Collaboration across teams and departments is a struggle within most large organizations. The larger the organization, the more difficult effective communication becomes. In many cases, mid-size companies share this struggle. While intentions are usually good, and stakeholders try to stay on the same page with their peers, the realities of day-to-day workloads and pop-up projects get in the way.
As a result, subsets of employees end up working in silos. Whether that means different business divisions, functional areas, locations or other types of teams, the challenge of collaboration is considerable. Not only does this lack of communication cause delays in getting work done, it also creates a difficult challenge for the financial and executive teams who need the ability to view a complete picture of the business. Without seeing the full picture, it is difficult to make decisions or changes necessary to keep the business healthy.
In today’s hyper-competitive market, we all need data fast. Business intelligence (BI) tools can ease this challenge significantly by tying independent silos of information together. With each fragmented team’s systems connected and feeding into the same tool, you gain a single source of truth on which the entire company can rely. Not only does it provide tremendous value for the executive team, but if shared with all appropriate stakeholders, it empowers them to take decisive action. Sharing access to this new-found source of truth also streamlines decision-making processes by eliminating the reliance on the IT or finance team to pull reports and share the data. Charts, graphs and other data visualization features within best of breed BI tools make the data easy to read for all viewers.
A common example of improving collaboration is between marketing and sales. There is a prevalence for these two departments to disagree on information regarding the number of leads, qualified leads, opportunities, pipeline and closed deals. Not only is there conflict about the number and value of leads, but also on the source of creation. With one combined source of data, both departments will be able to work from the same set of information. This one BI project alone that often saves a significant amount of time and frustration for businesses, yet it is just a starting point. The possibilities are nearly endless, and they vary at every company.