Did you know 11 Twitter accounts are created every second? That’s over 1 million accounts per month. My last post was about the ultimate LinkedIn cheat sheet. Today, I’m sharing how you can create a fully optimized Twitter profile in a few simple steps. Don’t worry, this won’t hurt a bit!
Here is the ultimate Twitter profile cheat sheet:
1. Choose an appropriate Twitter name. This is not the time for @hotmama007 or @bigshotninjaguru. Use your real name or your company name as your Twitter handle. Don’t forget, your Twitter username can be up to 15 characters. You will also have to enter your real name and this can be up to 20 characters (use your real name).
2. Create an interesting bio with a call to action. The best Twitter bio’s include some personal details as well. Don’t forget to include some relevant keywords in your bio so you get found more often. Consider adding “follow me for all the latest information on [enter industry]“.
Related Resource from B2CWebcast: PR Hacking: How Ideas Spread And What Marketers Need to Know
3. Add a website URL to your Twitter profile. This is very important. After you’ve attracted some quality followers by your intriguing bio, you need to tell them where they can find you. Consider adding a link to your website, blog and/or your LinkedIn profile. This is a common mistake that really irks me! It’s easy and it makes you look professional.
4. Use an appropriate photo. It can be up to 700K in any of the following formats: JPG, GIF, or PNG. It’s important you start with a quality picture. Drop it instantly if it’s blurry, dark or in a low resolution. Use a square photo as Twitter avatars are 73 x 73 pixels in dimension. You shouldn’t change your Twitter picture too often as well. Friends and family will be looking at your face first. Be consistent.
5. Consider customizing your Twitter background. This isn’t the time for baby animals or laughing babies. Creating a customized background allows you to express yourself and who you are. It’s great for branding as well. It’s simple to do. First you go to Settings, then Design, and then click “change background image”. Now you can select an image from your computer. It’s important that your image doesn’t tile, so choose a photo that is at least 1600 pixels wide and 1200 pixels tall. If you need any help creating your Twitter background make sure you contact us.
Armed with this knowledge, there is no reason why you shouldn’t have a fully optimized profile within about 30 minutes. Should you need any help at all, please let me know in the comments and I’ll be happy to help! Happy Tweeting!