by Connor Brooke - Fake people are everywhere online. It’s not fake news that’s the issue, but the widespread use of false identities. Facebook,…
by Jay Leonard - Advertising that works is exciting, stimulating and makes you desire something. It is not the kind of thing that makes…
by Jay Leonard - Just 20 years ago there were few options for marketing. There was no such thing as social media and there…
by James Spillane - If Little Red Riding Hood were reading much of the material on the web these days, she’d say “My goodness…
by Jay Leonard - Thank you. Two small words that are easy to say, but which contain considerable power. Obviously, you say “thank you”…
by Alan Draper - Rude emails come your way most days. They may not blatantly “rude”, but they are rude in the sense that…
by Jay Leonard - If you get a chance today, pop down to your local High Street and visit a range of shops. You’ll…
by Jay Leonard - Content marketing is everywhere. Indeed, you are reading a piece of content marketing right now. Whether it’s a blog, a…
by Alan Draper - Everyone lies. Honest. Each of us will tell at least two lies per day. Generally, these are small lies of…
by Alan Draper - Sharing your content is a requirement, isn’t it? After all, if all you do is produce content, but no-one shares…
by Jay Leonard - Do you believe fake news? The chances are you do believe something that is untrue. We all believe what we…
by Jay Leonard - Time management techniques are meant to help you be more productive and have a better work-life balance. But guess what?…
by Alan Draper - Mobile shopping is not as important as you think Mobile shopping is a really hot trend at the moment. Everywhere…
by Connor Brooke - Social media bias is well-known. The whole issue of political “echo chambers” which probably led to the election of Donald…
by Alan Draper - Psychological ownership is that feeling that “this is mine”. We clearly get that feeling when we do own something. But…
by Connor Brooke - Artificial Intelligence and consumer behaviour are a partnership that we are going to see much more of in the coming…
by Connor Brooke - Hashtags are everywhere these days. Whether you use Twitter, Facebook, Instagram or other social networks you cannot avoid seeing hashtags.…
by Alan Draper - Facebook business users face a decision: stay or go? Facebook has proved highly valuable for business, but the recent revelations…
by James Spillane - Mindfulness could help you produce a better website Mindfulness is an increasingly popular concept with large numbers of people taking…
by Jay Leonard - Why you need to use sensory gratification marketing to sell more online Sensory gratification marketing sounds a grand term but…
by Connor Brooke - Why you should change your strategy for Link Building in 2018 Link building 2018 style, is different to what many…
by Jay Leonard - Email overload is a reality. I am confident you get more emails than you want, more emails than you need,…
by Connor Brooke - Everything we buy involves choice, so we have to make a selection and what we choose depends on decision-making styles.…
by Connor Brooke - A narcissist on the Internet is a problem, because just as they are difficult to deal with in the real…
by Alan Draper - There are two types of motorcycle riders in the world: Harley-Davidson owners and “the rest”. That’s no joke. That is…
by Connor Brooke - Is inbox zero really achievable? Just a couple of years ago in 2015, we all received an average of 205…
by Connor Brooke - Content, content, content; that’s all we seem to hear about these days. You are bound to be asked things like…
by Jay Leonard - Taking part in an online meeting is an everyday occurrence for most office workers these days. Indeed, where would we…
by Jay Leonard - Many of the messages you receive on social media are not social at all, but the result of automation. These…
by Connor Brooke - It is clear that online shopping is highly attractive. Buying items online is convenient, fast and allows us to do…
by Connor Brooke - Blogging has been with us for 18 years. Even so, the vast majority of businesses do not blog. A recent…
by Jay Leonard - When people land on a web page they take fractions of seconds to decide whether or not “this is for…
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