Denise Chan is the Content Marketing Manager at Bitly. She writes and geeks about all things customer experience, from data optimization, to customer loyalty, to content optimization and more.
by Denise Chan - Even too much of a good thing can be a bad thing. At the rate technology is developing, consumers are…
by Denise Chan - A new year means new perspectives and a new budget. But as great as a blank canvas is, it can…
by Denise Chan - This is our favorite time of year here on the Bitly marketing team. Of course we’re excited about the holidays…
by Denise Chan - We know avocados are good on toast. And we know that avocados make for a good millennial joke or two.…
by Denise Chan - Once you start seeing the pumpkin spice-flavored items hit the shelves, that’s when the pressure starts to kick in. The…
by Denise Chan - They say the customer is always right. But that doesn’t mean you’re always wrong. The average business only hears from…
by Denise Chan - 2017 was a big year for customer service. It was a year of lessons. From the Fyre Festival, we learned…
by Denise Chan - “Get me your manager.” The four words that elicit a collective shudder from customer service reps everywhere. Customer service teams…
by Denise Chan - Looks like Google gives customer-centric marketing one big stamp of approval. The tech giant has been busy at work building…
by Denise Chan - Influencer marketing is turning the page and entering that awkward age of adolescence. And like most coming-of-age stories, this one’s…
by Denise Chan - For the longest time, Snapchat didn’t make any room for links on the platform. The only way you could add…
by Denise Chan - Slides that take you from one floor to the next. Nap pods that fold up into the wall. Free grocery…
by Denise Chan - Like zip up hoodies, decked out office spaces, and beer on tap, remote work has been made hip by startup…
by Denise Chan - Facebook isn’t having it anymore. Titles like this one? They’re likely getting the ax soon. Back in 2014, Facebook first…
by Denise Chan - If you were on Snapchat last fall, there’s a chance you saw someone talking about a clay mask. After all,…
by Denise Chan - You thought you were done when you wrote that last sentence of your blog post, but now you have to…
by Denise Chan - Last Friday morning, many of us tuned in from our desks to follow along as the drama from the Fyre…
by Denise Chan - Mark Zuckerberg led the second biggest F8 event this past week – just behind a certain popular movie franchise known…
by Denise Chan - Influencer marketing programs are here to stay. Almost all consumers (92%) trust recommendations from strangers and influencers over those from…
by Denise Chan - Technology is changing the finance industry, for better or for worse. The proliferation of devices make it easier than ever…
by Denise Chan - We’re creating a lot of data these days. We pay off credit card bills with a click of the mouse.…
by Denise Chan - What a year. We’ve seen channels come and go (RIP Vine and Peach). We saw social media play a big…
by Denise Chan - Over the past two years, we’ve seen the term “growth hacking” almost double in interest on Google Trends. Earlier this…
by Denise Chan - You know it’s a buzzword when you hear it all the time but you’re not sure just what it means.…
by Denise Chan - After hours of “painstaking” influencer marketing research: browsing through well-curated Instagram feeds, following influencers on Twitter, and rubbing shoulders with…
by Denise Chan - This is the end of social media as we know it. Last month Twitter announced that they are shutting down…
by Denise Chan - Once a year on Hallow’s Eve, things get spooky as day gives way to night. Ghouls and goblins come out…
by Denise Chan - When you think of your typical zombie, you’re probably tempted to think of the brain-eating variety. In real life, though,…
by Denise Chan - Don’t look back now. There’s an angry customer wielding a sharp-worded tweet. And oh — take a right, because the…
by Denise Chan - Most marketers don’t need another blog post convincing them to hop on the influencer marketing bandwagon. They get it. It’s…
by Denise Chan - Last week Facebook introduced Marketplace, a new destination for users to buy and sell items with people in their community.…
by Denise Chan - You know that feeling when you come across a really great idea and you immediately want to kick yourself? It’s…
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