Affiliate marketing has taken the world by storm with thousands of entrepreneurs and dropshippers building million-dollar businesses in just a few years or months. Under this popular commission sales model, affiliates promote another company’s products or services and earn a commission every time someone completes a purchase using their referral link. With the right strategy, affiliate marketers can make a steady stream of passive income while pursuing their other interests. As the market grows and new ecommerce platforms launch, lucrative opportunities like the new Temu affiliate program quickly emerge for those bold enough to take them on.

According to recent estimates, the global affiliate marketing industry will be valued at $15.7 billion by the end of 2024. Researchers also found that the top 11.7% of affiliates make over $100K per month in affiliate revenue.

Interested in jumping into the world of affiliate marketing? The Temu affiliate program might just be the perfect opportunity. This Temu affiliate program review covers everything you need to know about this opportunity so you can decide whether it’s the right fit for you.

What Is the Temu Affiliate Program?

Since Temu hit the scene in 2022, it has rapidly gained traction in the ecommerce space. The company has been exceptional in picking up on and adapting to trends in the ecommerce space, including the affiliate model.

The Temu affiliate program allows affiliates to earn a commission on every eligible sale by promoting the e-commerce giant’s products on their personal site and social pages. Affiliate marketers can use marketing materials that Temu provides or come up with their own creative ways to showcase the company’s products and services.

The program itself is actually quite simple. You register as an affiliate, advertise products using your custom referral link, and earn a commission. Now, it’s time to dig a little deeper into how the Temu affiliate program works.

How Does the Temu Affiliate Program Work?

First, you’ll need to sign up for the Temu affiliate program. Once you join, Temu will send you a unique referral link. As you promote this link to your target audience, you’ll have an opportunity to earn commission every time someone clicks on it and purchases goods from the e-commerce platform.

Temu affiliate program promo page

According to Temu, you can earn up to 20% commission when you promote Temu’s products. The site also claims that you can earn up to $100K of commission every single month.

However, it’s important to note that the Temu affiliate program offers variable commission rates. Rates range from as little as 5% to the 20% advertised on Temu’s site. Once you start making sales, you’ll be able to track your earnings on the affiliate dashboard. You can also access marketing materials, obtain shareable links, and learn more about the commission eligibility for specific products.

Now that you understand what the Temu affiliate program entails, you’ll want to know the benefits program members can expect.

What Are the Benefits of Joining the Temu Affiliate Program?

Like any aspiring affiliate marketer, you are probably wondering whether the Temu affiliate program is legit. This is understandable, especially if you know about some of the recent controversies surrounding the ecommerce platform. Not only is the program legit and safe, but it’s also one of the better ones out there. As a Temu affiliate, you’ll enjoy perks like:

Access to a Massive Range of Products

Variety is the spice of life, or at least that’s the common consensus. If you want to appeal to a wide range of prospective buyers, you need access to lots of products. That’s something that Temu excels at. If you’ve ever browsed the huge ecommerce platform, then you know they have a little bit of everything, from home goods to fast fashion. This makes it so that just about any kind of content creator, influencer, or creative can find a fitting niche of items on Temu to market.

However, don’t be allured by the volume of products alone. After all, it’s important to focus on goods that align with the interests of your target audience. Still, it’s nice to have enough options so you aren’t cycling through the same small batch of goods every couple of weeks.

Competitive Commission Rates

Temu’s commission rates are pretty good, especially when you compare them to what’s offered by some other affiliate programs. Most programs provide rates ranging from 5-10%, with select items eligible for higher splits. Temu follows a similar model but has a lot of products that fall into the 20% commission category.

bonuses of the temu affiliate program


Temu’s commissions are especially impressive given that it is already selling many of its items with an extraordinarily tight profit margin. The combination of good product options and high splits is a recipe for affiliate marketing success. The higher your splits, the fewer sales you’ll need to achieve your revenue goals. However, it’s important to pay attention to the commission splits of each product category so you have realistic expectations regarding your earning potential.

Dedicated Affiliate Support

Temu has a strong record of supporting its affiliates. Naturally, the company wants you to be successful because the more sales you generate, the more it earns too. Whether you run into an issue with your dashboard, need marketing materials, or have another problem entirely, it’s pretty easy to find help.

Detailed Analytics

Remember that affiliate dashboard we mentioned earlier? It’s a great resource for tracking your performance, monitoring your earnings, and getting the most out of the Temu affiliate program.

Combine the information from Temu’s analytics platform with insights from your own social pages. If you saw a spike in commission revenue shortly after posting a product poll on Instagram, there’s a good chance that the two events are related. Over time, you’ll be able to craft a more impactful affiliate marketing strategy and maximize your earnings.

How to Join the Temu Affiliate Program

Temu has made joining the program pretty simple. Fill out the registration form,  provide them with the requisite information, and wait for Temu to get back to you. They usually reply within a few days.

how to join Temu affiliate program

If you are approved, they’ll send you instructions for setting up your affiliate dashboard so you can start promoting their products. Remember to use your affiliate referral link so you get credit for the traffic you drive to their site.

Temu Affiliate Program Requirements

The great thing about affiliate programs is that they require very little upfront investment from you or the company backing you. Think about it. It costs Temu almost nothing to give you an affiliate profile and link. Much of the process is automated. As a result, Temu is quite welcoming to new affiliates.

All you need is a good social media presence or an active website. Your website doesn’t have to be a big-production platform that costs thousands of dollars. A simple blogging site with steady traffic can serve as the launch point for your affiliate program.

When signing up, you will have to agree to Temu’s terms and conditions. Make sure to read through them carefully.

While Temu doesn’t require you to have a niche audience to join, it’s important to know who you plan to market products to. Ideally, your social media following or website traffic should consist of a specific group of prospective consumers. This way, you can tailor your content to speak to their unique needs and preferences.

How Much Can You Earn With the Temu Affiliate Program?

Your specific earning potential will vary depending on the size of your audience, how effective your marketing strategy is, and how competitive your product niche is. The platform’s competitive commission rates can help you earn more each month but it all depends on how much you are able to sell. The top-performing affiliates earn more than $5,000 every month.

As a new affiliate, it’s important to set realistic and attainable goals to help you build momentum. Start with a reasonable goal of $100 or $200 per month, depending on your audience size and marketing experience. Once you hit that milestone, set a new target and repeat until you’ve reached your earning goals.

Also, keep in mind that your earnings will fluctuate every month. If a post or piece of content goes viral, you might see a huge spike in earnings. Conversely, if a few of your posts don’t resonate with consumers, you may experience a drop in sales.

Your activity isn’t the only factor that can cause fluctuations in sales. Consumer behavior changes based on the season, too. Most people make more purchases ahead of the holiday season and just before summer. If you ramp up your marketing efforts during shopping peaks, you can often earn more commission and offset slower months.

How to Maximize Your Earnings With the Temu Affiliate Program

Once you join the Temu affiliate program, it’s time to start earning. Here are a few tips to generate more commission revenue:

Choose Products That Resonate With Your Target Audience

Product selection is key to your success. Choose items that you and your audience care about. If most of your followers are fitness enthusiasts, focus on items like gym apparel and workout accessories. Conversely, if you’re a TikTok model and love leisurewear, prioritize these types of goods on your marketing channels.

By choosing the right selection of products, you’ll ensure that your content is relevant and engaging to those you are marketing to. Additionally, creating content will be a whole lot more fun when you are talking about items you actually like.

Create Engaging Content That Showcases Temu Products

It’s vital to generate engaging videos and posts that get people buzzing about Temu products. Generally, you should avoid being explicitly sales-ey. Instead, show yourself using the items you like and subtly mention the products in your post text or toward the end of the video. You should always strive to be as authentic as possible and the best way to do that is just to be yourself.

Also, it’s generally a good idea to avoid relying on just one medium. Try a few different styles of content and posts, including Reels, polls, and live streams. For example, if you have a big TikTok account but haven’t spread out to Instagram, Facebook, or X yet, create an account on each platform today to get started growing your audience there. At least some of your audience will likely happily follow you on these other platforms too.

If you’ve got your own website and a strong social media following, make sure to use these resources to maximize your reach. You can promote your affiliate link on your website, publish reviews on your blog, and share links to your blog on your social pages. Remember that all of your channels are interconnected.

Optimize Your Website and Content for Conversions

If a website is central to your affiliate marketing strategy, make sure to optimize it for conversions. The site should be user-friendly, modern, and easy to navigate. As for content, it’s important to publish regularly and focus on quality over quantity.

Visitors should feel like they are getting value from your page, not being bombarded with ads and affiliate links. Create a natural experience that makes users want to come back for more. Otherwise, you’ll constantly be fighting to drive new traffic, which can become exhausting.

Temu Affiliate Program vs Other Top Affiliate Programs

At Business2Community, we want you to have all the information you need to weigh your options so that you can make the best informed decision. With that in mind, here’s a glimpse into how Temu stacks up against two popular alternatives:

Amazon Affiliate Program

While Amazon is no stranger to controversies, it’s been around a lot longer than Temu. It also has one of the best affiliate programs in the world.

Overall, Amazon stacks up well against Temu. The company offers stellar support, an intuitive dashboard for its partners, and an easy-to-use interface. The only real downside is that most commission splits are 4-10%, whereas Temu offers quite a few 20% eligible items. Competition on Amazon is also extremely high as it’s the most popular ecommerce marketplace and ecommerce experts have had years to master the best practices for sellers including optimized listings and Amazon SEO.

Shein Affiliate Program

Despite being founded just two years ago, Temu has already had multiple run-ins with its top competitor, Shein. Temu filed a lawsuit against Shein, accusing the company of threatening and intimidating suppliers.

When you’re choosing between Shein vs Temu affiliate programs, it might be difficult to pick one because they are pretty evenly matched. Shein advertises a commission split ranging from 10-20%. While many Temu products offer splits in this range, the company also has lots of items below 10%.

Shein also offers bonuses and coupons to its partners. Conversely, Temu offers tons of tools and support. It’s really a matter of which set of perks are more appealing to you. The best idea may be simply to sign up for both programs and try them out. If the platforms have the same item, you can choose whichever marketplace that has a better commission and slowly work out which one is best for you.

Is the Temu Affiliate Program Worth It?

The Temu affiliate program offers access to great products, competitive commission splits, and plenty of support to get you going. However, it’s important to evaluate other affiliate marketing programs before you commit to a specific platform.

Choosing a competitive program is only part of the equation. The other component is finding a set of products or services that you are truly passionate about. After all, you’ll need to diligently promote them if you want to generate a steady stream of revenue. Promoting a bunch of products you don’t even like will get old fast!

If you are into fast fashion and affordable goods of all kinds, becoming a Temu affiliate can be a great choice. Check out the program, make sure you meet the requirements, and compare a few other top options. Before you know it, you’ll be promoting your own affiliate link and earning commission.