YouTube
Is Google+ Part of Your YouTube Marketing Strategy?
1Last year, I wrote about some of the ways Google+ makes sense for video marketing. At the time, I argued that while the number of active Google+ users doesn’t compare... read more
Top 5 Reasons to Activate the New YouTube One Channel Layout
1Have you heard? YouTube is beginning to change the way their channels will look with the new YouTube One layout but some marketers are fretting over losing the existing look... read more
Vimeo vs. YouTube for B2B Companies? The Pros & Cons of Each
Clients continually ask us, “Which is better? Vimeo or YouTube?” While there are pros and cons to each, it really comes down to the end goal of the video. Will... read more
YouTube Paid Channels: What Do They Mean For Your Brand?
YouTube introduced a pilot program called YouTube Paid Channels. So far, about 50 paid channels have the ability to charge viewers for a subscription and there are plans to expand... read more
YouTube Announces Paid Channels
YouTube announced that starting today, the company is introducing paid channels for more flexibility in monetizing and distributing content. According to the YouTube blog, “ We’re launching a pilot program... read more
5 Ways to Optimize Your YouTube Videos and Channel :: Magnet Minute (video)
On this week’s Magnet Minute, Amy shares ways to optimize your YouTube channel and videos in order to increase chances of being discovered within search and grow your audience. And... read more
YouTube: Not TV, Not Netflix, Focusing On “Generation C”
As the web TV/video industry continues to shift and mold and grow – and to test models of monetization – business approaches and content development are taking on various forms.... read more
YouTube May Start Paid Subscription for Some Channels
Would you pay to watch YouTube? Well, you may soon have to–at least a few channels. KREM reports that YouTube is about to launch a paid subscription for specialty channels... read more
YouTube Subscription Fees: A Huge Opportunity For Content Marketers
In case you haven’t heard the news, YouTube is changing one of its fundamental values. According to the Financial Times, as early as this week YouTube may add subscription charges... read more
YouTube’s Move to Premium Channels
Having a content subscription no longer means waiting for something to be sent to you in the mail — now, it means buying access to premium digital content online. In... read more
YouTube Changing Its Model: Some Will Get Paid Subscriptions
Google’s YouTube is a vital part of the company’s business and ability to reach consumers. The platform has a great deal of capability in terms of marketing, education, entertainment, and... read more
How Making A Viral Video Can Cost You Your Job
It’s all fun and games until somebody loses their job. You may think that you are going to attract attention to yourself by participating in the latest viral video craze,... read more
Posting To YouTube: 4 Best Practices For Video Marketing
1Everyone knows that posting to YouTube is easy. But by making a few extra efforts, marketers can ensure more people find their videos, share their content, and ultimately, learn more... read more
YouTube Sensations Then & Now (Infographic)
It’s the end of the week and we know what you’re spending this final workday thinking about: what’s been going on in the lives of all those former YouTube sensations?... read more
A Recipe for Social Success: YouTube Brand Marketing
Serves 1 Brand Ingredients: Optimized Brand Channel Complete Bio & Linking Organized Playlists Keyword Descriptions 5-10 Tags per Video Industry Research Niche audience insight High-Quality Videos Trending Content Social Sharing... read more
