Lauren Weatherly

Contributor
4 Articles

Lauren Weatherly is the SVP of marketing at global virtual meetings and events company PGi, www.pgi.com, which is dedicated to making meetings and online events simple to join and secure to use so people connect wherever they are. She is responsible for developing and leading a results-focused global marketing strategy to drive growth and build brand recognition for the company.

Latest Articles By Lauren Weatherly

An Unintended Benefit: Virtual Events Can Help Companies With Their Environmental Goals

Moving to virtual events from in-person gatherings during the pandemic has enabled organizations to stay connected. But one benefit is…

Lauren Weatherly
August 27, 2021
Marketing

Upsizing Your Event: How Hybrid Could Change Events Moving Forward

One of the most significant benefits of the shift to hybrid events is the opportunity to engage more attendees. Whether…

Lauren Weatherly
July 30, 2021
Marketing

3 Ways to Boost Engagement at Virtual and Hybrid Events in This Brave New World

In my last post, I highlighted how our relationship with virtual and hybrid events is now drastically different from the…

Lauren Weatherly
July 2, 2021
Marketing

3 Ways Virtual and Hybrid Events Will Evolve in 2021

After more than a year into the pandemic, our relationship with virtual and hybrid events is drastically different from the…

Lauren Weatherly
June 10, 2021
Marketing

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