David Leonhardt is a writer and a promoter, a strategist and a dreamer, a social media addict and a lover of nature. He runs a team of writers at The Happy Guy Marketing, and is happy to help you write your blog, book, screenplay, press release, speech or brochure.
by David Leonhardt - As a small business owner, perhaps even a solo business owner, there are some website mistakes you should not have…
by David Leonhardt - Have you ever felt like it’s hard to get traction on social media? If you don’t have many followers, it…
by David Leonhardt - Every time you interact with a customer, your business is going for a job interview. Think about it for a…
by David Leonhardt - This is not an article about producing great content. I could write an encyclopedia on that topic, and still not…
by David Leonhardt - Spring is that time of year when everything is fresh and new and clean. Except your blog. It hasn’t changed.…
by David Leonhardt - It seems increasingly difficult for businesses and public figures to navigate the minefield of public sensitivities these days. Thanks to…
by David Leonhardt - You need to write an internal memo to staff. But what do you say? How do you say it? You…
by David Leonhardt - A lot has been written about choosing the right words to lead prospects from browsing to buying. But there are…
by David Leonhardt - I had the good fortune to participate in a closed-door meeting on the future of government websites. Nothing secret, of…
by David Leonhardt - You are ready to take your business online. It might be an established business in the community. Or it could…
by David Leonhardt - Most new entrepreneurs see a “brand” as a logo or slogan. For them, Nike’s brand is a swoosh with “Just…
by David Leonhardt - I don’t like working with contracts. There are reasons: They take time to write. For small projects, that can be…
by David Leonhardt - In the world of entrepreneurs, we have this notion that a formal education has no bearing on one’s future income,…
by David Leonhardt - The modern business world runs on crunching numbers. Everything needs to be quantified. Big Data. Conversion rates. CPC and CPA…
by David Leonhardt - He started out like you and me, one man with an idea. He was a Ford Mustang enthusiast, and when…
by David Leonhardt - Some people love giving to charity. It makes them feel good. It makes them part of the community. When they…
by David Leonhardt - Why do people love shopping on the Internet? Because it’s easy. No getting dressed. No driving through traffic. No hassle…
by David Leonhardt - One of the recent books I wrote for a client was about investing. The basic assumption of the book was…
by David Leonhardt - There is a huge difference between the needs of an online company targeting a global audience and a local company…
by David Leonhardt - When we hear about the tech needs of small business, we often think specifically of online business. Most of those…
by David Leonhardt - How long should a business blog post be? It’s a common situation.A small business decides to start a blog, but…
by David Leonhardt - If you have never written a landing page before, or if you’ve tried writing one and failed miserably, let’s take…
by David Leonhardt - What do chocolate, writing, and online ticket sales have in common? Not that much, but they do have one thing…
by David Leonhardt - I’m sure you’ve heard it before. “I would love to hire your company to get this done for us, but…
by David Leonhardt - Unlike a personal blog, a business blog has certain goals. Not all business blogs share the same goals. Some are…
by David Leonhardt - A few years back, a client of mine went through a rebranding exercise. It was not meant to be that;…
by David Leonhardt - Shhh. You might not be running a top-secret business, but there are times when absolute discretion is required. But how…
by David Leonhardt - I know this isn’t the sort of business advice you are probably accustomed to, but it works! However, before you…
by David Leonhardt - Something exciting is happening with business communications over the Internet these days.There is a growing convergence of text and images.…
by David Leonhardt - It was a long day, culminating in a three-hour wait for the auto service technicians to replace a tire on…
by David Leonhardt - The CIA is serious. When they do something, they mean business. When the CIA writes a report, they don’t try…
by David Leonhardt - The CIA is one of the most successful organizations in the world, tasked with gathering intelligence on what all other…
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