Mark F Simmons is an accomplished an experienced digital marketing strategist, consultant, speaker, writer, trainer and founder of Mixed Digital, a boutique digital consulting group. Mark was trained in the New York City digital agency world and brought his expertise to the Triangle in 2009. He focuses on helping his clients acquire more customers, grow revenues and use his #SmartData approach to make smarter decisions based on actual data and not intuition. Mark’s core specialties include Analytics, search marketing, lead generation and marketing automation. A graduate of Duke University, Mark is board chair of a local charter school, general board member of Big Brothers Big Sisters of the Triangle, resides in Durham with his wife, two daughters.
by Mark Simmons - The FCC’s “Restoring Internet Freedom” order, an exceptionally misleading title, passed in December, an order that does the opposite of…
by Mark Simmons - Videos have revolutionized the way businesses today approach online marketing. The remarkable rise in video marketing has inundated the online…
by Mark Simmons - Website design and development is essential to the success of your business. Considering that there are billions of people online…
by Mark Simmons - All businesses need to get serious about Facebook if they haven’t already. This is even more important now, thanks to…
by Mark Simmons - Successfully building your client base isn’t just about delivering valuable content that has generated leads. The next, and one of…
by Mark Simmons - Just about anybody doing business online today understands the benefits and value of having a great SEO strategy in place.…
by Mark Simmons - The concept of HTTPS has been an important one, and forward thinking businesses integrated it a long time ago. Because…
by Mark Simmons - The CTR (click through rate) tells Google if you’re attracting clicks and the higher the CTR, the more consumers feel…
by Mark Simmons - PPC (pay per click) advertising is important for online business success and a necessary component for a complete and successful…
by Mark Simmons - Ad quality is part of Ad Rank, which means that the better quality your ads are, the more competitive they’ll…
by Mark Simmons - Businesses that advertise on Google have every reason to be excited about news released at the AdWeek and SMX East…
by Mark Simmons - YouTube is designed with a number of helpful features added in that can optimize the effectiveness of your videos, with…
by Mark Simmons - SEO is far from predictable, but basing your content on the 7 essential components of great SEO copy listed here…
by Mark Simmons - On July 26th, Google released three new, highly anticipated AdWords features specifically designed to make it possible for advertisers to…
by Mark Simmons - When it comes to keeping up with email marketing trends, defining the ideal email strategy and increasing click through rates,…
by Mark Simmons - Today, approximately 76 million websites are using the WordPress platform for their destination website or blog and the numbers are…
by Mark Simmons - 35% of email recipients open emails based on just the subject line. By learning strategies for creating killer email subject…
by Mark Simmons - If you do any business at all online (who doesn’t these days), you more than likely already recognize the importance…
by Mark Simmons - All of a sudden, everybody’s playing the latest mobile gaming sensation – Pokémon GO. If you’re not playing it already,…
by Mark Simmons - Any business that’s involved in online marketing would love to improve their social media engagement. Let’s face it, social media…
by Mark Simmons - Anytime there’s a knowledge gap between a consumer and service provider, there’s a possibility of deceit. Then there’s the service…
by Mark Simmons - If you’re like most business owners you find that most of your time is spent following up with leads and…
by Mark Simmons - In today’s digital marketing arena, social media, blogging and paid media all interact with each other to generate more sales…
by Mark Simmons - How long does it take you to come up with a blog title that you’re happy with? 5, 10 minutes,…
by Mark Simmons - By now, most of us have accepted the fact that social media is a major factor when it comes to…
by Mark Simmons - There are seemingly countless social media management software platforms available today, with more cropping up on what feels like a…
by Mark Simmons - You’ve spent a lot of time, energy and sweat building your new website. Stressing over every word, image and pixel.…
by Mark Simmons - So, you’ve finally decided to focus on developing a content marketing strategy that works. Maybe you finally have a dedicated…
by Mark Simmons - Marketing automation platforms are powerful and necessary solutions for brands today. It makes it possible for businesses to create a…
by Mark Simmons - Every decision a prospective customer or client makes involves many subconscious and conscious emotions. The secret to success for any…
by Mark Simmons - Over the last few years, digital marketing has grown dramatically. Meaning, businesses today can’t just count on their websites, with…
by Mark Simmons - There’s no doubt that in 2016, content marketing is going to be hotter than ever. With the predicted increased amounts…
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