Nick Leffler is the owner of the digital marketing agency Exprance which helps businesses expand their online presence. Nick has grown his online presence with a small marketing budget by using methods such as blogging, organic social media reach, and email marketing.
by Nick Leffler - One question I see asked at least weekly about ad campaigns are what is the typical ad campaign duration they…
by Nick Leffler - There’s lots of misinformation out there about WordPress not being secure. It seems that if you see a content management…
by Nick Leffler - Up to the rollout of Nextdoor offers there was no way a business could post anything on Nextdoor, not even…
by Nick Leffler - How do you advertise on Nextdoor with a small budget? By small budget, I’m talking $500-$2,000 per month. Ad brokers…
by Nick Leffler - Yelp has a new feature for its advertisers that you need to start using right now. It’s all about giving…
by Nick Leffler - When it comes to doing any type of work, the price is almost universally the most focused on. Sometimes the…
by Nick Leffler - Business websites still matter whether for new or returning customers. Even in the world of apps, people using those apps…
by Nick Leffler - Nothing is static and nothing will remain consistent. The world is a dynamic place that’s always changing. You will eventually…
by Nick Leffler - Nextdoor recommendations play a powerful role in consumers making decisions. They’re powerful because they’re so authentic and your neighbors are…
by Nick Leffler - How much people put trust into different types of social proof has changed a lot in the last 10 years.…
by Nick Leffler - What people say they want and how they actually behave are two very different things. That’s why understanding more about…
by Nick Leffler - People look for, review, ask for recommendations for and talk about businesses every day online. Because of this, your business…
by Nick Leffler - If you’ve ever been to a business blog, news site, or pretty much anywhere on the internet you’ve probably run…
by Nick Leffler - Part of what makes Facebook such a powerful advertising network is that you can target such a specific group. Facebook…
by Nick Leffler - It’s all in the details. The difference between SEO and SEM can be boiled down to paid vs organic or…
by Nick Leffler - No business builds a website just to build a website. It’s expensive so it better provide a lot of value.…
by Nick Leffler - Technology is ramping up like its never ramped up before. Okay, in reality it has been ramping up for decades…
by Nick Leffler - Growing a business from nothing is one of the biggest challenges of a lifetime. That’s why so few businesses actually…
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