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Latest in BrandViews / Salesforce.com

5 Email Call-to-Action Best Practices to Drive Conversions

You’ve probably come across a few calls to action (or CTAs) over the past few days, if not the…

Connor Brooke
July 17, 2017
BrandViews / Salesforce.com

Creating Location-Based Mobile Campaigns That Actually Work

Perhaps no aspect of mobile marketing is more misunderstood, and more poorly executed, than location-based delivery of push notifications.…

James Spillane
July 16, 2017
BrandViews / Salesforce.com

How to Reduce Customer Service Burnout in a Digital World

Providing around-the-clock customer service is proving to be a challenge as companies shift their processes in response to digital…

Jay Leonard
July 15, 2017
BrandViews / Salesforce.com

How to Explain the Cloud During Small Talk

If you work in technology, you’ve probably come across the task of attempting to explain what your company does…

Jay Leonard
July 14, 2017
BrandViews / Salesforce.com

5 Tips for Successful Post-Sale Communication

Successful marketers have to keep a 360-degree view of the customer experience. From converting a lead into a customer…

Jay Leonard
July 14, 2017
BrandViews / Salesforce.com

What Do Starbucks, Intuit, and Nordstrom Have in Common? Employee Empowerment

According to customer care expert and author of The Nordstrom Way to Customer Experience Excellence: Creating a Values-Driven Culture,…

James Spillane
July 6, 2017
BrandViews / Salesforce.com

3 Ways to Turn a Crisis into a Business Opportunity

How to survive (and thrive) after a PR nightmare In the world of PR, nothing gets the adrenaline going…

Alan Draper
June 20, 2017
BrandViews / Salesforce.com

4 Ways to Build Your Customer Success Team

And how this investment can impact customer retention, customer satisfaction, and up-sell and cross-sell opportunities Did you know that…

Connor Brooke
June 8, 2017
BrandViews / Salesforce.com

5 Prescriptions for Accelerating Deal Velocity

One of the more frequently asked questions I receive from sales professionals is if I have tips for accelerating…

Jay Leonard
May 30, 2017
BrandViews / Salesforce.com

Growth Hacking is Checkers, and Integrated Marketing is Chess

Three questions to ask yourself to ensure a growth hack is worth the investment Growth hacking promises a cheat…

Jay Leonard
May 16, 2017
BrandViews / Salesforce.com

Growth Hacking: the Good, the Bad, and the Potential Security Risks

Four pitfalls to consider before you try to take a shortcut Growth hacking is the process of rapid experimentation…

Jay Leonard
April 27, 2017
BrandViews / Salesforce.com

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