The idea of finding a ‘sugar daddy’ has become more popular than ever, with countless attractive females now searching for wealthy older men to spoil them. However, given the nature of this relationship, it’s crucial to use a well-rounded platform to ensure a safe and authentic connection.

With that in mind, this guide reviews the best sugar daddy apps in the UK for 2023. We’ll discuss 10 highly-respected apps, detailing how they make finding a connection easy, before presenting a step-by-step walkthrough on how to find a rich sugar daddy today!

The 10 Best UK Sugar Daddy Dating Apps

Listed below are 10 of the best sugar daddy sites in the UK – each offering a safe and secure environment for ‘daddies’ and ‘babies’ to form a mutually beneficial relationship:

  1. SeekingOverall Best Sugar Daddy Website in 2023
  2. SugarDaddy.comPopular UK Sugar Daddy Site with Advanced Filtering Criteria
  3. Secret BenefitsNew Sugar Daddy App with Numerous Free Features
  4. Ashley Madison – World-Famous Dating Site for Those Seeking an Affair
  5. SugarDaddyMeet – One of the Best Sugar Daddy Apps in the UK for Roulette-Style Matches
  6. Sugarbook – User-Friendly Dating App with Free Premium Account for Sugar Babies
  7. Sudy – Top Sugar Baby App with Strict Verification Process
  8. Tinder – Super-Popular Dating App Ideal for Finding a Sugar Daddy
  9. – Sugar Daddy Dating Site with Free 3-Day Trial
  10. Sugar Search – Streamlined Sugar Daddy Dating Site for Finding Quick Matches

The Top Sugar Daddy Apps Reviewed

Like deciding between the best dating apps UK, choosing which sugar daddy site to use can seem daunting at first – but it doesn’t have to be! To aid with this process, we’ve analyzed 10 high-quality apps, covering how much they cost, how big their user bases are, and why they’re so popular in 2023.

So, without further ado, let’s dive in and explore the top sugar daddy websites that can be used right now:

1. Seeking – Overall Best Sugar Daddy Website in 2023

Topping our list of the best sugar daddy apps in the UK is Seeking. Seeking, previously known as ‘Seeking Arrangement’, is one of the world’s largest luxury dating sites, boasting over 40 million users from 130 countries. This site has become the go-to for sugar babies looking for ‘daddies’ to spoil them since its ratio of men to women stands at roughly 2:1.

So why have we chosen this as the best sugar daddy app? The main reason Seeking stands out is the ease with which users can find connections. New users can create a free account in less than five minutes, after which they can immediately search for viable partners using Seeking’s huge filtering criteria.

Seeking review

Like the best findom sites, Seeking ensures the safety of all users by implementing a strict verification mechanism. Seeking verifies sugar daddies’ identity and net worth, which means these profiles are promoted on the search results page. As such, sugar babies can be sure the men they’re chatting to are who they claim to be!

It’s free to begin messaging others on the site (assuming verification has been completed) so ‘babies’ and ‘daddies’ can effortlessly come together and forge an authentic connection before taking things offline. However, Seeking also has several paid subscription tiers that take things to the next level.

Seeking sugar daddy app

Those paying for a ‘Premium’ membership will access features that streamline the matching process, such as read receipts, ad-free scrolling, advanced filters, and additional privacy options. Sugar daddies can even pay for the ‘Diamond’ tier, which places a unique badge on their profile, highlighting that they’re the ‘best of the best’.

Seeking even has a dedicated sugar daddy meet app available on Android devices. This app offers all the features that the browser-based platform does, yet it can be used whilst on the go – ideal for messaging potential matches throughout the day!

Number of Users 40 million+
Price £79.95 per month
Free Tier? Yes
Verified Profiles? Yes


  • Can be used for free
  • Over 40 million members worldwide
  • Strict profile verification procedure
  • Downloadable app on Android devices
  • Very few fake accounts


  • Premium and Diamond memberships are costly

2. – Popular UK Sugar Daddy Site with Advanced Filtering Criteria

Another of the top UK sugar daddy dating sites is defines itself as “the world’s best sugar daddy dating website” – and we can see why it makes this claim! With over 10 million members, ranks just behind Seeking and Ashley Madison in terms of userbase size.’s roots stretch back to 1998, so this popular site has a long-running reputation for safety and user-friendliness. This is evidenced by the site’s speedy sign-up process, which takes less than five minutes and can be completed without inputting card details. review

All new members will be provided with a 3-day free trial, allowing them to search for potential partners based on their geo-location. Although users will be presented with various possible matches, these can be filtered based on age, gender, mutual interests, and other characteristics. 

Importantly, free members cannot send private messages – this feature is reserved for those who have purchased credits. Thankfully, credits on are reasonably priced, with 100 credits costing around £49. app

Another cool feature is that enables users to search for members who are online at that moment. There’s even scope to narrow the results further based on whether the profile is new – making it easy to begin chatting before anyone else!

Whether it’s a baby or a daddy, each profile is filled with in-depth information and boasts high-quality photos(s). Every user must state what they’re looking for, ensuring the process of forging a connection is as streamlined as possible. Although doesn’t force members to verify themselves, the site has clear guidelines for ensuring dates are as safe as possible. 

Number of Users 10 million+
Price $59 (£49) for 100 credits
Free Tier? Yes
Verified Profiles? Yes – not required


  • Massive range of filtering criteria
  • 3-day free trial for all users
  • All profiles have large HD photos
  • Highlights potential matches that are nearby


  • Doesn’t pre-vet all users

3. Secret Benefits – New Sugar Daddy App with Numerous Free Features

Those wondering how to find a sugar daddy safely may also wish to check out Secret Benefits. Secret Benefits is a relatively new addition to the luxury dating scene, but one that has already made waves, garnering over 1 million registered accounts in record time.

When researching how to get a sugar daddy in the UK, user-friendliness should be a top priority – and this is where Secret Benefits excels. Secret Benefits removes the barriers to entry that many other sites employ, meaning all that’s required to sign up is a name, age, gender, skin color, and email address. What’s more, uploading a profile picture is completely optional!

Secret Benefits review

Like most sites on our list, Secret Benefits is free for sugar babies – although sugar daddies must pay for credits to gain a complete experience. Credits are used for various actions, such as sending messages, exchanging photos, and using the ‘secret browsing’ feature.

However, those interested in free sugar daddy websites can opt not to purchase credits and still benefit from Secret Benefits’ non-paid features. These include the ability to become verified, browse profiles, like photos, and request access to ‘secret albums’ – yet, crucially, no ability to message others.

Secret Benefits app

Another great feature of Secret Benefits is how the site categorizes different users. Those searching for a connection can see their ‘admirers’, ‘visitors’, ‘favourites’, and ‘viewed’ – with the former two options highlighting people that have consciously chosen to view the user’s profile! This feature isn’t offered by many other sites, making finding a connection much more straightforward.

Number of Users 1 million+
Price $59 (£49) for 100 credits
Free Tier? Yes
Verified Profiles? Yes


  • Users can see who has viewed their profile
  • Numerous free features to use
  • Credit cost isn’t high
  • Exciting ‘Secret Albums’ feature


  • No dedicated mobile app

4. Ashley Madison – World-Famous Dating Site for Those Seeking an Affair

One of the best sugar daddy sites in the UK for extra-marital connections is Ashley Madison. Ashley Madison’s slogan, “Life is short – have an affair”, sums up what this site is all about, as its target demographic is married men/women looking for something outside of their current relationship – whilst remaining as private as possible.

This makes Ashley Madison an excellent site for those seeking a sugar daddy (or a sugar baby), as it boasts over 70 million registered users. Ashley Madison’s main benefit is its focus on discretion, as the site employs various features to ensure users are never ‘found out’. These features include disappearing messages and extensive security features to protect users’ identities.

Ashley Madison review

Women can use Ashley Madison for free, whereas men seeking sugar babies must pay. Like most sites, Ashley Madison uses a credit-based system whereby men must buy credits to send private messages. Interestingly, women can send messages to potential partners without having to provide card details.

Moreover, both men and women can pay to ‘boost’ their profile, meaning their profiles will be placed at the top of search results – making it much easier to find potential mates. However, it’s important to note that detailed profiles aren’t possible with Ashley Madison, given the nature of the site’s aim, meaning users must decide whether they wish to share uncensored images of themselves or not.

Number of Users 70 million+
Price $59 (£49) for 100 credits
Free Tier? Yes
Verified Profiles? Premium profiles are verified


  • Over 70 million users
  • Disappearing messages to protect privacy
  • Users can keep their profile photo censored


  • Most profiles are left unfilled

5. SugarDaddyMeet – One of the Best Sugar Daddy Apps in the UK for Roulette-Style Matches

Those seeking a ‘sugar daddy for me’ may also wish to check out SugarDaddyMeet. This site’s name says it all, as SugarDaddyMeet aims to foster genuine connections that users can take offline. What sets SugarDaddyMeet apart is its highly-active moderation team, which seeks to remove fake/scam profiles from the site.

SugarDaddyMeet allows all members to search for connections, with scope for both men/women to verify their profiles – although this isn’t necessary. Interestingly, SugarDaddyMeet also has a randomized feature called ‘Let’s Meet’ that matches users with another person chosen by the site, which is a great way to streamline the matching process!

SugarDaddyMeet review

Users can also send ‘Winks’ to others, providing a not-so-subtle hint that they’re interested in getting to know them. This feature (and others) can be used on the web-based platform or the dedicated mobile app, which is called ‘SDM’. However, it’s important to note that sending messages is a paid feature and will require a Gold membership.

For $50 per month, users can send messages, use advanced filtering criteria, highlight their profile in search results, and even become a ‘Certified Daddy’ or ‘Certified Baby’. Finally, all users can temporarily hide their account with no ill effects, which is excellent for those looking to take a break from the dating scene and return later!

Number of Users 5 million+
Price $50 (£41.50) per month for a Gold membership
Free Tier? Yes
Verified Profiles? Yes


  • Handy ‘Let’s Meet’ feature
  • Can temporarily hide profile
  • Vast range of search criteria


  • A substantial number of fake profiles

6. Sugarbook – User-Friendly Dating App with Free Premium Account for Sugar Babies

Sugarbook is one of the few free sugar daddy sites for sugar babies that provides a premium membership to all females that can prove they’re still in college. This is because Sugarbook’s female users are 20-somethings searching for men that are 50 or over – so this feature comes in very handy! 

Aside from being just a dating app, Sugarbook implements various social media-style features to boost immersion. These include member verification, public/private photos, in-depth bios, and an intuitive user interface. Sugarbook even has a downloadable app for iOS and Android devices.

Sugarbook review

Those looking to streamline the matching process can pay for a ‘Premium’ account, which provides several additional services. These include read receipts, unlimited messages, advanced search filters, and the ability for users to see who has viewed their profile.

Number of Users 400,000+
Price $71.95 (£59.70) per month for the Premium tier
Free Tier? Yes – limited features
Verified Profiles? Yes – although not necessary


  • College-based sugar babies get a free Premium account
  • User-friendly interface
  • 2:1 ratio of women to men


  • Premium membership is relatively costly

7. Sudy – Top Sugar Baby App with Strict Verification Process

Sudy is a dedicated sugar daddy app with a user base akin to the hottest Instagram models. This app is all-inclusive, meaning those with unique partner preferences are still catered to. Moreover, Sudy ensures anyone can connect with anyone, regardless of their geo-location.

Sudy excels when it comes to legitimacy, as sugar babies can unlock the ability to message others simply by verifying their profile. This effectively removes most fake/scam accounts and means finding a connection is much quicker. Interestingly, everyone can see how far along the verification process other users have reached, making it easy to avoid those that have yet to confirm who they are.

Sudy app review

This sugar daddy app has all the features men/women will need, such as extensive filtering criteria and in-depth profile bios. However, Sudy also has a ‘Moments’ feature that showcases what each user is up to on a daily basis – providing a clear ‘jumping off point’ to start conversations!

Number of Users 3 million+
Price $69.99 (£58) per month for the Premium tier
Free Tier? Yes (doesn’t allow messaging)
Verified Profiles? Yes – although not required


  • Effective verification criteria
  • Engaging ‘Moments’ feature
  • Doesn’t restrict matches based on geo-location


  • Paid memberships cost different depending on gender

8. Tinder – Super-Popular Dating App Ideal for Finding a Sugar Daddy

Tinder is one of the best sugar daddy sites in the UK – although many may not think of it this way. Most (if not all) readers will have heard of Tinder, as it’s one of the world’s largest dating apps. Although mainly used for casual encounters, Tinder has become a hotspot for sugar daddies and babies to come together. 

This is because Tinder has over 75 million registered users, a large number of them being wealthy men over 45. Naturally, this makes it simple for sugar babies to find the type of match they’re looking for, as Tinder employs a swipe-based mechanism. Assuming two people ‘swipe right’ on one another, they can message for free!

Tinder review

Sugar babies and daddies may also wish to pay for Tinder’s premium plans, which provide additional features. These include unlimited likes/swipes, priority placement in other users’ feeds, instant matches, and even the ability to ‘rewind’ a swipe completed accidentally.

Number of Users 75 million+
Price £7.94 per month for Tinder+
Free Tier? Yes
Verified Profiles? Yes


  • One of the world’s largest dating apps
  • Swiping mechanism makes finding a match easy
  • Premium plans are reasonably priced


  • Can’t use search criteria to find matches

9. – Sugar Daddy Dating Site with Free 3-Day Trial

Those interested in finding free sugar daddy apps in the UK may wish to check out offers a 3-day free trial of the ‘Premium’ tier, which usually costs £37.30 monthly. This tier provides access to various cool features, including highlighted profiles, profile notes, and unlimited mail storage.

Although’s interface may seem outdated, don’t let this detract from the site’s handy matching mechanism. This site has many ultra-wealthy older men, many of whom are UK-based. The great thing is that all members have to be verified by the moderation team, which removes the potential for fake/catfish accounts. review

All users will have their locations shown, along with essential characteristics like height, age, marital status, and income level. Each profile even has a ‘Weekend Planner’ feature highlighting a user’s plans for the coming days, making organizing a real-life meetup far easier!

Number of Users 4 million+
Price $44.95 (£37.30) per month for a Gold membership
Free Tier? Yes – minimal features
Verified Profiles? Yes – although not required


  • Handy ‘Weekend Planner’ section on profiles
  • All profiles verified by the moderation team
  • Huge number of ultra-wealthy men


  • Site design is outdated and hard to navigate

10. Sugar Search – Streamlined Sugar Daddy Dating Site for Finding Quick Matches

The final entry on our list of the best sugar daddy sites is Sugar Search. Sugar Search aims to help users find “the ultimate sugar relationship”, which is excellent considering everyone receives a free 3-day trial upon sign-up.

Sugar Search eliminates all unnecessary actions by utilizing a ‘Quick Search’ function, where daddies and babies can find matches based on location, age, and whether they have a photo. Notably, Sugar Search has a considerable number of attractive users, meaning finding a partner should be easy!

Sugar Search review

All profiles are publicly viewable, even if the user hasn’t created an account yet, providing a true ‘try before you buy’ experience. Again, like most sugar daddy sites, verified profiles are shown at the top of search results with uncensored images – and users can even see who’s online at any given moment.

Number of Users Not stated
Price $39.95 (£33.20) per month for a Platinum membership
Free Tier? Yes
Verified Profiles? Yes


  • Handy ‘Quick Search’ function
  • All profiles are publicly viewable
  • Verified profiles are shown first


  • Site design isn’t very intuitive or eye-catching

How to Pick a Sugar Daddy Dating App

Finding a suitable sugar daddy app is similar to choosing the best sexting apps to use – since factors like pricing, safety, and user-friendliness are all key considerations. With that in mind, let’s take a look at some of the most important areas to assess when searching for a sugar daddy online:

Consider the Subscription Price

The first thing to do is consider the price of the sugar daddy app. The best sugar daddy apps in the UK tend to offer a free and paid membership, with the former having limited functionality. 

Paid memberships generally target male users and help weed out ‘fake’ sugar daddies. Those who opt for the paid tier can access useful features, such as unlimited messages, advanced filtering criteria, and ad-free scrolling.

Research the Size of the User Base

The best UK sugar daddy sites will usually have a vast user base, which is vital as it ensures that all users have a range of potential matches to choose from. For example, Seeking has over 40 million users from 130 countries globally. Thus, by partnering with a site like Seeking, there’s sure to be someone out there for everyone!

Sugar daddy apps UK

Are Member Profiles Verified?

Verification protocols are crucial to determining whether a sugar daddy app is viable. Given the nature of the daddy/baby relationship, this community is a hotspot for fake users looking to scam people out of their money. As such, it’s vital to ensure users are who they say they are. 

The best sugar daddy sites make this possible by asking users to verify their profiles, usually by sending a selfie showing that it’s actually them. Some sites even ask sugar daddies to prove their net worth so that potential mates can be sure they’re as rich as they claim! 

Choose Apps with Extensive Filtering Options

Finally, using a sugar daddy app with extensive filtering options is always best. This tends to include the ability to narrow down potential mates based on age, ethnicity, gender, location, net worth, or other essential characteristics.

Some sugar daddy apps even allow users to search for others based on the type of connection they’re looking for – removing much of the guesswork from the process!

What is the Best Free Sugar Daddy App That Sends Money?

Free sugar daddy apps that send money are few and far between since these apps focus on the connection aspect rather than the financial aspect. As such, making monetary transactions through these apps is often impossible – meaning transactions must be made another way.

However, sugar daddies looking to treat their partners can still use the apps reviewed in this guide to streamline the ‘gifting’ process. For example, Seeking allows registered users to message for free, meaning sugar daddies can obtain payment details from their matches without shelling out on a premium membership. sugar daddy app

Regardless of the method by which payments are made, it’s crucial to remain cautious throughout the whole process. Scam/fake accounts are an unfortunate part of the sugar baby/daddy community, so ensuring connections are authentic is vital. Most sugar daddy apps have resources dedicated to identifying fraudulent accounts, so reviewing these before sending (or receiving) money is wise. 

How to Find a Sugar Daddy Online

Now that we’ve reviewed the best sugar daddy dating apps in the UK and highlighted the key factors to remember when using these platforms, it’s time to look at the process of finding a sugar daddy or sugar baby. 

Listed below are the four simple steps that UK-based daddies/babies must follow to find an appropriate partner today with Seeking – our top-rated sugar daddy app for 2023:

Step 1 – Create an Account with Seeking

Head over to Seeking’s homepage and click ‘Join Free’. On the following page, users must specify their gender, answer the questions that pop up, and then provide a valid email address.

Create account

Step 2 – Build Out the User Profile

Once signed up, it’s time to fill in the profile fields. This involves users entering their height, ethnicity, location, age, and other personal details. Seeking also has a section where users can highlight what type of relationship they’re looking for and what their net worth is.

Step 3 – Search for a Potential Sugar Daddy/Sugar Baby

Users can search for a potential partner by browsing the huge selection of registered users on Seeking. This selection can be narrowed down based on age, ethnicity, and gender. sugar baby app

Step 4 – Begin Messaging

Once a potential partner has been found, users can click on their photo to be taken to their complete profile. This will show the person’s bio and personal details, along with high-quality images of what they actually look like.

Assuming users like what they see, sending a direct message straight from the profile page is easy. Messaging is only available to paid members – although those that have verified their profile can message for free.

Best Sugar Daddy Apps in the UK – Conclusion

In summary, this guide has taken an in-depth look at the best sugar daddy apps in the UK, reviewing 10 high-quality platforms that make finding an authentic and mutually-beneficial connection easy.

Leading the way in this regard is Seeking – one of the world’s premier sugar daddy dating sites. Seeking boasts over 40 million users from 130 countries, ensuring there’s someone for everyone! 

What’s more, Seeking features a secure messaging system and an array of advanced filtering criteria bolstered by the site’s strict verification protocols, meaning users don’t need to worry about catfishes or scam accounts.

Seeking logo


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