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Content Marketing

Today’s brands are becoming content creators and this requires new skills. Check out these content marketing tips and best practices.

How To Ensure Your Content Marketing Is Effective Before Increasing Your Budget

http://www.youtube.com/watch?v=YUtlmtPy7xY Is content marketing as effective on your bottom line as you had expected it to be? There has been…

Alan Draper
October 22, 2016
Content Marketing

A Powerful Insight Into Why Long Form Content Will Boost Your Conversions

With the ever-increasing content overload on the web, users have become desensitized to branded messages. That’s why most content marketers…

Jay Leonard
October 22, 2016
Content Marketing

9 Reasons to Ditch Your Freelance Copywriter Today

What do content writers and cable companies have in common? Answer: Low expectations. Don’t pretend you don’t know what I…

James Spillane
October 21, 2016
Content Marketing

The Ultimate Guide to a Content Marketing Career

Curata and LinkedIn have joined forces to pool our data and bring you the Ultimate Guide to a Content Marketing…

Connor Brooke
October 21, 2016
Content Marketing

How to Create a Content Marketing Strategy in 4 Easy Steps

Content marketing works. It helps boost SEO, creates brand ambassadors, and encourages amplification via social sharing. By creating content, you…

Jay Leonard
October 21, 2016
Content Marketing

How Much Content Does Your Marketing Team Actually Need?

Last month, Steve Rayson, Director of Buzzsumo, published a post that had the content marketing community buzzing. (Pun intended.) This…

James Spillane
October 21, 2016
Content Marketing

How FinTechs Can Increase Their Audience Reach Without Increasing Their Burn Rate

Burn rate is a measure of spending divided by the number of employees within a company. For FinTech’s, burn rate…

Jay Leonard
October 21, 2016
Content Marketing

How to Win Support for Employee-Generated Content

If you’re a marketing manager, chances are that you’re already sold on the benefits of employee-generated content. It’s a potent…

Connor Brooke
October 21, 2016
Content Marketing

4 Ways to Diversify Your Blog Content to Engage a Huge Audience

The need for consistent content creation is crystal clear… Between more leads, conversions and opportunities to dominate the blogosphere of…

Jay Leonard
October 20, 2016
Content Marketing

4 Different Approaches To Measuring The ROI Of Content Marketing

Last year, only 23% of B2C marketers thought their organization was successful in tracking the ROI of their content programs.…

Alan Draper
October 20, 2016
Content Marketing

Is Creating Content on Your Site and Sharing It the Best Strategy to Gain Traffic?

http://www.youtube.com/watch?v=oo5q9NdCG4Y Is creating content for your website or blog and sharing it with your audience the best way to grow…

Alan Draper
October 20, 2016
Content Marketing

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