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BrandViews / The Social Media Strategies Summit

GSMI’s Social Media Strategies Summit (#SMSsummit) events provide an arena to answer the toughest questions that impact the way we do business. (The ones that confound our budgets, cause restless nights and continually change shape.)

10 Top Employee Advocacy Tools to Increase Brand Reach And ROI

Consider this statistic: employees are 2x as trusted as a CEO, senior executive, or activist consumer (Edelman). If that stat…

Jay Leonard
October 7, 2016
BrandViews / The Social Media Strategies Summit

5 Brands Winning on Social Media – And What You can Learn From Them

Social media is a tough place to be. Not only are the number of platforms growing by the day, the…

Jay Leonard
January 21, 2016
BrandViews / The Social Media Strategies Summit

How To Determine The Most Meaningful Content Marketing Metrics For Your Campaign

There is no such thing as a one-size fits all approach to measuring your content marketing efforts. Trying to apply…

Alan Draper
January 19, 2016
BrandViews / The Social Media Strategies Summit

The Most Overlooked Social Media Marketing Tactic

This post came from a Tweet that generated buzz during a presentation by Michael Leis, Senior Vice President of Social…

Connor Brooke
September 25, 2015
BrandViews / The Social Media Strategies Summit

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