Twitter Facebook LinkedIn Flipboard 0 I was asked a simple question recently. Do you guest blog or have guest bloggers on your site? Although my answer was rather lengthy, I want to cover the gist of it here with you. The short answer is: “Yes. I guest blog and have guest bloggers on my site. And so should you.” If that’s all you wanted to know, you’re free to go read something else now. But if you’d like a more in-depth explanation, stick around, because here it comes. I believe in guest blogging, as well as being a contributing blogger because I can’t expect that everyone is going to come to my site all the time to learn about my brand. As much as I love bringing traffic here, I’m not a traffic conductor, I’m an information purveyor. As such, I have to be willing to go where my target audience is (on social networks, other blogs, and online communities) and participate. Otherwise, it’s simply hubris to expect everyone to come to me for the information I feel like sharing. So, I guest blog when invited and the audience is relevant. I invite guest bloggers on a selective basis, needing to know that they’ll provide quality content of interest to my readers. My blog is syndicated to other blog networks (like Business2Community, AllTop and others), and I am a contributing author to the Lead Change Group’s blog that is related to a secondary interest ofmine, leadership. All of these build authenticity for my brand, making me a valued and trusted resource for those that dodecide to followme. I wouldn’t have it any otherway. Would you? What are your thoughts about guest blogging? Do you like it when someone guest blogs on a site you follow? Do you write guest blogs yourself? Twitter Tweet Facebook Share Email This article originally appeared on Aleweb Social Marketing and has been republished with permission.Find out how to syndicate your content with B2C Author: Jay Leonard Jay is a UK-based cryptocurrency expert, specialising in fundamental analysis and medium to long term investments. Jay has a great deal of hands-on experience in analysing financial markets and performing technical analysis. Jay is currently focusing on the institutional adoption of cryptocurrency and what it means for the future ofView full profile ›More by this author:Cameo CEO Steven Galanis Wallet Hacked – $231k Worth of NFTs StolenMastercard CFO sees Growth Opportunities in CryptoMarvin Inu Trending on Twitter – Is Tamadoge Next to Pump?