Who wants to connect with a person who looks at their company with a negative view of marketing, social media, and results?
In a world full of noise and negativity, those people who stand out are those that can see through all of the issues and problems and keep focused. It is critical to you and to your company that your passion and excitement are always showing. I am not saying it is an easy task and sometimes it can be downright hard. It is in these circumstances that true leaders reach back and find a way to pick up their passion and excitement once again.
Why is passion so critical?
If you feel strongly about a particular topic, it will show because you can talk specifically from an experience. There is nothing more powerful than to relay the message of an experience to someone else. Unfortunately, too many people are sharing negative experiences at the present time. Look no further than Facebook if you need examples.
Every day, as a marketer, you need to make sure you are bringing your best impression to the table. People want success and the best way you can exhibit success is through your passion for something.
Look at your co-workers as your first clients you come in contact with. If you start the day with a negaive vibe, what message does that send to them.
Excitement breeds excitement!
Each day I like to start the day by collecting thoughts and sharing something of value to clients and people I network with on a regular basis. The social media platforms really allow you a channel to convey this excitement and show others that you are making a difference each day.
Can excitement and passion affect your business?
ABSOLUTELY!! Without a Doubt!
People connect with people! Never forget this. If you show excitement and passion for what you do, it will spread. Believe me, if you are on social media, the last thing you want to do is put up a negative front. I have seen people and companies do this and I often wonder what type of damage have they incurred as a result. On the other hand, I can tell you, exciting messages and comments shared from a “true,” passion-filled voice only help to sustain your brand and keep your name out there as a positive force to be reckoned with.
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