content-marketing

Content marketing is huge, and we all know that – don’t we? Many of us have most probably gotten to understand this from our day to day experience as content marketers ourselves, so it is now time to look into how to get our content marketing efforts rolling for success.

Overwhelmed? Worry not, help is here! Here are some of the best and most amazing content marketing tools that you have to try in 2016 to save more time and money and make the most of your business.

1. Google Analytics

Without a doubt Google Analytics is one of the most famous and useful tool available, helping marketers around the world understand what their target audience is looking for and how to offer them what they want.

Finding out the frequency of your customers and readers you have is also essential to creating long-term strategies and measuring the impact of your business.

2. Unbounce

Having great content is huge – but nevertheless, not enough. Knowing how to create conversions and how to generate leads is a crucial ability in order to maintain constant residual income. This is where Unbounce can come and lend a (very) helping hand.

With basically no technical knowledge whatsoever you will be able to create, customize and publish wonderful landing pages that will bring you amazing results in no time.

3. RightlyWritten

With the impressive amount of gifted writers, you are sure to be choosing this great service if you want to get amazing content for your business – and who doesn’t, really!? From blog posts, website content, press releases, whitepapers to product descriptions, there is nothing they can’t offer you – and in a great way!

Why do we think RightlyWritten is such a great content writing service? First, because of their intuitive ordering system and dashboard, flexibility and customizable blog packages offered to put website blogs on autopilot. Second, due to their super intuitive Ad Hoc Ordering process which is just a piece of cake.

4. Buffer

Buffer will become your social media automation best friend in no time. With many impressive features it offers, you will immediately sense a clear improvement in all your social media marketing endeavors. With great usability features, Buffer will give you all the data you need to know when is the perfect time to post on Twitter, Facebook, LinkedIn or on Pinterest, based on when are your followers most active, or what is the perfect thing to post based on engagement analytics. How lovely is that?

5. Pingboard

An employee directory and org chart software for growing companies, Pingboard raised $2.2 million in seed funding from Silverton Partners and is poised to help growing companies solve problems related to information for employees. The org chart software helps employees put a face to a name, store their data and know who’s out of the office.

With Pingboard, you can house all the information at one place, inside one directory and can be updated by the administrators or the employees themselves.

6. Feedly

Brainstorming for new, great ideas is something that sounds quite intimidating – how can one plan or create a strategy around that? The answer is simple, and it’s called Feedly. It’s the best tool out there that can help you track down all of your favorite blogs, online magazines, news sites and inspirational websites.

For inspiration and great content ideas, you will just have to follow your Feedly tool. Plus, it also integrates with social media automation tools – like Buffer, so that you can really share great content with your followers, at the perfect time.

7. Canva

We all love great visuals and let’s face it – we are all drawn to them, regardless of whether we love the content in itself or not that much. That is where you need to play up your skills – but hey, not all of us are born artists!

Canva is soon to become your new artist best friend since it will help you create amazingly good looking infographics, wonderful images for your social media posts and any other kind of visuals.

8. CoSchedule

CoSchedule is wonderful for automating your social media while you blog. You can plan your content in a great visual drag-and-drop editorial calendar and let those posts in the thoughtful hands of CoSchedule.

The second your blog post goes online, CoSchedule will automatically take care of posting the queue of social media messages you planned. It’s very easy to use and install, and we are sure you are going to love it.

9. Semrush

Believe me or not, but many marketers consider Semrush to be the holy grail of content marketing today. From performing keyword research, to tracking keywords in all major search engines, analyzing competitors and finding what to write about, Semrush has been making marketing life easy and is an amazing SEO tool used by millions.

Similarly, the in-depth analysis you can perform to audit sites, find and fix issues, compare domains, find competitor’s ads information is what Semrush does to help you crush you competitors in any niche.

It is an essential SEM (search engine marketing) tool that I believe every serious blogger and internet marketer should have in their SEO tool arsenal. Content marketing can be hard and time-consuming. But, with the right tools, you can step your game up and build lasting relationships with your readers.