How Video Marketing Creates Immediate SEO Results

Comments: 2

  • Matthew Boley says:

    Very interesting outlook on this. What’s odd is that I have been noticing that pages with videos have been coming up in the serps. Videos with Google authorship is a win win I have found as well. I would look into the correlation of authorship + videos and see how that does as well.

    Thanks for the great write up.

  • Shawn Forno says:

    Yeah, Matt – I agree. Google authorship is a home run for SERPs, and video snippets are great for slightly different reasons – mostly CTR. I’d like to see how they reinforce each other.

    Off the top of my head, I think a video sitemap (and snippet) is just another great signal flare for spiders to crawl and prioritize a site. It might also be a stronger link to the author byline. I’ll look into the correlation. Thanks for the feedback!

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