To traditional sellers, consultative selling can feel intimidating. Instead of maintaining power in the selling process, the seller must…
BrandViews / Highspot
Highspot is the industry’s most advanced sales enablement platform. Using Highspot, sales teams are connected to the most relevant content for each situation, have flexible ways to present content to customers, and gain real-time visibility into whether customers find the content engaging. Advanced analytics lets marketing and sales understand how content is performing across the sales cycle and provides actionable insights so pitches and content can be optimized. By closing the loop across marketing, sales, and customers, Highspot uniquely delivers visibility and insights that help companies engage more effectively with customers, driving increased revenue and customer satisfaction.
Selling is hard. Doing it well is even harder. On any given day, a seller has to keep track…
Buyers have had enough. In today’s fast-paced business environment, they don’t have time to sift through bad subject lines,…
When it comes to winning over modern buyers, we could all use a little help from sales enablement solutions.…
Did you know that buyers complete 50% to 80% of the purchasing decision before engaging a sales rep? Armed…
Plans and strategies are only as useful as their implementation, which is why every sales organization needs a sales…
As the B2B sales landscape becomes more complex, traditional sales processes no longer entice, engage, or win over modern…
Whether it’s a modified sales process, updated compensation plan, or new sales tool, change management can be one of…
In the old days, a sales playbook may have been nothing more than a fat 3-ring binder with some…
The expectations of today’s buyers have undergone a drastic transformation. Consumer-oriented companies such as Amazon and Airbnb have created…