Do you appreciate your work, or are you allowing others to determine its worth? Do you find it hard to charge what your work deserves? If you don’t value your work, don’t expect others to do so either. This week’s Mic Drop Monday focuses on how much you value your work and why you should stop lowering your prices, which leads to a downward spiral just to attract clients.
Know Your Worth
This video was inspired by a post in a Facebook group I’m part of, where someone asked how much to charge for Social Media Management. Since I’ve offered this service for several years, I shared my thoughts after another person mentioned they charged £99. First off, that rate is way too low, and there’s a growing issue in social media where rates are falling so much that it feels like a race to the bottom. This happens because many people don’t recognize the value of what they do. These skills require time to learn and to put into practice. So, stop pricing yourself at just a few pennies an hour.
Likewise, whatever the service you may offer is, don’t cut your fee just to suit the client. You wouldn’t go into Tesco and ask for Prime Fillet Steak and expect to pay smart price burger prices. know your worth, charge your worth and don’t undercut just because a client wants your services cheaper.
Know Your Value
You’ve worked hard to build up your skills and build up your business and none of that happened overnight. The skills you have are worth a lot to you and also to the people that need to hire. Don’t dim the light on your worth just because others don’t understand what you do or appreciate the value that you can bring.
If you don’t appreciate the value in what you do and you cut your prices so you make very little money, then don’t expect your clients to value your work either. And cutting your prices won’t make them value you anymore. Trust me, those jobs are always the worst ones and will cause you no end of trouble.
Trust in your worth, value your worth and others will follow.