If you want backlinks to your website or blog from other reputable, high traffic blogs, here are three things you don’t want to say to the blogger.
All of them send the message, ‘I’m too lazy to read your blog and I don’t mind wasting your time.”
1. “We are looking to increase our exposure online among some of the media that our clients read and respect.” (I found this one yesterday in an email query.)
What that really says: “I’m contacting you because I want something.”
2. “Are there opportunities to write for you?”
What that really says: “I’m too lazy to go to your website and look for the link to your blog. Had I taken 30 seconds to do that, I would have seen right there in your profile, at the top of the page, that you welcome pitches.”
3. ”What topics are your readers interested in?”
What that really says: “Spoon-feed me.”
Read my blog. Read my blog. Read my blog.
Then—and only then—pitch.
Tools That Can Help You:
A Simple 5-Part Formula for Delivering the Perfect Media Pitch and Hitting it Out of the Park
On Target Publicity: How to Find, Capture & Convert Your Target Market
Comments on this article are closed.