“What kind of dashboard do you currently use to measure/share internal company metrics?”
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.
1. Use Ducksboard
A fantastic way to see a whole lot of your data in one spot and display it on the TV in our office isDucksboard. It has a bunch of apps you can authorize and add for analytics, sales metrics, etc., and a great API to integrate anything you could want.
– Chuck Reynolds, Levers
2. Build Your Own Dashboard
Because our data is proprietary and our site is custom built, it makes sense that we would develop a custom dashboard for our internal metrics. Poshly’s CTO Bradley Falk continues to build out the metrics that are visible on the dashboard, but it all started from having a unified understanding of the key performance indicators that align with our success.
– Doreen Bloch, Poshly Inc.
3. Use a Suite of Tools
We use a suite of tools: Mixpanel, Google Analytics, Optimizely, MySQL data and Tableau Software. Plus, we use some custom stuff. It’s worth trying out a few different combinations to find out what works best for you.
– Danny Boice, Speek
4. Use Google Docs to Compile Data
Because we have so many disparate metrics sources, we have a Google Doc updated each Mondaymorning with the prior week’s stats and KPIs focusing on the overall financial health of the company, customer acquisition and churn, funnel metrics, referrals, engagement, product development and customer service. Our entire executive team spends an hour and a half late-morning reviewing and focusing on our key priorities.
– David Hassell, 15Five
5. Combine Infusionsoft and a Custom Dashboard
We use Infusionsoft as our CRM, which has a great dashboard for many metrics, but certain key reports are easier to query through the API with a custom dashboard. With a good development team, you can build a great customized dashboard that gives you all of your important metrics at a glance.
– Patrick Conley, Automation Heroes
6. Look at the Numbers
The point is not what kind of dashboard, but which numbers are the most important. The number that sits on the dashboard should drive a certain type of behavior throughout the company as it is being updated. An easy example of it would be the new business revenue each month that’s pitted against the number of sales calls our team makes.
– W. Michael Hsu, DeepSky
7. Visualize With Chartio
Chartio is fantastic for visualizing your incoming user sign-ups, as well as seeing who gets stuck in the process. It plugs into your database and gives graphic depictions of trends, allowing you to filter by different horizontals and verticals within your data. It’s simple, effective and straight-forward. My mom could use it.
– Heidi Allstop, Spill