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How Twitter Brought Down the Iron Curtain in Sochi

How Twitter Brought Down the Iron Curtain in Sochi

Billed as the most expensive Olympic Games ever, there were extremely high hopes for Sochi. However, just below the shiny veneer lay a total disaster. Last week, when journalists began... read more

Real-Time Marketing Lessons from the 2014 Super Bowl

Real-Time Marketing Lessons from the 2014 Super Bowl

In the marketing world, we all know that the Super Bowl isn’t really about football – it’s about the advertisements! This year, however, it was really all about real-time marketing.... read more

Joe namath, super bowl, coat, ikea monkey

The 4 Lamest Company Tweets During the Super Bowl

There are some times of the day where your Twitter feed is one fire. You know what I’m talking about. Those embarrassing Tweets from your drunken friends or how about... read more

Who's Winning the War for Growth – Twitter or LinkedIn?

Who’s Winning the War for Growth – Twitter or LinkedIn?

Both Twitter and LinkedIn posted Q4 2013 earnings results this week, and both saw sharp declines in their stock price. But what other comparisons can be made from the usage... read more

4 Easy Tips to Grow Your Twitter Following

4 Easy Tips to Grow Your Twitter Following

Twitter is my absolute favorite social media platform. As a reader, I find I connect with more readers and authors on Twitter than on any other platform (and I’ve tried... read more


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Twitter Reports Good Revenues, But Slowing User Growth – Which Matters More?

Twitter Reports Good Revenues, But Slowing User Growth – Which Matters More?

Twitter released its first earnings report as a public company. They beat expectations on revenue – reporting a 116% rise on the same period last year to $234 million for... read more

Twitter Q4 Revenue Of $242.7M, 184M Monthly Mobile Active Users With 75% Ad Revenues

Twitter Q4 Revenue Of $242.7M, 184M Monthly Mobile Active Users With 75% Ad Revenues

Yesterday Twitter announced its maiden earnings as a public listed company for the fourth quarter and fiscal year ending December 31, 2013. The earnings have been strong for the 140... read more

6 Steps To Effectively Branding Your Twitter Account

6 Steps To Effectively Branding Your Twitter Account

Twitter can sometimes feel like a moving target and reaching the audience you want may seem like an insurmountable task. If you’re a brand using Twitter to build leads, convert... read more

The Perfect Retweet: Seven Ways

The Perfect Retweet: Seven Ways

A blog post about how to retweet might seem like Twitter 101 (and here’s my blogpost on Twitter 101 for Baby Boomers). But before you pull out that “been there,... read more

The New Trending Character on Twitter

The New Trending Character on Twitter

Maybe it is just me but has anybody else noticed the character “.” being used more frequently on Twitter these days? Yes the period.  According to wikipedia: Period (punctuation), a... read more

Cross-Screen Marketing: How Twitter Will Bank In 2014

Cross-Screen Marketing: How Twitter Will Bank In 2014

If you’ve watched any prime time football on your TV in the last few months, you’ve probably seen one of the new hashtag commercials that some major brands are using... read more

This is How You Should Tweet Your News

This is How You Should Tweet Your News

Getting the most up to date news is a lot different now than it was just a few years ago. Thanks to the internet, up to date information on recent... read more

5 Twitter Best Practices To Humanize Your Brand

5 Twitter Best Practices To Humanize Your Brand

Bringing a human touch to your Twitter activity will be welcomed and appreciated by your followers and likely help you earn a broader social audience.  Over-automating your Twitter presence and spamming your followers... read more

10 Ways To Grow Your Business With Twitter

10 Ways To Grow Your Business With Twitter

Local businesses have taken to social networking in droves to market, advertise and attract new customers. Twitter is a powerful platform for busy business owners to connect with a huge... read more

Interview with Boring Tweeter: Part II

Interview with Boring Tweeter: Part II

In July last year, I did an interview with ‘Boring Tweeter’, a Twitter account that seemed to break every rule that’s been set in social media. I spoke about the... read more