A while ago I shared an infographic on the rise of content marketing. Online articles are a great way of promoting your business through content marketing. They allow you to engage and build relationships with your audience. I would add one proviso though, the content must be both original and well written.

Without original and well written content your seach engine rankings can suffer and your audience will be more likely to jump to another website, perhaps even a competitors’ website.

It’s with this in mind that I want to share with you this infographic about why you should use a professional copywritter from Expand2Web.

Your turn
Have you used a professional copywriter, a cheap article writer or an article spinning website? What did you like or dislike about them. Share your thoughts in the comments section below and feel free to share this post if you found it interesting.