Every business’s Social eLearning needs are different. Whether you’re using it for onboarding, for ongoing employee certification, or for customer training, it’s important to develop a strategy that will outline exactly how training will proceed and how your users will be successful within the Learning Management System (LMS). Given that only 46% of planned projects reach their goals without a strategy in place, it’s more important than ever to incorporate a plan that will guide you through your implementation process. Here are some steps to follow when planning out a new Social eLearning strategy for your organization!

Developing a  Social eLearning Strategy that Works for You

Re-examine your current strategy.

Did you have a training program before implementing your LMS? How were you doing onboarding? Re-evaluating the strategies that your organization had in place before the decision to move to a new eLearning system can help you determine what was already working for you and what needs to be changed for maximum efficiency.

Determine key metrics.

You already know how your LMS will be used; now it’s time to determine how the success of this usage will be monitored. Establishing which KPIs are crucial to determine the success of your learning management system will help you provide guidelines for use as well as tracking how useful your LMS is. Some common measures of success are the number of courses completed, the number of active users within the system, and the amount of comments and collaboration within your courses. Need more incentive to plan this out? Studies suggest that organizations that align their learning KPIs with senior management objectives are 13 times more likely to report increased revenue!

Decide who’s responsible for which sections.

Can anyone create courses? Who has the final say in editing and content creation? Will different departments have their own responsibilities? Who will users come to for help? These are only a few of the questions that have to be answered when outlining the content creation process within your LMS. Given that your organization may have a variety of roles that are participating in making content, it’s important to establish the specific responsibilities early on to avoid redundancies and improve accountability.

Establish content criteria.

Ensuring your eLearning modules are kept to a strict standard of quality, and have clear creation guidelines, will reduce inconsistencies and discontinuities within your material. What kinds of content need to be created? Which mediums- such as video or quizzes– are most appropriate for the material you’re covering? How regularly will courses be reviewed and updated?

Ask users for feedback and suggestions.

You can have the best-laid plans in the world, but if they don’t work for your users, they won’t get you far. Asking users if they have suggestions for your modules or for your strategy will help you identify rough patches that you might not have noticed, given that they’ll be coming at it from a different perspective. This is particularly crucial for Millennial employees, 65% of whom stated personal development opportunities in the workplace as crucial, and all of whom are technologically savvy and interested in collaboration. Ensuring the eLearning process is collaborative and social from the beginning will also ensure that users know that your eLearning environment is welcoming and that you’re interested in their needs, rather than simply forcing an unfamiliar style upon them.

Create a plan for implementation.

How will your LMS be rolled out to users? One of the advantages of web-based eLearning is that, once it’s been developed and courses have been planned, it’s easy to share with users… but that doesn’t mean it’s not important to have a plan. Will all courses be ready before it’s released to users, or will they be developed concurrently? Will there be an introductory page within the LMS to ensure that users know how to use it, as well as help pages? Ensuring that your roll-out plan makes it as easy as possible for users to understand exactly what the LMS contains and how they can use it will save you as well as them headaches in the future.

Keeping open lines of communication with your service providers as well as the key stakeholders who will be involved in using as well as executing your LMS is also crucial in providing the best experience possible for everyone participating. The above are just a few suggestions to develop the best eLearning strategy possible while still keeping in mind the particular needs of your organization, and providing a great experience for your users throughout implementation and use.