Colleen Perone, Author at Business2Community

Colleen Perone

Contributor
11 Articles

Latest Articles By Colleen Perone

How to Win with the New B2B Hybrid Work Environment

As we currently face the great resignation, one factor to consider to retain and attract top talent is adopting a…

Colleen Perone
September 9, 2021
Human Resources

Rule of 3: Managing Your B2B Web Leads

A simple and effective rule of 3 to consider when leading prospects through your sales funnel to the finish line.…

Colleen Perone
July 30, 2021
Web Design

3 Strategies to Close B2B Website Leads

Every B2B website lead that comes in from a contact form submission needs to be your sales team’s number one…

Colleen Perone
May 20, 2021
B2B Marketing

Overlooked Leads: How to Change Your Approach to Closing Deals

Is there a disconnect between your Sales and Marketing teams? Do your monthly reports show a significant difference between leads…

Colleen Perone
March 1, 2021
Strategy

The B2B Sales Journey: An Odyssey

The 2021 B2B Sales Journey Odyssey begins with digital marketing because, without it, there are no sales. Each digital platform…

Colleen Perone
December 16, 2020
Sales Management

The B2B Sales Battle: Automation vs. Personalization

To use personalization or automation in B2B sales, that is the quandary, or discussion, or battle depending on the parties…

Colleen Perone
December 4, 2020
B2B Marketing

Common Mistakes that Turn Away Prospects

In this post, I take a look at common mistakes companies make that leave hundreds of thousands of dollars of…

Colleen Perone
September 26, 2020
B2B Marketing

Easy Tips to Close B2B Website Leads

Always. Be. Closing. Closing deals, especially during a pandemic, can take some finesse. Wouldn’t it be helpful if a successful…

Colleen Perone
September 10, 2020
B2B Marketing

Tips to Make Money Off Your CRM

In this post, we share tips on how to properly leverage your customer relationship management (CRM) database to increase revenue…

Colleen Perone
June 24, 2020
Marketing Automation

Tips for B2B Business to Thrive and Adapt During the COVID-19 Pandemic

How has your organization adapted to the mandatory work from home order? Did the global pandemic cause your operation to…

Colleen Perone
April 16, 2020
Workplace Culture

Your B2B Website & Sales: A Dynamic Duo

When landing on your company’s B2B website, a visitor decides in a matter of seconds if they are going to…

Colleen Perone
January 23, 2020
Web Design

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