Before Ethereum was launched in 2015 – the project held a presale ICO at just $0.30 per token. As we now know, since then, Ethereum has hit highs of nearly $5,000 – translating into presale gains of over 1.6 million percent.

Therefore, the purpose of this guide is to explore how to buy a coin before it launches. In doing so, early investors will typically have access to rock-bottom prices before the project launches to the general public.

The Best Way to Buy a Crypto Before Launch – Overview

When a new crypto project launches, it typically needs to raise funds. This is no different from a conventional startup raising money through a venture capital firm, or an initial public offering (IPO).

In the case of crypto projects, the developers will initially often look to raise capital from private investors. This will typically come from angel investors that have proven experience in the specific field that the crypto project is involved in.

After that, the project will then hold a presale launch, which is otherwise referred to as a presale initial coin offering (ICO). This should not be confused with the main ICO, which follows the presale.

So, to recap, when raising capital for a new crypto project, the three stages are often as follows:

  • Raise money from private, angel investors that typically are able to inject a large amount of capital
  • Next is the presale ICO – which is open to the public – but will often come with small allocation of available spaces
  • Finally, there is the main ICO, which is also open to the public but will usually look to raise much more than the presale ICO

In terms of the fundamentals, in return for raising funds from investors, the crypto project will distribute its own coin. For example, when Ethereum launched its presale ICO, investors received ETH.

There will often be a fixed exchange rate offered by the ICO that gets more competitive as it goes down the so-called food chain.

For example:

  • Angel investors might pay the equivalent of $0.20 per coin, while the presale ICO is offered at $0.30
  • Then, the main ICO might be offered at $0.50

As per the above – and as we explain in more detail shortly, the earlier an investor is able to access a new crypto project, the lower the cost price of the respective coin.

Finding an ICO or Crypto Presale

When learning how to buy a coin before it launches, the most challenging part is knowing how to find a suitable presale or ICO.

After all, the internet is now oversaturated with crypto-centric products and services, which can be difficult for crypto projects to get the word out to the masses.

Nonetheless, as we explain in the sections below, there are a number of ways to find solid crypto presales before the launch. For the best crypto ICOs read our article here.


The first place to explore when attempting to buy cryptocurrency before it lists is Reddit. This social media forum is a huge hit with crypto and blockchain enthusiasts, and it is often the go-to place to discuss new projects.

In fact, For example, there is a specific sub-Reddit called r/CryptoMoonShots – which is currently home to more than 1.8 million members. This sub-Reddit is the place for new crypto projects to publish details about their upcoming presale or ICO.

reddit cryptomoonshots

This will often contain the following information:

  • The overarching concept and goals of the crypto project
  • Details of the ICO in terms of dates and times
  • The price of the new coin when it lists
  • The team behind the project and whether any anti-rugpull mechanisms are in place
  • External links to the project’s whitepaper, website, and Telegram group

Do note, that it is crucial to remember that Reddit is also a popular source for scammers.

In other words, while Reddit can be a great medium to find new crypto presales and ICOs, many projects listed on the forum have the sole intention of scamming investors.

Join a Presale Telegram Group

The next method to consider when learning how to buy a coin before it launches is to explore specific presale Telegram groups. These are groups that have been set up for the sole purpose of notifying members of upcoming presales and ICOs.

In most cases, there are two types of Telegram groups to look for.

First, there are Telegram groups that simply list each and every upcoming ICO that the admin team is aware of. This will simply list the name of the project alongside its ICO date and time – plus a link to the respective Telegram group.

Alternatively, other Telegram groups in this space will take a more conservative approach. By this, we mean that they will only list ICOs that appear credible and legitimate.

CoinMarketCap ICO Calendar 

Another option to consider when searching for upcoming crypto presales is the CoinMarketCap ICO Calendar.

On the one hand, it is notable that the calendar displays information about the ICO start and end date, and in some cases, the required fundraising target. presales

However, other than this, the CoinMarketCap ICO calendar displays little else. Moreover, the number of upcoming presales that CoinMarketCap displays on its list is often minute.

Crypto and Blockchain New Websites

It is also worth exploring popular crypto and blockchain new websites when searching for upcoming presales and ICOs.

After all, newly launched projects will often look to advertise their presale campaign on these websites, as the target audience aligns with their prospective investors.

ICOs vs Presales

The terms ICO and presale are often used interchangeably. However, it is important to differentiate between a ‘presale ICO’ and the main ‘ICO’.

  • The presale ICO will occur before the main ICO. There will be a more limited number of tokens available during the presale ICO and the price per token will often be lower.
  • Once the presale ICO has concluded – which can happen on a specific date or when the hard cap target has been met, the project will then launch its main ICO. This will usually be at a higher price per token when compared to the presale ICO.
  • But, the main ICO will typically offer a much greater number of tokens than the presale – so more investors can take part.

Let’s look at a quick example to help clear the mist:

  • Let’s say that the crypto project has issued 10 million coins
  • Of this figure, 3 million coins (30%) will be made available to the public, while the remaining 7 million (70%) will be used for other purposes – such as marketing, development, or exchange listings.
  • Of the 3 million coins that will be sold, just 500,000 will be made available via a presale ICO – at $1 each
  • The remaining 2.5 million coins will be sold via the main ICO at $1.50 each

As per the above, those that were fortunate enough to get in on the presale ICO would have paid just $1 per coin.

The main ICO, however, saw investors pay $1.50. This means that presale ICO investors already have an upside of 50% – before the coin has even been listed on a public exchange.

In terms of being able to access a presale ICO before the main launch, conditions sometimes apply. For example, the investor might need to whitelist their crypto wallet address or complete certain tasks (such as sharing or liking social media posts).

In other cases, there are no requirements at all to engage with a presale ICO. For instance, as we discuss in more detail later, the IMPT presale is open to all now.

Public vs Private Crypto Presales

When learning how to buy a coin before it launches, it is important to remember that the first port of call for new crypto projects is private investors. Otherwise referred to as angel investors or venture capitalists, the private sale process offers the lowest price possible.

In order to be eligible, the private sale investor will often need to inject a sizable amount of capital into the newly launched coin. Figures will vary from one private sale to the next but will be at least five figures.

Furthermore, there are likely to be a number of conditions attached to the private sale. At the forefront of this is a vesting period. For those unaware, the vesting period refers to the amount of time an investor must wait before they are able to cash out their coins.

Moreover, the vesting period will often be broken down across several timeframes. This is to ensure that the investor does not dump their entire holdings as soon as the vesting period concludes.

For example:

  • Let’s say that the investor allocates the equivalent of $50,000 into the private phase of a presale ICO
  • In turn, the investor receives 50,000 coins. This means that the private sale offered a cost price of $1 coins
  • The investor will be able to sell 20% (10,000 coins) of their allocation three months after the main ICO – so that leaves 40,000 coins
  • After that, they will be able to sell 10% in each subsequent month – so 4,000 coins
  • This means that it will take a further ten months to sell the remainder of the coins
  • Add the initial three months, and that’s a total vesting period of 13 months

It is important to note that some presale ICOs that are available to the public will also implement a vesting period – which isn’t ideal. This is why it is important to check the terms and conditions of a presale ICO before proceeding.

What are the Best Tokens to Invest in Before Launch?

In this section of our guide, we are going to discuss some of the best coins to invest in before the respective project’s launch.

Readers should be reminded that independent research is paramount and that investors should never risk more than they can realistically afford to lose.

IMPT – Green Project Rewarding Investors for Reducing Carbon Footprint

IMPT tokens are currently on presale. Investors may never see the tokens at the current price – $0.018. That’s the price of the first stage of the presale, then the second stage automatically increases the coin’s value to $0.023.  IMPT has been in a crypto presale since the beginning of October 2022 and has already raised more than $4 million.

Investors have a chance to own one of the greenest cryptocurrency and contribute to the environment. IMPT has partnered with several big retail brands and enabled investors to earn tokens by shopping with them. The retailers will donate to causes that are fighting to make the planet cleaner.

The IMPT tokens are converted into carbon credits – investors have two options: retire the credits or let them be minted into NFTs. If investors retire their credits to offset the carbon footprint, they’re rewarded higher points than other users of IMPT’s social feature. Alternatively, investors can hold their NFTs as investments.

The IMPT whitepaper rewards businesses for incorporating this platform into their operations, and users receive points for reducing their carbon footprint.

More information about the project is available on the IMPT Telegram channel.

Battle Infinity – Metaverse and NFTs Meets Fantasy Sports and Gaming 

Battle Infinity is a newly launched blockchain project that sold out its presale in just 24 days, raising 16,500 BNB or around $5 million at the time of writing. The project has been named as one of the top 10 hottest cryptocurrencies on the market, due to its massive ecosystem and hype around it, with the project looking to combine a full range of emerging technologies and concepts into a single ecosystem that runs on a decentralized ethos.

First, there is the IBAT Premier League, which is based on a conventional fantasy sports gaming model. Users of this game will need to build a team of real-world players in their chosen sport. Then, depending on how each player performs in actual sporting events, the IBAT Premier League will award points to each user. And, naturally, the more points that the user earns, the greater the rewards.

In fact, rewards are distributed in the IBAT token – which is the crypto asset that fuels the Battle Infinity ecosystem. Not only that, but the aforementioned IBAT Premier League will run in conjunction with a unique metaverse experience. Players can also earn in-game assets when playing Battle Infinity games, which can be retained and represented by non-fungible tokens (NFTs).

As per the Battle Infinity whitepaper, NFTs that are earned can subsequently be traded via a secure, online marketplace. Moreover, the Battle Infinity ecosystem will also allow users to trade IBAT and other tokens via its DEX. Those that consider themselves long-term HODLers can also generate a yield on their IBAT tokens via the Battle Infinity staking tool.

The IBAT token will be listed on PancakeSwap on August 17. It might also be worth joining the Battle Infinity Telegram group, which is currently offering a $3,000 token giveaway to 100 members.

Tamadoge – Dog-Themed Game With NFT Breeding, Battles, and Rewards  

Another project that is racing through a presale campaign is Tamadoge (TAMA). Although the project is a self-proclaimed meme coin, it is building an entire ecosystem that covers both the metaverse and NFTs, alongside a gaming model that rewards players. In its most basic form, Tamadoge users will be able to mint dog-like animals that are represented by unique NFTs.

NFTs can be used to battle with other players and success is determined by the rare characteristics of each Tamadoge. Not only that but each month there will be a leaderboard that displays the points won by each Tamadoge player. This offers the opportunity to earn additional rewards via the project’s native token – TAMA.

Furthermore, it is also possible to breed NFTs to create entirely new pets. Once again, each creation will have its own traits and characteristics. Players will be able to trade their Tamadoge NFTs via online marketplaces. In the near future, the Tamadoge whitepaper notes that the gaming platform will look to incorporate augmented reality experiences into its P2E game.

Tamadoge Crypto Giveaway

Until then, the project is also building a metaverse – which is suitably called the ‘Tamaverse’. This will enhance the gaming experience and even allow players to engage with Tamadoge with family and friends.

Tamadoge is shaping up to be one of the best new cryptos to come out in 2023 and is also running a mega giveaway – a $100,000 TAMA token airdrop that will be one of the biggest of the year.

More details of how to buy Tamadoge can be found further down this page.

How to Buy IMPT Before it Launches?

In this section, we explain the process involved when learning how to buy IMPT tokens before it launches to the public.

Step 1: Get a Crypto Wallet That Supports the Ethereum Network

IMPT operates on top of the Ethereum network. Therefore, a suitable wallet will need to be downloaded and installed.

metamask install

Once again, MetaMask is the best option here in terms of user-friendliness, security, and convenience.

Step 2: Transfer USDT or ETH to MetaMask

By default, MetaMask connects directly to the Ethereum network. As such, there is no requirement to manually add any network credentials.

Instead, the user simply needs to copy their MetaMask wallet address. Then, the user will need to transfer either ETH or USDT to this address.

Alternatively, you can buy ETH or USDT from an exchange or broker like eToro and then transfer to your wallet.

Cryptoassets are a highly volatile unregulated investment product. No UK or EU investor protection.

Step 3: Connect MetaMask to IMPT Presale Website

Next, the user will need to visit the IMPT website and click on the ‘Connect Wallet’ button. This will launch the presale dashboard.

Step 4: Buy IMPT 

Now that the wallet is connected to IMPT, enter the number of coins to buy. This can be done by entering the number of ETH or USDT that the investor wishes to convert for IMPT tokens.

Confirm the transaction.

Benefits of Investing in Coins Before Listing

While all cryptocurrencies carry an inherent level of risk, there are a number of benefits that might be considered when deciding to buy a token before listing.

Lowest Price Possible

The most obvious benefit when deciding to buy a token before it launches is that early investors will almost always have access to the best price possible.

As we noted earlier, presale ICO investors will typically get a lower price when compared to the main public launch. This ensures that the investor has an immediate upside on the coins that they buy.

Sold-Out Presales Create ICO Hype

Another benefit to consider when opting to buy cryptocurrency before it launches is that a sold-out presale often creates hype. In turn, hype typically spurns the broader crypto community to partake in the proceeding ICO, with a fear of missing out.

  • For example, let’s suppose that the crypto project is looking to sell 10 million coins in total
  • Of this amount, 2 million coins are offered on a presale basis across a 30-day period
  • Within 20 days, the 2 million coins are snapped up by presale investors
  • The remaining 8 million coins go on public sale

As per the above, there is every chance that those missing out on the presale will be encouraged to purchase the coin via the public sale, due to quickly it sold out

Exchange and CMC Listings Often Increases Demand

Once the presale and public ICOs have concluded, the next step for the project is to launch its coin on a public exchange. In many cases, the project will initially opt for a decentralized exchange (DEX), as the listing process is both fast and efficient.

Either way, being listed on an exchange enables the general public to buy and sell the respective coin. This gives early investors the chance to cash out their coins – should an upside be available on the listed exchange.

Another event that can increase demand from the wider crypto community is being listed on CoinMarketCap. Once again, those that invested in the respective project via the presale will often benefit the most from any upside potential.

Offered on a Global Basis and No Red Tape

When investing in a conventional IPO, the investor will need to go through a lot of red tape.

This means that they will need to open an account with a traditional brokerage that has access to the respective stock exchange. Moreover, IPOs are often only accessible by citizens that reside in the country where the exchange is based.

In comparison, presale ICOs are usually offered directly on the project’s website. For example, this is the case with Tamadoge and was the case with Battle Infinity before it sold out.

Moreover, there is no requirement to open an account or provide any personal information when investing in a presale, and access is typically offered on a global basis.

Investors are only required to connect their crypto wallet to the presale dashboard to complete their purchase.

How to Invest in Crypto Private Sales

As we noted earlier, private sales are different from presale ICOs. This is because they are often only available to large-scale investors that are able to meet certain conditions, such as:

  • A minimum investment amount that is often in the five figures
  • Agreeing to a vesting period that prevents dumping

The investment process itself is much the same as a standard presale ICO, insofar that the private investor will need to pay for their purchase in crypto.

In terms of how to find private crypto presales, there is no centralized hub that provides information on listings. Instead, investors will need to do their own research and due diligence, through platforms like Reddit, CoinMarketCap, and Telegram.


This beginner’s guide has explained how to buy a coin before it launches to the public. By electing to invest in a crypto presale, investors will have access to preferential pricing, when compared to the main ICO launch.

The IMPt presale is gathering a huge amount of hype and excitement on social media and rocketed past $4 million since the beginning of October 2022. The coin is currently in a presale and offered at $0.018 during the first stage of the presale. The second stage automatically increases the coin’s value to $0.023.

IMPT - New Eco Friendly Crypto

Our Rating

IMPT token
  • Carbon Offsetting Crypto & NFT Project
  • Industry Partnerships, Public Team
  • Listed on LBank, Uniswap
  • Upcoming Listings - Bitmart Dec 28, Jan 1st
IMPT token


How do you buy coins before launching?

Can I buy unlisted coins?

What are the best cryptos to buy before listing in 2023?