How do I find the time to manage all my online marketing campaigns I hear you cry? Planning an adventurous, multi-level, fast-paced online marketing campaign is essential to your business success, but how do you find the time to manage it all? That is where marketing automation software comes in. Platforms that allow you to complete repetitive jobs in no time at all, plus the ability to:
- Increase employee efficiency
- Improve brand continuity
- Manage your customers and your staff
- Generate leads and nurture those leads to your advantage
- Manage your email and social media campaigns with ease
- Keep on top of your analytics
- Measure your ROI
- Predict your future revenue.
Here are ten fabulous marketing time-savers for you to choose from:
Infusionsoft
InfusionsoftInfusionsoft is a sales and marketing automation platform rolled into one. It allows you to manage your social media marketing across several networks including: Facebook, Twitter and Google+. You can create, manage and automate your email marketing. Create E-Commerce shopping carts. Use lead-scoring and analytics to measure your success.
Special Features:
- Marketing automation
- E-Commerce
- Social sharing
- Web forms and landing pages
- Email marketing
- Marketing reports
- Payment processing
- Lead scoring
You can register for a FREE demo to try them out.
ExactTarget
ExactTargetExactTarget is marketing cloud based software, part of the Salesforce platform. With ExactTarget you can manage and monitor your web, mobile, social media and email campaigns all on one simple-to-use platform. As a customer focused app, it allows you to connect, engage and optimize your customer experience.
Special Features:
- Intuitive interface
- Advanced content management
- CRM and cross-channel integration
- Sophisticated automation solutions
- Pre-built templates and themes
- Predictive analysis
Request a demo for ExactTarget.
Pardot
PardotPardot is another sales and marketing focused software platform, also part of the Salesforce ecosystem. It enables you to bring in line your marketing and sales automation to drive your brand, track your interactions and prioritize your time. With automated lead nurturing, fabulous analytics and easy-to-understand reports you can truly keep on top of your marketing campaigns.
Special Features:
- Lead nurturing
- Landing page and form builder
- Salesforce, SugarCRM, Netsuite and Microsoft Dynamics integrated
- ROI reporting
- Prospect tracking
- Social post scheduling
- Social share buttons
- Google analytics connector
Ask Pardot for a FREE demo.
Evergage
EvergageEvergage is a little different. It allows you create personalized user experience on your website to generate conversation. You have the ability to track your customers and respond to them in real-time. It automatically creates responses based on customer behavior on your website or app.
Special Features:
- Measurement of customer engagement
- Personalize lifestyle marketing
- Real-time in-app messaging
- Salesforce integration
- Action analysis
Ask Evergage for a FREE demo.
Salesformics
SalesformicsSalesformics is a simple-to-use system merging a great CRM with automated marketing. It only takes minutes to set up and you can be up and running with no training or tutorials. It allows you to manage your accounts, social media networks, online marketing and automate your sales. It is integrated with Twitter, LinkedIn, Buffer, Dropbox and many more.
Special Features:
- Sales and marketing automation
- Instant feedback and insights
- Easy set-up
- Unlimited contacts
- Unlimited accounts
- Point-and-click segment marketing
Sign up for a FREE trial of Salesformics.
Oktopost
OktopostOktopost is a social-driven, social media marketing app which allows you to share your content in multiple platforms on a large scale. It is designed specifically for a B2B market which makes it unique. You can measure your ROI of your social media marketing by following your leads back to a specific post.
Special Features:
- Campaign calendar
- Campaign analytics
- LinkedIn group insights and multiple posting
- CRM integrations
- Web browser plug-in
- Post scheduling (one-time or repeating)
- Social monitoring
Check out Oktopost’s FREE trial.
Sales and Marketing Pro
Sales and Marketing ProSales and Marketing Pro is a CRM platform which enables you to create sales plans, marketing strategies and measure your success. You can create web pages and design logos alongside making a great marketing plan. You can also manage your email marketing campaign from this platform.
Special Features:
- Sales forecast calculator
- Online CRM
- Sales plan creator
- Social media guide
- Marketing plan creator
- Logo design
- Email marketing
Ask for a free Sales and Marketing Pro trial.
HubSpot
HubSpotHubspot has a strong SEO optimized system which allows you to be found by more people. With amazing lead conversion it helps to convert those leads into sales and is an easy to use system for those without any tech knowledge. It includes easy-to-use tools to channel your online marketing campaigns and automate your content sharing.
Special Features:
- Blogging tools
- SEO tools
- Social Media tools
- Multi-channel analytics
- Behavior-driven communications
- Lead-nurturing
- Webinars and e-books
Watch a FREE trial of HubSpot‘s services.
ion interactive marketing apps platform
ion interactive marketing apps platformion interactive marketing apps platform does what it says on the tin pretty much. It is a marketing app making platform which helps you to manage your marketing campaign by generating leads and revenue. It is an easy-to-use app maker, with no coding needed to provide shareable content for your customer base.
Special Features:
- Cost-effective app creation
- Logic engine for targeting and personalization
- Responsive web design
- Mobile optimization
- Code-free form builder
- Real-time reporting and analytics
SimplyCast
SimplyCastSimplyCast covers all bases for any marketing campaign. It is a multi-channel platform covering all the usual marketing platforms plus quite a few more. With form builders, landing page generation and online survey creation as part of a long list of tools, it is a serious platform for serious marketers.
Special Features:
- Facebook and Twitter integration
- Survey marketing
- Event marketing
- Fax marketing
- Email marketing and list management
- Landing page generator
- Survey creator
- Blacklist monitoring
Request a demo of SimplyCast.
Don’t see exactly what you want above? The GetApp marketplace helps you to find the marketing automation software platform to suit your business needs. Our fantastic directory lets you search for your priority requirements such as operating system, platform, price etc. You can even compare these apps side by side or read real user reviews from folks like you!