Melissa Agnes is a social media crisis manager, consultant and speaker. One of the few in her field, she helps brands and organizations prepare and protect themselves with the right social media crisis plan, and offers on-call emergency crisis management services. Visit her daily social media crisis management blog for more insightful posts on all aspects of social media crises and protecting your brand against them. You can also connect with Melissa on Facebook and Twitter.
by Melissa Agnes - I recently had the opportunity to test out a new Twitter monitoring tool called CrisisVu. As the name suggests, CrisisVu…
by Melissa Agnes - DKNY recently found themselves in an online situation that very well could have gone viral, creating a potential crisis for…
by Melissa Agnes - I recently came across the below infographic on The Wall Blog, titled “The Fail Trail”. It’s a really interesting visual…
by Melissa Agnes - Since DKNY’s response to the almost-crisis situation they beautifully handled last week, they’ve been faced with an outcry of anger,…
by Melissa Agnes - I have this awesome Twitter friend, Jeffrey Bezore (who I absolutely recommend you follow, by the way!), who sends me…
by Melissa Agnes - I’m pretty jazzed about this new tool I recently discovered, called ClicktoTweet! ClicktoTweet is a free tool, still in its…
by Melissa Agnes - It’s clear that the Burger King Twitter hack of Monday, and the @Jeep Twitter hack of Tuesday are not crises…
by Melissa Agnes - By now, I’m sure that you’re all well aware of the crisis Carnival Cruises found themselves in last week when…
by Melissa Agnes - There’s no mistaking the impact of strong negative emotion with which your stakeholders will identify, in a social media incident,…
by Melissa Agnes - Recently, I’ve been posting more and more videos and blog posts about Internet defamation, as it’s a hot topic that…
by Melissa Agnes - This Q&A Monday post answers a question posed by reader, Lisa Frizzell: How can social media be used to manage…
by Melissa Agnes - Last Thursday, January 31st 2013, there was another shooting outside a middle school in Atlanta. A 14 year-old student was…
by Melissa Agnes - Applebee’s found themselves in a lot of social media heat last week when a waitress posted the below picture to…
by Melissa Agnes - Last week, while expressing the importance of monitoring, monitoring, monitoring your Facebook page, I mentioned the option of using a…
by Melissa Agnes - Recently, Brad Phillips, a.k.a. Mr. Media Training, wrote a post about giving a Tweet-worthy media interview. This excellent piece of…
by Melissa Agnes - Note: Last week, when reviewing his awesome new book, The Media Training Bible, I mentioned the excellent point Brad Phillips…
by Melissa Agnes - Last week, Twitter released a new app for creating and sharing short looping videos on the social network, called Vine.…
by Melissa Agnes - Editor’s Note: It’s time for another Q&A! Today’s question comes from a reader named Vidit Narang. Vidit asks: Hi Melissa,…
by Melissa Agnes - I talk a lot about trust on this blog. Building trust with your clients and market, how CEOs should be…
by Melissa Agnes - 2012 saw a lot of social media crises and issues take shape. Some were handled extremely well, and others were…
by Melissa Agnes - The year is off to a great start book-wise! My first book of 2013 was Brad Phillips’s, a.k.a. Mr Media…
by Melissa Agnes - The whole “Kentucky Fried Liver” fiasco has got me wanting to remind you all of one very important, very crucial…
by Melissa Agnes - Judith Delaney, Business and Legal Strategist, has a blog that I’ve recently discovered and love, called jahmd: Minimizing Social Media…
by Melissa Agnes - Your online reputation is your brand’s reputation. Today, word of mouth exists primarily online. Reviews, searching, trends… they all exist…
by Melissa Agnes - Last year, the Edelman Trust Survey showed that only 38% of people/consumers around the globe trust CEOs. But yet when…
by Melissa Agnes - Let me ask you a question: How often do you monitor your Facebook Fan page? If someone started writing comments…
by Melissa Agnes - 2012 has been a big year of firsts for many online crisis and online reputation management situations. As social media…
by Melissa Agnes - From Internet defamation to social media crises and one’s online reputation management, it seems that every other week a new…
by Melissa Agnes - Typical questions that brands have faced in the past regarding social media, have included: Should our company be on social…
by Melissa Agnes - 2012 saw a decline in trust for CEOs, while the trust in front-line employees sky-rocketed. This makes sense since the…
by Melissa Agnes - Welcome to another Q&A Monday, where I answer a social media crisis or online reputation management-related question asked by a…
by Melissa Agnes - I’ve spoken before about being threatened with a social media attack and how very scary such a threat can be.…
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