Since Jinan Liu’s Fine Needle Shop created the first printed ad in 10th-century China, sellers and marketers have been…
BrandViews / Highspot
BrandViews / Highspot
Highspot is the industry’s most advanced sales enablement platform. Using Highspot, sales teams are connected to the most relevant content for each situation, have flexible ways to present content to customers, and gain real-time visibility into whether customers find the content engaging. Advanced analytics lets marketing and sales understand how content is performing across the sales cycle and provides actionable insights so pitches and content can be optimized. By closing the loop across marketing, sales, and customers, Highspot uniquely delivers visibility and insights that help companies engage more effectively with customers, driving increased revenue and customer satisfaction.
It’s a whole new world for sellers and marketers. With the dawn of the digital era and the evolution…
BrandViews / Highspot
The best sellers use tailored sales collateral — materials developed by their business to support the sales process —…
BrandViews / Highspot
What Is Buyer Engagement? Buyer engagement describes the interactions between buyers and sales reps. Some examples of buyer engagement…
BrandViews / Highspot
Effective sales strategies are developed through careful evaluation and constant improvement. At Highspot, we work with sales and marketing…
BrandViews / Highspot
The evolution of B2B buyer behavior has become startlingly similar to consumer purchasing. Case in point: When I wanted…
BrandViews / Highspot
Prospecting, pitching, tracking engagement — there’s no question that modern technology solutions have made it easier for sellers to…
BrandViews / Highspot
Think back to the times you’ve gone through a new employee onboarding program (NEO) — chances are you got…
BrandViews / Highspot
Despite all of the effort that goes into creating content, an eye-opening 60 to 70% of marketing content sits…
BrandViews / Highspot
Steve Jobs once said, “Design is not just what it looks like and feels like. Design is how it…
BrandViews / Highspot