Some great marketing quotes dating back to Ben Franklin, who probably would have been a great B2B Marketer.
“Companies are learning that it’s much better to offer customers a place to give direct feedback at their virtual doorstep than to ignore complaints and let them crop up everywhere.” ~ Brian Reich & Dan Solomon (Media Rules)
“Either write something worth reading about or do something worth writing about.” ~ Benjamin Franklin
“Think like a customer.” ~ Paul Gillin
“By publishing content that shows buyers you understand their problems and can show them how to solve them, you build credibility.” ~ Ardath Albee
“It no longer makes economic sense to send an advertising message to the many in hopes of persuading a few.” ~ M. Lawrence Light (Former CMO, McDonalds)
“Good-bye, Broadcast. Hello, Conversation.” ~ Shel Israel
Please share these quotes as you like, or leave a comment with your favorite marketing quote, but be sure to author!