As social media becomes more relevant in the business world, it creates an enormous opportunity for businesses to capitalize…
BrandViews / The Social Media Strategies Summit
BrandViews / The Social Media Strategies Summit
GSMI’s Social Media Strategies Summit (#SMSsummit) events provide an arena to answer the toughest questions that impact the way we do business. (The ones that confound our budgets, cause restless nights and continually change shape.)
Who is Andy? Andy Crestodina is a co-founder of Orbit Media, a 35-person web design company in Chicago. Over…
BrandViews / The Social Media Strategies Summit
Getting executive buy-in for social media advocacy programs can be a challenge because, generally, the champions of the program…
BrandViews / The Social Media Strategies Summit
This post came from a Tweet that generated buzz during a presentation by Michael Leis, Senior Vice President of…
BrandViews / The Social Media Strategies Summit
In the first part of the series we discussed why employee advocacy is a must for companies large or…
BrandViews / The Social Media Strategies Summit
What if the strength of your customer community propelled your business’ actual growth? The story of Loot Crate—a monthly…
BrandViews / The Social Media Strategies Summit
Bernie Borges is the founder and CEO of the digital agency Find and Convert. Having helped hundreds of small…
BrandViews / The Social Media Strategies Summit
What is employee advocacy? Employee advocacy is the programmatic approach to activating non-marketing employees as messengers (or advocates) of…
BrandViews / The Social Media Strategies Summit