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The Social CEO: How 15 Top CEOs Started Using Twitter

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What Social Networks Should You Be On, Pt. 1: Twitter

What Social Networks Should You Be On, Pt. 1: Twitter

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With 4 major networks, Google+, LinkedIn, Facebook, Twitter and new ones growing in popularity every day, it can be difficult to determine where to put your resources and attention. Each... read more

How to Find Great News on Twitter and Delight Your Readers

How to Find Great News on Twitter and Delight Your Readers

If you’re new to the social media game or want to boost what you’ve already have, you may want to head out to the web and find some brand new... read more

How To Use Twitter Analytics For Twitter Success

How To Use Twitter Analytics For Twitter Success

If you are like me you are extremely pedantic about measuring so since I’ve had access to Twitter Analytics I’ve been given a humble awakening to the truth about my... read more

How Can Twitter Advertising Boost Your Brand Presence?

How Can Twitter Advertising Boost Your Brand Presence?

With the news late last year that Twitter was opening up its advertising platform to all businesses, a whole new marketing channel was launched for small and medium businesses across... read more

9 Simple Ways To Reinforce Your Brand On Twitter

9 Simple Ways To Reinforce Your Brand On Twitter

Twitter: Get Your Brand to Next Level Currently Twitter has 645,750,000 active registered users who are benefitting daily from this social networking and micro-blogging service. The network is extremely helpful... read more


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Why Having A Private Twitter Account Hurts A Lot

Why Having A Private Twitter Account Hurts A Lot

There is a feature on Twitter that some people use to make their accounts private. Other people probably forgot people make their Twitter accounts private. It is not a popular... read more

Marketing Tip of The Week: Learn to Use Twitter Lists

Marketing Tip of The Week: Learn to Use Twitter Lists

One of the most powerful ways to exploit the capabilities of Twitter is the Twitter list, which is simply a curated group of Twitter users. You can create your own... read more

6 Best Practices for Expert Live Tweeting

6 Best Practices for Expert Live Tweeting

Whether it’s a live music event, the #Sochi2014 Olympics, or a local craft beer festival (like we attended last weekend), live-tweeting is a great tactical skill for you to keep in your marketing back... read more

Grow Your Twitter Presence In 2014

Grow Your Twitter Presence In 2014

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Twitter is a heavy hitter in the social arena, and social media is an integral part of inbound marketing success.  Savvy social media marketing is invaluable in the current business environment, where buying... read more

How To Tweet Like A Boss:  Twitter Persona Worksheet

How To Tweet Like A Boss: Twitter Persona Worksheet

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Twitter can be intimidating to newbies. Even if you are comfortable with marketing, business and other social networks such as Facebook or Instagram, there is something about Twitter that is... read more

5 Easy Ways to Generate More Re-Tweets

5 Easy Ways to Generate More Re-Tweets

Getting tweets retweeted is important for businesses that want to increase their audiences. However, companies often find it difficult to figure out how they can convince people to retweet their... read more

How to Promote a Tweet on Twitter

How to Promote a Tweet on Twitter

We are always testing new ways to drive traffic to our sites. When promoted Tweets first came out we were all over them. Then one day we stopped… I’m not... read more

How to Use Twitter’s Lead Generation Cards

How to Use Twitter’s Lead Generation Cards

Social media moves fast—and we’re not just talking about the sheer volume of conversations. Social platforms are constantly making changes, which can make a marketer’s head spin. Facebook, Twitter, Instagram,... read more

Does My Business Need to be on Twitter?

Does My Business Need to be on Twitter?

As previously discussed in my post “Which Social Media Channels Should I Use For My Business?”, I am following up with an more in-depth look at Twitter and why your... read more

Why The New Twitter Design Isn’t Accepted By Users

Why The New Twitter Design Isn’t Accepted By Users

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A few weeks ago, a Mashable assistant features editor by the name of Matt Petronzio, discovered something interesting on his Twitter profile. It certainly didn’t look the same as it... read more