    • Best Web 3.0 Coins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Filecoin
      • Buy Theta
  • NFTs
    • How To Buy NFTs
      • Best NFT Apps
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      • Best Utility NFT Projects
      • Buy NFTs on Binance
      • How to Flip NFTs
      • Make Money With NFTs
    • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy DeFi Kingdoms
      • Buy Enjin
      • Buy Gala
      • Buy GMT
      • Buy Immutable X
      • Buy The Sandbox
    • NFT News
      • Celebrity Backed NFTs
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      • Cheapest NFT Projects
      • Coolest NFT Projects
      • Most Expensive NFTs
      • New NFT Projects
      • NFT Calendar
      • NFT Horse Racing Projects
      • NFT Trading Card Games
      • Sport NFT Drops
    • Invest in the Metaverse
      • Best Metaverse Apps
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      • How to Invest in NFTs
      • Metaverse Projects
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      • Azuki NFTs
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  • Stocks
    • Types of Stocks
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      • Buy Adobe Stock
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      • Buy Medifast Stock
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      • How to Day Trade Stocks
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      • Islamic Brokers
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      • Paper Trading Platforms
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      • Best Forex Signals
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    • Trading Robots
      • Algorithmic Trading
      • Bitcode AI Review
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      • Crypto Bank Review
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      • Bit Index AI Review
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Business 2 Community
  • Investing
      • Best Cryptos
      • Best Beginner Cryptos
      • Best Crypto Under $1
      • Best Crypto Winter Tokens
      • Best Emerging Cryptos
      • Best ERC20 Tokens
      • Best Future Cryptocurrency
      • Best Utility Tokens
      • Coins to Buy on the Dip
      • Fastest Growing Crypto
      • Most Promising Cryptos
      • Next Crypto to Explode
      • Invest in Crypto
      • How to Invest in Bitcoin
      • How to Invest in DeFi
      • Long Term Investments
      • Low Market Cap Cryptos
      • Most Undervalued Cryptos
      • Penny Cryptocurrencies
      • New Cryptos
      • Best Crypto ICOs
      • Best Crypto IDOs
      • Best Crypto IEOs
      • Best Crypto STOs
      • Best Crypto Crowdsales
      • Best Crypto Presales
      • Best Crypto Private Sales
      • Buying Coins Pre Launch
      • Crypto Games
      • Best Blockchain Games
      • Best GameFi Cryptos
      • Best Gaming Crypto Coins
      • Best Play to Earn Games
      • Crypto News
      • Best Crypto Reddit
      • Best Crypto Signals
      • Crypto Tiktok Trends
      • Crypto Youtube Channels
      • Twitter Crypto Trends
      • Crypto Wallets
      • Best Cardano Wallets
      • Best DeFi Wallets
      • Best Ethereum Wallets
      • Best XRP Wallets
      • Crypto Bank Accounts
      • How to Spend Bitcoin
      • How to Spend Ethereum
      • Bitcoin Casinos
      • Best Bitcoin Gambling Sites
      • Best Crypto Lotteries
      • Bitcoin Blackjack Sites
      • Bitcoin Roulette Sites
      • Bitcoin Slots Sites
      • Ethereum Casinos
      • Earn Free Crypto
      • Best Crypto Airdrops
      • Best Crypto Faucets
      • Best Crypto Giveaways
      • Earn Free Bitcoin
      • Make Money With Crypto
      • Earn Interest on Crypto
      • Aqru Review
      • Best Staking Coins
      • Crypto Interest Accounts
      • Crypto Lending Platforms
      • Crypto Loan Sites
      • Crypto Savings Accounts
      • Crypto Staking
      • Earn Interest on Bitcoin
      • Earn interest on Ethereum
      • Earn Interest on Stables
      • What is APY in Crypto?
      • Yield Farming Platforms
      • Yield Farming vs Staking
      • DeFi Crypto Guides
      • Best DeFi Apps
      • Best DeFi Interest Rates
      • Best DEX Coins
      • DAO Crypto Projects
      • DeFi Lending Platforms
      • DeFi Staking Platforms
      • DeFi Swap Exchange
      • DeFi Yield Farming
      • Worldwide Crypto Guides
      • Best Africa Crypto Projects
      • Best Asia Crypto Projects
      • Best China Crypto Projects
      • Buy Bitcoin AU
      • Buy Bitcoin CA
      • Buy Bitcoin DE
      • Buy Bitcoin IN
      • Buy Bitcoin SG
      • Buy Bitcoin UAE
      • Buy Bitcoin UK
      • Buy Bitcoin ZA
      • Crypto Exchanges AU
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      • Bitcoin Mining Sites
      • Best Coins to Mine
      • Ethereum Mining
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      • Monero Mining
      • Crypto Marketing
      • Financial PR Agencies
      • ICO Marketing
      • Web3 Marketing
  • Cryptocurrency
      • Buy Crypto
      • Buy Bitcoin
      • Buy BTC with Apple Pay
      • Buy BTC with Credit Card
      • Buy BTC with Bank Wire
      • Buy BTC with eToro
      • Buy BTC with Paypal
      • Buy BTC with Prepaid Card
      • Bitcoin Price Prediction
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • Axie Infinity Prediction
      • Battle Infinity Prediction
      • Cardano Price Prediction
      • Chia Coin Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Dogelon Mars Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Hoge Coin Price Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Samoyed Coin Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • SXP Coin Price Prediction
      • VeChain Price Prediction
      • XRP Price Prediction
      • Best Altcoins
      • Buy Battle Infinity
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Cartesi
      • Buy Chiliz
      • Buy Cronos
      • Buy Dash
      • Buy EOS
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy FTX Token
      • Buy HBAR
      • Buy IOST
      • Buy IOTA
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Pitbull Coin
      • Buy Polkadot
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
      • Best Crypto Exchanges
      • Best Altcoin Exchange
      • Best Metaverse Platforms
      • Best Crypto Apps
      • Best DeFi Exchange
      • Best P2P Exchange
      • Binance Referral Bonus
      • Binance vs Coinbase
      • Binance Review
      • Best Binance Alternatives
      • Best Coinbase Alternatives
      • Bitstamp Review
      • Bitstamp Sign Up Bonus
      • Coinbase Review
      • Coinbase Sign Up Bonus
      • Crypto.com Review
      • Crypto.com Sign Up Bonus
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      • Crypto Credit Cards
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      • Margin Trading Exchanges
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      • Best Meme Coins
      • Best Dog Cryptos
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Kiba Inu
      • Buy Shiba Inu
      • Buy Tamadoge
      • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Chainlink
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Polygon
      • Buy Ren
      • Buy Serum
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
      • Best Web 3.0 Coins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Filecoin
      • Buy Theta
  • NFTs
      • How To Buy NFTs
      • Best NFT Apps
      • Best NFT Games
      • Best NFT Giveaways
      • Best NFT Lawyers
      • Best NFT Lottery Sites
      • Best NFT Presales
      • Best NFT Wallets
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      • Buy NFTs on Binance
      • How to Flip NFTs
      • Make Money With NFTs
      • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy DeFi Kingdoms
      • Buy Enjin
      • Buy Gala
      • Buy GMT
      • Buy Immutable X
      • Buy The Sandbox
      • NFT News
      • Celebrity Backed NFTs
      • Celebrity NFT Owners
      • Cheapest NFT Projects
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      • Most Expensive NFTs
      • New NFT Projects
      • NFT Calendar
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      • Invest in the Metaverse
      • Best Metaverse Apps
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      • How to Invest in NFTs
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      • NFT Land Projects
      • Best NFTs To Buy
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      • Prime Ape Planet NFTs
      • VeeFriends NFTs
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      • Binance
      • Crypto.com
      • DraftKings
      • Looksrare
      • Magic Eden
      • NFT Launchpad
      • NFT Music Platforms
      • OpenSea
      • Rarible
  • Stocks
      • Types of Stocks
      • Best Biotech Stocks
      • Best Bitcoin ETFs
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      • Best Cannabis Stocks
      • Best Cheap Stocks
      • Best DeFi Stocks
      • Best Dividend Stocks
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      • Best Upcoming IPOs
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      • Buy Oil Stocks
      • Buy Stocks on eToro
      • Buy Stocks via Credit Card
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      • Invest in Stocks
      • Invest in NFT Stocks
    • Trading
        • Best Trading Platforms
        • Best Investment Apps
        • Capital.com Review
        • Copy Trading Platforms
        • Demo Accounts for Stocks
        • Day Trading Platforms UK
        • eToro Review
        • eToro Review UK
        • eToro Review ZA
        • How to Day Trade Stocks
        • How to Trade Commodities
        • How to Trade Crypto
        • How to Trade ETFs
        • How to Trade Gold
        • How to Trade NFTs
        • How to Trade Oil
        • Islamic Brokers
        • Low Margin Rate Brokers
        • Paper Trading Platforms
        • XTB Review
        • Best Forex Brokers
        • Best Forex Brokers AU
        • Best Forex Brokers IN
        • Best Forex Brokers UAE
        • Best Forex Brokers UK
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        • Best Stock Brokers ZA
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        • Best Forex Signals
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        • Trading Robots
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        • Bitcode AI Review
        • BitiCodes Review
        • Bitindex Prime Review
        • BitIQ Review
        • Crypto Bank Review
        • Crypto Boom Review
        • Crypto Engine Review
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    Digital & Social⟩Digital Marketing

    3.5 Digital Marketing Trends You’ll See Explode In 2018

    author imageJay Leonard Last updated: 16 January 2018
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    Technology is ramping up like its never ramped up before. Okay, in reality it has been ramping up for decades and will continue to do so.

    This year has some pretty big new shifts in digital marketing trends though.

    There are 3 and a half things in particular I think are going to have the biggest effect on marketing this year. They’re not going to be huge because they’re new. At least not all of them are new.

    In fact, the newest one that is growing rapidly and in importance is the half. I put one that’s a half in here not because it’s not important but because it’s not particularly important on its own, it’s more of the driving force behind two of the three other items on my list.

    I’m being cryptic about it because I don’t want to give it away. I’d like to pretend you’re reading this rather than skimming to the items below.

    Even though the half is the driving force behind two of the three I’m going to leave it until last.

    Now to the 2018 digital marketing trends that will rock the world of marketing and business as we know it.

    1) Live Video

    Facebook Live Video

    Source: Facebook Live

    This one has been around for a while and has been growing in popularity. I’m beginning to see it even from smaller companies.

    Every day I’m seeing more and more live video feed popping up in my Facebook feed.

    The beauty of it? Everyone who follows you gets an immediate notice when you go live.

    The problem with that? A huge portion of those people will be busy right when you go live. Not only that but they’ll probably forget that you went live and never watch the video.

    That doesn’t take away the power of live video though. It simply makes it a little more complex than simply going live and then being done with it.

    Live video will need to be recorded and then promoted after the live feed.

    You’ll continue to see live video as a growing digital marketing trend through 2018 and beyond.

    It has to be done right though with a genuinely useful message. That seems to go for any type of marketing though.

    The next two both tie into the half which I cover at the end.

    2) Voice

    Google Home

    Source: Google Home

    For companies that deal with the consumer market, voice assistants are the biggest thing since sliced bread.

    Voice has been around for a while and was made popular with Siri. That didn’t make it take off like it has the past two years though.

    Last year at the CES conference Amazon Alexa was the big thing. This year it’s all about Google Assistant.

    These two have taken voice further than Siri ever could dream. For the consumer market they’re going to make a huge impact.

    One of the biggest impacts the two voice assistants are going to have on consumers lives is in shopping. Alexa already lets you shop for things on Amazon. It will now go further than simply shopping for basic items though.

    Google can connect you with a number of local businesses. That means Google Assistant can help consumers find a local service. That’s huge I you’re a local service!

    Need a plumber? Ask Google Assistant to connect you with a plumber which Google outlined on their blog the introduction to this service.

    Think about the impact this will have in the digital marketing world. It won’t be long before a huge chunk of local business will come through Google Assistant and Amazon Alexa.

    Next up is something I’ve written on and has been around for a while. It is now recently being made easier and cheaper than ever for even the smallest of businesses to access.

    3) Automation

    MailChimp Automations

    Source: MailChimp

    Automation has been around for some time but it’s now more accessible than ever.

    Just recently I wrote about three different things you can easily automate in your business. If you want to learn more about the details of why automation is awesome and what you can automate, start there.

    It’s easier than ever to automate these three things in business:

    1. Email marketing
    2. Social media
    3. Advertising

    If you write a blog for your business then you’re already half way to automation. You can simply add an RSS feed automation and send an automated newsletter.

    If you read anything about your industry to improve your skill, you’re already half way to automating social media. Same with advertising, if you have visitors to your website then you can easily automate remarketing to those visitors.

    There are tons of new tools coming out every day to help all sized businesses automate different aspects of their marketing.

    MailChimp has offered email marketing for quite a while for a fee. Automation has become so popular that they released it to free accounts even.

    So, automation has been huge for a few years but it’s also something to keep an eye on still.

    Every day new aspects of marketing are being automated to help small businesses do more with less. That’s why it’s something everyone should be watching.

    There are new tools coming out ever day that will help business grow with automation.

    Not just everything is getting automated and becoming less personal though. New tools and new technology is making automation come closer into alignment with real people.

    That brings us to the half which helps automation in its goal of becoming more human.

    .5) AI

    Artificial IntelligenceAnd now it’s the big half. Artificial Intelligence.

    I know this is such a huge thing it should probably be a whole one but I can’t bring myself to making it one.

    Why? Because what is AI on its own?

    Not much.

    Then again, neither voice nor automation are much without AI.

    The thing is, voice and automation are the face of the technology and AI is simply the stuff behind it all. It’s the brain behind it all so it’s the unseen hero of a lot of the technology we’re now seeing.

    Because AI has such a big impact on digital marketing trends it’s important to keep an eye on and understand its importance.

    Almost all the 2018 digital marketing trends are powered by AI. Yes, two of the three I mentioned in this post but it goes beyond that.

    AI powers a ton of different things in marketing. There are some amazing tools with AI being the driving force behind them. Have you seen Lumen5? It’s a really cool AI driven video creating tool.

    Right or Wrong

    You’ll see a lot of these trends being explored further in 2018. That might be a good thing but it could also be a bad thing.

    Live video, voice, automation, and AI will improve and more people will use them. Also, more people will mess them up and then blame the tool.

    It’s not usually the tool that’s the problem but rather then user.

    That’s OK though. Things have to get messed up and they have to be tested in order to get things right. That’s how we learn the best way of doing things. It’s also the way we figure out what trends are going to move beyond the trend phase.

    Digital marketing trends are no different. They start out as trends working for some and not for others. That is until they get perfected and become the norm.

    It’s all about testing. Keep testing and figuring out what works best for you.

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      This article originally appeared on Exprance and has been republished with permission.
    Find out how to syndicate your content with B2C


    author image

    Author: Jay Leonard

    Jay is a UK-based cryptocurrency expert, specialising in fundamental analysis and medium to long term investments. Jay has a great deal of hands-on experience in analysing financial markets and performing technical analysis. Jay is currently focusing on the institutional adoption of cryptocurrency and what it means for the future of

    … View full profile ›


    More by this author:
    • Marvin Inu Trending on Twitter – Is Tamadoge Next to Pump?
    • Hashed VC Reveals it Lost $3 billion worth of Luna in Crash
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