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  • Investing
    • Invest in Crypto
      • Best Crypto to Invest in
      • Best New Crypto Coins
      • Best Crypto Airdrops
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      • Best Crypto Giveaways
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      • How to Invest in Bitcoin
      • How to Invest in Crypto
      • How to Invest in DeFi
      • How to Invest in NFTs
      • How to Invest in Stocks
      • How to Spend Bitcoin
      • How to Spend Ethereum
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      • Make Money with NFTs
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      • Next Crypto To Explode
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      • What are 'Shitcoins'
    • Earn Interest on Crypto
      • Aqru Review
      • Best Staking Coins
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    • Buy Crypto
      • Buy Bitcoin
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      • Buy BTC with eToro
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      • Best Bitcoin ETFs
      • Low Cap Cryptos
    • Long Term Investments
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • BAR Fan Token Prediction
      • Bitcoin Price Prediction
      • Cardano Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Lazio Fan Token Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • XRP Price Prediction
    • Best Altcoins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Chainlink
      • Buy Cronos
      • Buy Dash
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy HBAR
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Polkadot
      • Buy Polygon
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy Theta
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
    • Best Crypto Exchanges
      • Best Altcoin Exchange
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      • Best P2P Crypto Exchange
      • Best DeFi Apps
      • Best DeFi Interest Rates
      • Best DEX Coins
      • Binance Referral Bonus
      • Binance vs Coinbase
      • Binance Review
      • Best Binance Alternatives
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      • Bitstamp Review
      • Bitstamp Sign Up Bonus
      • Coinbase Review
      • Coinbase Sign Up Bonus
      • Crypto.com Review
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      • DeFi Swap Exchange
      • Social Trading Platforms
    • Best Meme Coins
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Shiba Inu
    • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Ren
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
  • NFTs
    • How To Buy NFTs
      • Cheapest NFT Projects
      • Coolest NFT Projects
      • Best Metaverse Projects
      • Best NFT Apps
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      • Buy NFTs on Binance
      • How to Flip NFTs
    • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy Enjin
      • Buy Filecoin
      • Buy Gala
      • Buy JEWEL
      • Buy SAND
      • Buy STEPN
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      • Why Invest in NFTs
    • Best NFTs To Buy
      • Azuki NFTs
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  • Trading
    • Best Trading Platforms
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      • Best Forex Signals
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      • Copy Trading Platforms
      • Low Spread Forex Brokers
      • Algorithmic Trading
      • Automated Trading
      • eToro Review
      • Capital.com Review
      • How to Day Trade Stocks
      • How to Trade Commodities
      • How to Trade Crypto
      • How to Trade ETFs
      • How to Trade Gold
      • How to Trade NFTs
      • How to Trade Oil
    • Trading Robots
      • Bitcode AI Review
      • BitIQ Review
      • Crypto Bank Review
      • Crypto Boom Review
      • Crypto Engine Review
      • Immediate Edge Review
      • Meta Profit Review
      • Metaverse Profit Review
      • NFT Profit Review
      • Oil Profit Review
      • Prime Advantage Review
      • Quantum Code Review
      • Teslacoin Review
      • Today Profit Review
      • 7Tesler Review
    • Bitcoin Robots
      • Bitcoin Blueprint Review
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      • Bitcoin Circuit Review
      • Bitcoin Code Review
      • Bitcoin Digital Review
      • Bitcoin Freedom Review
      • Bitcoin Motion Review
      • Bitcoin Prime Review
      • Bitcoin Profit Review
      • Bitcoin Revolution Review
      • Bitcoin Rocket Review
      • Bitcoin Smarter Review
      • Bitcoin Up Review
      • BitcoinX Review
      • Bitprime Gold
      • Bit Index AI
  • Software & Social
    • Hosting
      • Best WordPress Hosting
      • Enterprise Hosting
      • UK WordPress Hosting
      • Wordpress VPS Hosting
      • Cheap Wordpress Hosting
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    • Agencies
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      • Best Legal Software UK
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      • Inventory Management Software
      • Accounting Software
      • Free Accounting Software
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    • Marketing
      • SEO Marketplaces
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    • Workflow
      • PM Software
      • PM Software Small Teams
      • Marketing PM Software
      • Free PM Software
      • Best Scheduling Software
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      • Task Management Tools
      • Best PM Apps
      • Best Agile Tools
    • Best Antivirus Software
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    • Password Managers
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    • Affiliate Marketing
      • Crypto Affiliate Programs
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    • Best Website Builders
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      • Best Ecommerce Platform
      • Best Landing Page Builder
      • How to create a Blog
    • VoIP
      • Best VoIP Services
      • Best Virtual Phone Number US:
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    • SEO Software
      • Ahrefs Review
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    • Spy Software
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Business 2 Community
  • Investing
      • Invest in Crypto
      • Best Crypto to Invest in
      • Best New Crypto Coins
      • Best Crypto Airdrops
      • Best Crypto Faucets
      • Best Crypto Giveaways
      • Best Crypto IDOs
      • Best Crypto ICOs
      • Best Crypto Lotteries
      • Best Crypto Presales
      • Best Gaming Crypto Coins
      • Best Utility Tokens
      • Cryptos Under $1
      • How to Invest in Bitcoin
      • How to Invest in Crypto
      • How to Invest in DeFi
      • How to Invest in NFTs
      • How to Invest in Stocks
      • How to Spend Bitcoin
      • How to Spend Ethereum
      • Make Money with Crypto
      • Make Money with NFTs
      • Most Undervalued Cryptos
      • Next Crypto To Explode
      • Penny Cryptocurrencies
      • What is DeFi Crypto
      • Crypto News
      • Best Crypto Apps
      • Best Crypto Signals
      • Best Crypto Wallets
      • Exodus Wallet Review
      • Best Play to Earn Games
      • Bitcoin Casinos
      • Bitcoin Gambling Sites
      • Bitcoin Slots Sites
      • Bitcoin Mining Sites
      • Crypto DAO Projects
      • Crypto Games
      • Crypto Marketing
      • Best Financial PR Services Agency
      • Crypto Tax Software
      • Crypto Youtube Channels
      • ICO Marketing
      • Reddit Crypto Discussion
      • Web 3.0 & Crypto
      • What are 'Shitcoins'
      • Earn Interest on Crypto
      • Aqru Review
      • Best Staking Coins
      • Crypto Banks
      • Crypto Credit Cards
      • Crypto Interest Accounts
      • Crypto Lending Platforms
      • DeFi Lending Platforms
      • DeFi Staking Platforms
      • DeFi Yield Farming
      • Crypto Loan Sites
      • Crypto Savings Accounts
      • Crypto Staking
      • Earn Free Bitcoin
      • Earn Free Crypto
      • Earn Interest on ApeCoin
      • Earn Interest on AXS
      • Earn Interest on Bitcoin
      • Earn Interest on Cardano
      • Earn interest on Ethereum
      • Earn Interest on MATIC
      • Earn Interest on NEAR
      • Earn Interest on Stables
      • What is APY in Crypto?
      • Yield Farming Platforms
      • Yield Farming vs Staking
      • Worldwide Crypto Guides
      • Buy Bitcoin AU
      • Buy Bitcoin CA
      • Buy Bitcoin DE
      • Buy Bitcoin DK
      • Buy Bitcoin IE
      • Buy Bitcoin ID
      • Buy Bitcoin IN
      • Buy Bitcoin IT
      • Buy Bitcoin NZ
      • Buy Bitcoin PT
      • Buy Bitcoin SG
      • Buy Bitcoin UAE
      • Buy Bitcoin UK
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      • Crypto Exchanges AU
      • Crypto Exchanges CA
      • Crypto Exchanges DE
      • Crypto Exchanges IE
      • Crypto Exchanges IN
      • Crypto Exchanges IT
      • Crypto Exchanges NZ
      • Crypto Exchanges SG
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      • Crypto Exchanges ZA
  • Cryptocurrency
      • Buy Crypto
      • Buy Bitcoin
      • Buy BTC with Apple Pay
      • Buy BTC with Credit Card
      • Buy BTC with Bank Wire
      • Buy BTC with eToro
      • Buy BTC with Paypal
      • Buy BTC with Prepaid Card
      • Best Bitcoin ETFs
      • Low Cap Cryptos
      • Long Term Investments
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • BAR Fan Token Prediction
      • Bitcoin Price Prediction
      • Cardano Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Lazio Fan Token Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • XRP Price Prediction
      • Best Altcoins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Chainlink
      • Buy Cronos
      • Buy Dash
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy HBAR
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Polkadot
      • Buy Polygon
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy Theta
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
      • Best Crypto Exchanges
      • Best Altcoin Exchange
      • Best DeFi Exchange
      • Best P2P Crypto Exchange
      • Best DeFi Apps
      • Best DeFi Interest Rates
      • Best DEX Coins
      • Binance Referral Bonus
      • Binance vs Coinbase
      • Binance Review
      • Best Binance Alternatives
      • Best Coinbase Alternatives
      • Bitstamp Review
      • Bitstamp Sign Up Bonus
      • Coinbase Review
      • Coinbase Sign Up Bonus
      • Crypto.com Review
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      • DeFi Swap Exchange
      • Social Trading Platforms
      • Best Meme Coins
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Shiba Inu
      • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Ren
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
  • NFTs
      • How To Buy NFTs
      • Cheapest NFT Projects
      • Coolest NFT Projects
      • Best Metaverse Projects
      • Best NFT Apps
      • Best NFT Games
      • Best NFT Giveaways
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      • Buy NFTs on Binance
      • How to Flip NFTs
      • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy Enjin
      • Buy Filecoin
      • Buy Gala
      • Buy JEWEL
      • Buy SAND
      • Buy STEPN
      • NFT News
      • Celebrity Backed NFTs
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      • New NFT Projects
      • NFT Calendar
      • NFT Horse Racing Projects
      • NFT Land Projects
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      • Sport NFT Drops
      • Why Invest in NFTs
      • Best NFTs To Buy
      • Azuki NFTs
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      • DraftKings
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      • Magic Eden
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  • Stocks
      • Types of Stocks
      • Best Biotech Stocks
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        • Best Trading Platforms
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        • Bitcode AI Review
        • BitIQ Review
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        • Immediate Edge Review
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        • Hosting
        • Best WordPress Hosting
        • Enterprise Hosting
        • UK WordPress Hosting
        • Wordpress VPS Hosting
        • Cheap Wordpress Hosting
        • Website Hosting for Small Business
        • Agencies
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        • Marketing PM Software
        • Free PM Software
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        • Best PM Apps
        • Best Agile Tools
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        • Crypto Affiliate Programs
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        • VoIP
        • Best VoIP Services
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        • Best VoIP Home Phone Canada
        • SEO Software
        • Ahrefs Review
        • E-mail Marketing
        • Semrush Review
        • VPN
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        • How to Watch Love Island UK From Abroad
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        • Apps
        • Best Dating Apps
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        • Best Dating Apps Canada
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    Digital & Social⟩Digital Marketing

    Here Are 21 Ways to Improve Your Digital Marketing Presence

    author imageWarren Knight Last updated: 10 March 2014
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    Heres 21 Ways to Improve Your Digital Marketing Presence

    Businesses need to face the facts that digital presence is now a huge part of a brand’s identity. If you are struggling to build your digital marketing presence, here are 21 ways that might help you.

    1. Know Your Strengths

    When it come to your digital marketing presence, where is your business exceeding? Once you know this, you know exactly what is working and you will know if you need to do more of the same or if you need to change it up.

    2. Know Your Weaknesses

    Just like you need to know your strengths, you also need to know your weaknesses. This is very important as your weaknesses show where you need the most digital improvement. Make sure you have researched this so you are not focusing on the wrong thing.

    3. Customer Engagement

    Customer engagement is a huge part of social media and digital marketing. You need to make sure you have a customer engagement strategy in place so you know exactly how you are going to communicate with customers online.

    4. Customer Experience

    Similar to engagement, you want your customers to have the best online experience with you so make sure they do by asking your audience if they are happy with your products/comments. This will help you improve your digital marketing standing.

    5. Become a Thought Leader

    An important part of connecting online is becoming a thought leader in your industry. Make sure everything you share online is relevant to your industry and you are building your businesses profile online

    6. Look at Your Followers/Fans

    To see how well your digital marketing presence is building, you should look at your followers/fans. If you have thought leaders in your industry following your brand, you are heading in the right direction.

    7. Sharing Social Conversations

    By this I mean actually engaging across all social platforms. If you get a great tweet from a customer make sure you share this with your fans on Facebook so that they know people are endorsing your products.

    8. Social Influence

    Are you influential on social media? Have a look at your Klout score to see whether you are in the top 10% of Twitter users with a score of 60 or above.

    9. Listen, Listen, Listen

    If you don’t listen to what your customers have to say, you will never improve your digital presence. A huge part of marking and building a business is getting updates from your customers and followers.

    10. Post Company Updates

    Company updates can include anything from latest news on products or any updates within the business. Make sure you always keep your customers up to date.

    11. Share Industry News

    Sharing industry news is a great way for you to not only keep up to date with what is going on but also your followers too.

    12. Ask Questions

    If you don’t ask your community questions, you will never know what you need to improve around your digital marketing. Make sure you ask at least one question a week but make it specific.

    13. Contests & Giveaways

    Contests and giveaways are a great way to increase your online following and get your community engaged with your business. Wishpond is a great tool to use for this.

    14. Being Resourceful

    There are a lot of great websites for you to look at and extract information from to share with your community.

    15. Social Media Dashboard

    Having a social media dashboard like Hootsuite or TweetDeck will allow you to monitor social activity as well as schedule out information in real-time or in the future.

    16. Email Marketing

    Email marketing is an important part of improving your digital marketing presence. Mailchimp is a great tool to use for email marketing and is Free when you have less than 2,000 contacts.

    17. Referrals

    Getting referrals from customers is a great way to build your online reputation. If your customers are happy, this will encourage those who are not sure about buying your product.

    18. Profile Biography

    In regards to your social media biography, you need to make sure that you are consistent across all social platforms so that you are not giving the wrong impression.

    19. Work on Your PR

    Your PR is a huge part of your online presence. When you have a new collection, make sure you write a Press Release and distribute it to give your business that extra boost.

    20. Integrate Team Members

    It can be hard when you get new team members so make sure they feel happy in their work environment otherwise there will not be a collaborative environment.

    21. Don’t be Discouraged

    Digital marketing can be daunting at first but remember that the more hard work you put in at the beginning, the better chance you have of making your business an online success.

    Are you ready to improve your digital marketing presence?

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      This article was written for Business 2 Community by Warren Knight.
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    author image

    Author: Warren Knight

    Follow @warrenknight

    Professional Speaker, Top 100 Global Influencer, Digital Transformation (DX) Strategist, award-winning technology entrepreneur, blogger and author of Think #Digital First with over 10 years experience online. 
    Warren’s vision is to help 100,000 global businesses successfully sell more products and services through the strategic use of digital marketing by 2020.
    To…
    View full profile ›


    More by this author:
    • How-To Attract Online Visitors and Generate New Leads
    • How To Build a Business Website in 2019
    • Digital Sales Strategy in a Customer Centric World

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    • Datascribe Digital Marketing. says:
      March 23, 2016 at 8:52 am

      Your digital marketing planning framework rocks..!!! The points about strengths and weakness and analyzing the customers have helped me to frame more and work on..

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